JTI

Japan Tobacco International (JTI) has introduced PERLZ nicotine pearls in the UK, expanding its oral nicotine portfolio beyond conventional nicotine pouches. The fully dissolvable, multi-layer pearls are placed under the tongue and come in Mint and Berry flavors at concentrations of 1mg/g and 2mg/g, equivalent to approximately 0.3mg and 0.5mg of nicotine per pearl. UK retailer Haypp published four 30-pearl dispenser listings on July 31, 2026, followed by three 10-pearl sachet products on August 17. The dispensers retail for £6.50, while the sachets cost £2.50.

Estonian Defense Minister targets Western companies supporting Russian military, plans to stop selling their products in response to Ukraine conflict.

Japan Tobacco International (JTI) launches new Ploom X Advanced heated tobacco device in Slovakia, aiming to boost market growth.

JTI's Mayfair Gold sales competition offers retailers a chance to win £50,000, encouraging growth in the UK tobacco market.

JTI Ukraine aims to maintain or increase market share despite challenges, with potential new investments in Ploom device.

JTI study reveals high percentage of UK residents aware of illegal tobacco and e-cigarette sales, calling for stricter measures.

JTI's "Ploom X Special Edition" heats up in Milan flagship store, featuring designer Greta Liberato's "Golden Honey" collection.

Evgeny Nikolsky appointed as new general manager of JTI in Romania, Moldova, and Bulgaria, following successful career progression.