Key Points:
·Smoking causes millions of preventable deaths yearly, yet harm reduction is often ignored.
·India’s vaping ban failed to reduce smoking; instead, illicit markets grew.
·Doctors in India, the U.S., and Europe are advocating for regulated smoke-free alternatives.
·Many U.S. physicians are misinformed—most don’t know nicotine isn’t the primary cause of cancer.
·Prohibition enables youth access via black markets and social media, as seen in the Netherlands.
·Experts emphasize: quitting is best, but safer alternatives should be available for those who can’t quit.
2Firsts, September 9th - according to vaping post reported in September 8th, for over a century, smoking has been a major cause of preventable death globally. It kills more than a million people each year in India, nearly half a million in the U.S., and in Europe, youth nicotine use is increasingly linked to black markets and online loopholes. Despite the severe toll, many governments remain skeptical of harm reduction or ignore it entirely. Now, more health professionals are urging policies grounded in science and compassion.
India’s experience highlights the consequences. Despite a 2019 ban on e-cigarettes, smoking rates remain high, with over 253 million Indians using tobacco—often in dangerous forms like bidis and gutkha. Instead of reducing demand, the ban fueled a black market for unregulated products.
Some doctors are challenging this approach. Vaibhav Sahni and Abhishek Shankar from AIIMS argued that regulated e-cigarettes could help smokers transition away from combustible tobacco and should be part of a harm reduction strategy. Their institution quickly distanced itself from the view, but the debate reflects a growing shift toward evidence-based policy.
Other countries offer alternative models. The UK, for example, promotes regulated smoke-free alternatives for adults while protecting youth. Such frameworks acknowledge that while quitting is best, safer options should exist for those who can’t or won’t stop.
In the U.S., a survey of healthcare providers found that 93% believe the FDA should share information about less harmful smoke-free products. Yet, most doctors remain unaware of authorized alternatives, and many mistakenly believe nicotine causes cancer. In fact, most harm comes from combustion, not nicotine. This misinformation reinforces an unrealistic “quit or die” approach.
In Europe, prohibition has also led to unintended outcomes. Following a ban on flavored vapes in the Netherlands, illegal products with high nicotine levels flooded the market. Doctors report rising youth vaping, fueled by social media and underground sales.
Across regions, prohibition often creates black markets, leaves doctors misinformed, and limits choices for smokers. Many health experts are now calling for pragmatic harm reduction: policies that recognize different levels of risk, educate clinicians, and provide adults with safer alternatives.
The best option will always be to quit entirely. But for those who can’t, having no safer alternative isn’t protection—it’s a failure of public health. Governments should empower doctors with accurate information, support responsible regulation, and move beyond the false choice between quitting and continuing to smoke.