A Quick Glimpse on the Booths of BAT, ZIPPO and RELX

Market by 2FIRSTS
Sep.15.2022
2 of the 3 posters in the BAT booth were for its e-cigarette brand VUSE, while the traditional cigarette products only had 1 poster facing inside; the ZIPPO booth is still under construction.

[2FIRSTS news flash]

On September 13, only two days before the opening of Inter-Tabac Dortmund, the construction of all booths is undergoing in an orderly manner. 2FIRSTS frontline staff visited the booths of BAT, ZIPPO and RELX and sent back the latest on-site pictures.

 

BAT

BAT had a large poster of its e-cigarette brand VUSE on both inside and outside of the booth, while its traditional cigarette brand PALL MALL only had a poster on the inside of the showroom. Although BAT's booth is located in Hall 4, where cigarette products are concentrated, it can be presumed from its posters that its key products on display are electronic cigarettes.

 

ZIPPO

ZIPPO's booth sits closely to BAT’s, with a slower booth deployment process. ZIPPO’s got only 1 lighter product poster in the booth. It is still uncertain whether its e-cigarette brand VAZO will participate in the show.

 

RELX

The booth of RELX is close to that of the ECCC delegation, and its booth has basically taken shape. It is worth noting that half of its booth was built for its authorized disposable e-cigarette brand, WAKA, for display.

 

September 14 is the last set-up day before the official opening, which will be witnessed on September 15. 2FIRSTS will continue to scoop on the latest progress of Inter-Tabac Dortmund exhibition.

 

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