LAMI Sponsored OMG Racing, Champions at First Stop

EventsBusiness

Apr.28.2023

LAMI Sponsored OMG Racing, Champions at First Stop

LAMI Vape partners with OMG Racing as the title sponsor for the 2023 Bennetts British Superbike Championship season.

LAMI Vape announces its sponsorship of OMG Racing, which just claimed the trophy for the first stop, for the 2023 Bennetts British Superbike Championship season. The UK-based OMG Racing team has a reputation for strong performances and sportsmanship, with a global fan base.

LAMI Sponsored OMG Racing, Champions at First Stop — OMG Racing Wins the Title | LAMI

During the upcoming season, the team will compete as LAMI OMG Racing, with the LAMI Vape brand displayed on the team truck, trackside assets, and racing vehicles. Riders Kyle Ryde and Ryan Vickers will represent the team for the entire season.

Chang He, CEO of LAMI Vape, highlighted the partnership as an alignment of ambitions, as both organizations strive to excel in their respective fields. Gino Chu, Vice President of the Euro Region for LAMI Vape, discussed the brand's aim to enhance the excitement of fans and expressed anticipation for the collaboration's impact on the global audience.

LAMI Vape and OMG Racing regard this partnership as a vital development in their respective paths, hoping it will result in a successful season for the team.

#Open system e-cigarettes #Market #Africa #South Africa

*This article is an original article of 2FIRSTS Technology Co., Ltd. The copyright and license rights belong to the company. Any entity or individual shall make link and credit 2FIRSTS when taking actions to copy, reprint or distribute the original article. The company retains the right to pursue its legal responsibility.

China Tobacco Regulation Shift：Policy Updates and Market Impact

China Tobacco Regulation Shift：Policy Updates and Market Impact

Haypp Report Shows Nicotine Pouches Gaining Ground as a Vape Alternative in the UK

Haypp Report Shows Nicotine Pouches Gaining Ground as a Vape Alternative in the UK

According to Haypp’s 2026 UK Nicotine Report, nicotine pouches are increasingly replacing both cigarettes and vaping. The UK market grew sharply, with Haypp and Northerner reporting a 60% year‑on‑year sales increase in 2025. Notably, 40% of users adopted pouches to quit vaping, nearly matching the 43% who used them to stop smoking. This indicates pouches are expanding beyond traditional smoking cessation and gaining traction among adults seeking non‑inhalable nicotine alternatives.

One Year After UK Disposable Vape Ban: Youth Use Falls to 13%, Adult Use to 8%

One Year After UK Disposable Vape Ban: Youth Use Falls to 13%, Adult Use to 8%

among both youth and adults. However, industry groups and regulators warn that the illicit vape market remains a growing concern.

From myblu to Zone: Imperial Brands Refocuses NGP Strategy in HY26

From myblu to Zone: Imperial Brands Refocuses NGP Strategy in HY26

mperial Brands’ HY26 results point to a more selective NGP transition. The company is using cash flow from traditional tobacco to fund targeted investments in modern oral nicotine, heated tobacco and reusable vaping systems. Its decision to exit the legacy myblu vaping business in the U.S., while expanding Zone nicotine pouches. In Europe, Imperial’s NGP growth is being driven by a multi-category portfolio including blu, Pulze and Zone/Skruf.

Bloomberg: Zyn’s Dry-Mouth Problem Threatens Its Hold on Nicotine Pouch Market

Bloomberg: Zyn’s Dry-Mouth Problem Threatens Its Hold on Nicotine Pouch Market

According to Bloomberg, Philip Morris International’s Zyn is facing growing competition in the U.S. nicotine pouch market as consumers shift toward moister alternatives such as British American Tobacco’s Velo Plus.

UK Vaping Products Duty to Raise £565 Million by 2030/31

UK Vaping Products Duty to Raise £565 Million by 2030/31

The UK will introduce Vaping Products Duty on all vaping liquids from October 1, 2026, with government revenue forecast to rise from £135 million in 2026/27 to £565 million by 2030/31.

Imperial Brands Pulls myblu Vape Business From U.S., Citing Prolonged FDA Approval Process

Imperial Brands Pulls myblu Vape Business From U.S., Citing Prolonged FDA Approval Process

Imperial Brands said it will phase out its myblu vaping business in the United States, citing prolonged FDA approval timelines for new vape products. The company said it will instead focus on modern oral nicotine products in the U.S., including the expansion of its Zone brand and new flavors. While overall next-generation product revenue continued to grow, revenue from the category in the Americas declined sharply.

Related Read

Haypp Report Shows Nicotine Pouches Gaining Ground as a Vape Alternative in the UK

Haypp Report Shows Nicotine Pouches Gaining Ground as a Vape Alternative in the UK

One Year After UK Disposable Vape Ban: Youth Use Falls to 13%, Adult Use to 8%

One Year After UK Disposable Vape Ban: Youth Use Falls to 13%, Adult Use to 8%

From myblu to Zone: Imperial Brands Refocuses NGP Strategy in HY26

From myblu to Zone: Imperial Brands Refocuses NGP Strategy in HY26

Bloomberg: Zyn’s Dry-Mouth Problem Threatens Its Hold on Nicotine Pouch Market

Bloomberg: Zyn’s Dry-Mouth Problem Threatens Its Hold on Nicotine Pouch Market

UK Vaping Products Duty to Raise £565 Million by 2030/31

UK Vaping Products Duty to Raise £565 Million by 2030/31

Imperial Brands Pulls myblu Vape Business From U.S., Citing Prolonged FDA Approval Process

Imperial Brands Pulls myblu Vape Business From U.S., Citing Prolonged FDA Approval Process