Key Points
- blu MAX 6000 launches in UK;
- Uses 2ml+10ml format;
- Starter kit priced at £10.99;
- Range includes eight flavours.
2Firsts
May 19, 2026
According to Scottish Local Retailer and Scottish Grocer, Imperial Brands has launched the blu MAX 6000 vape kit range in the UK.
The product has been available from May across wholesalers and independent retail channels, targeting consumers seeking higher puff counts, longer-lasting use, and convenient replacement formats.
The blu MAX 6000 uses a 2ml+10ml click-on box format designed to offer more puffs and stronger flavour delivery.
The new range includes eight flavours in total.
Three starter kits are available in Blueberry Sour Razz, Pineapple, and Strawberry Ice, each with a recommended selling price of £10.99 (approximately $14).
Five pod+refill packs are available in Lemon Lime, Blueberry Ice, Pineapple, Strawberry Ice, and Blueberry Sour Razz, each priced at £7.99 (approximately $10).
All pod+refill flavours are interchangeable with the blu MAX 6000 device, allowing users to try different flavours without changing devices.
In terms of product features, blu MAX 6000 uses dual mesh coil technology to deliver a more consistent vaping experience.
The device also features dual power mode, allowing users to adjust flavour intensity at the touch of a button.
Each device includes a rechargeable battery with USB-C charging and an integrated LED screen showing battery status, power mode, and child lock activation.
A translucent container allows users to monitor liquid levels and identify when replacement pods are needed.
Shirley Soccio, head of consumer marketing for UK and Ireland at Imperial Brands, said UK vape consumers are increasingly seeking products that combine convenience with flavour performance.
She said:
“We’re delighted to introduce blu MAX 6000 – a sleek, next-generation vape with a 2ml + 10ml format designed to deliver consistently rich, long-lasting flavour.”
Soccio added that the product’s dual power mode allows users to customise flavour intensity, creating a more personalised vaping experience.
As the UK disposable vape ban and the Tobacco and Vapes Act 2026 continue to reshape retail channels, manufacturers are accelerating the launch of rechargeable, replaceable, and higher-puff vape products to meet retailer demand for compliant alternatives.
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