Electronic Cigarette Committee welcomes new chairman

Jun.29.2022
Electronic Cigarette Committee welcomes new chairman
The electronic cigarette committee held its first June rotation with two company executives joining the meeting.

On the morning of June 28th, the Electronic Cigarette Professional Committee welcomed its rotating chairman for the month of June - Zhang Shengwei, chairman of Shenzhen AiQiJi Technology Co., Ltd. (hereinafter referred to as "AiQiJi") and Shenzhen Kinna Technology Co., Ltd. (hereinafter referred to as "Kinna"). They fulfilled their duties according to the "Rotating Chairman System" of the committee, marking the first time for the committee to rotate its chairman since the renovation of its office. Accompanying Zhang was Wang Liyun, Vice General Manager of AiQiJi.

 

Since its establishment, the rotating president system developed by the Executive Committee has been implemented in an orderly manner with the active response and joint promotion of the Chairman and all Vice Chairmen. The implementation of the rotating presidency is an important part of the work of the Committee and is aimed at better leveraging the positive roles of the Executive Vice Chairmen and Vice Chairmen in the management of the Committee, strengthening daily communication and exchange between the Committee and the Secretariat, increasing responsibility and ownership awareness, and providing better services to member units while also contributing advice for the development of the Committee.

 

Firstly, Secretary General Ao Weino led Vice Chairman Zhang on a tour of the brand new live studio, product exhibition hall, and the history of electronic cigarette industry development wall. He also introduced the successful online exchange meeting held this month in the newly created exclusive live studio with IEVA and VTA associations. The Secretariat plans to invite more member entrepreneurs to participate in exchange activities in the live studio in the future. Vice Chairman Zhang expressed affirmation and appreciation for this effort, and the Secretariat will implement its commitment to serve members actively, explore new ways to enable enterprises and build bridges for communication between enterprises and overseas markets, and help enterprises to expand their overseas markets.

 

Later, Secretary-General Ao reported to Vice Chairman Zhang on the key work carried out by the committee during the first half of this year and its plans for the future. The various training and conference activities organized by the committee were well-received by member companies, with high levels of participation and satisfaction. The committee will continue to conduct activities according to the needs of businesses, increase the frequency of hosting events and enhance offline communication between companies, as well as deepen interaction and cohesion between members and the committee. The committee will host the Digital Transformation Forum and the E-cigarette White List Enterprise Recognition and Differentiated Safety Inspection Policy Promotion Conference on June 29 and July 6 respectively. The preparations for both activities are progressing smoothly. Secretary-General Ao stated that the committee will continue to play a bridging role between businesses and the government, supporting and stabilizing the Chinese electronic vaporizing industry, and providing high-quality services to member companies.

 

Vice Chairman Zhang, after hearing Secretary Ao's report on their work, stated that the industry association has always played an irreplaceable role in showcasing the positive image of the atomization industry to society and the government. As a member of the industry, on behalf of Love Miracle and Kickna, Zhang expressed gratitude for the association's significant contributions to the industry's development. With the implementation of regulatory policies, the association's role as a bridge between government and enterprises and as a showcase for the atomization industry will only grow, and they will fully support and cooperate with the association's work. CEO Wang gave high praise for the association's recent efforts, especially in advancing the recognition of airport whitelist enterprises, in which the association played an important role.

 

Vice Chairman Zhang stated that looking at the development history of the electronic cigarette industry, China's electronic cigarettes occupy a leading position in production, intellectual property rights, and brand influence, and have formed an advantage industry with exports as the main focus. As domestic legal regulation advances, it will be more conducive to the long-term development of the electronic cigarette industry, and there will be greater potential in the international market. It is known that all products of iQiyi and Geekvape are mainly exported, and after years of intensive cultivation in foreign markets, they have established a good reputation and brand influence overseas. Finally, Vice Chairman Zhang expressed a willingness to contribute to the prosperous development of China's new tobacco industry in the international market, and to be a responsible and socially responsible enterprise.

 

Introduction to Miracle Entertainment: Miracle Entertainment is an innovative and dynamic company dedicated to providing high-quality entertainment experiences to its users. Founded in 2003, the company has been at the forefront of the gaming and online entertainment industry, developing a wide range of popular and successful products. With a strong focus on innovation, creativity, and user satisfaction, Miracle Entertainment has established itself as a leading player in the global entertainment market. The company prides itself on its commitment to excellence and its ability to stay ahead of the curve in an ever-changing industry.

 

Founded in 2014, Shenzhen Miracle Technology Co., Ltd. is headquartered in Xixiang, Bao'an District, Shenzhen. Its trade business platform, Heaven Gifts, was established in 2007 and specializes in representing domestic and foreign electronic cigarette brands to promote and export them to overseas markets. As the earliest and largest electronic cigarette trading platform, Heaven Gifts has gained an excellent reputation in the industry and has the ability to promote brands globally and through various channels. It has become a bridge connecting domestic electronic cigarette brands with overseas distributors and has supported numerous electronic cigarette brands to become the most popular brands overseas, making outstanding contributions to the development of the electronic cigarette industry overseas. Since 2014, Miracle Technology has actively expanded its own brand of electronic cigarettes. In 2021, it completely transformed from a trading enterprise into a brand export enterprise. Its brands, ELFBAR, LOST MARY, and TQS, are currently popular among overseas customers.

 

IQIYI Holdings adheres to a corporate culture of "positive attitude, hard work, and win-win cooperation". The company focuses on promoting and operating electronic cigarettes abroad, and plans to continue to expand in the electronic cigarette industry. Under the guidance of the China Tobacco Administration's management regulations on electronic cigarettes, IQIYI will standardize its operations and contribute to the overseas export of electronic cigarettes.

 

Introduction to Kechna Company:

 

Kicnha Technology Co., Ltd. is headquartered in Xixiang, Bao'an District of Shenzhen and is a new type of tobacco product comprehensive solution provider. The company assists Chinese tobacco enterprises in expanding their global market, with business covering product design, research and development, production, and branding. Its main series of electronic atomization devices include well-known products such as Aegis, Wenax, and Obelisk, which are sold in over 80 countries and regions around the world including the United States, the United Kingdom, the European Union, and Russia. Kicnha Technology is also a qualified supplier for multiple new tobacco product companies and is collaborating with several companies to develop heating tobacco devices. The company currently holds a leading position in the European and American markets.

 

In 2015, Kikinna entered the electronic cigarette industry as a top national high-tech enterprise with independent research and development and production capabilities. As an international company, Kikinna collaborates with renowned domestic suppliers such as Danali, Gushong, and DaZu Laser.

 

Shenzhen-based Kechna is committed to providing high-quality health atomization solutions for global consumers, as well as offering services such as research and development and intelligent manufacturing for brands. Currently, the company is constructing an intelligent manufacturing industrial park in Zhuhai, covering an area of 80 acres with a total investment of approximately 1 billion yuan, aiming to create a billion-yuan-level electronic atomization equipment industry chain and expected to be operational by 2024.

 

Source: Electronic Cigarette Professional Committee of China Electronic Commerce Association.

 


Disclaimer

This article is provided solely for professional research, industry discussion, and informational purposes. Any references to brands, companies, products, technologies, or policies are made for factual reporting and analytical purposes only, and do not constitute endorsement, recommendation, promotion, or advertising by 2Firsts.

Nicotine-containing products, including but not limited to cigarettes, e-cigarettes, heated tobacco products, and nicotine pouches, carry significant health risks. Readers are responsible for complying with all applicable laws and regulations in their respective jurisdictions, including age restrictions and access limitations.

The information contained in this article should not be regarded as investment, legal, medical, regulatory, or commercial advice. While 2Firsts strives to ensure the accuracy and reliability of its content, it does not assume liability for any direct or indirect loss arising from errors, omissions, inaccuracies, or reliance on the information contained herein.

This article is not intended for individuals below the legal age for accessing tobacco or nicotine-related information in their jurisdiction.

 

Copyright Notice

This article is either original content produced by 2Firsts or content reproduced, translated, summarized, or adapted from third-party sources with attribution where applicable. The intellectual property rights of the original content remain with 2Firsts or the respective original rights holders.

No individual or organization may copy, reproduce, distribute, republish, modify, translate, or otherwise use this content without prior authorization. Any unauthorized use may result in legal action.

For copyright-related inquiries, corrections, or removal requests, please contact: info@2firsts.com.

 

AI-Assisted Translation and Editing Notice

Portions of this article may have been translated, edited, or reviewed with the assistance of artificial intelligence tools to improve efficiency and readability. Due to the limitations of AI-assisted translation and editing, discrepancies, omissions, or inaccuracies may exist when compared with the original source.

Where applicable, readers are advised to refer to the original source for the most complete and accurate information. If you identify any errors or believe that any content infringes upon your rights, please contact us at info@2firsts.com, and we will review and address the matter promptly.

China Tobacco Plans CNY 60 Billion Investment in ICBC, Agricultural Bank as Strategic Ties Extend Beyond Equity
China Tobacco Plans CNY 60 Billion Investment in ICBC, Agricultural Bank as Strategic Ties Extend Beyond Equity
China National Tobacco Corporation and several subsidiaries plan to invest a combined CNY 60 billion ($8.7 billion) in share placements by Industrial and Commercial Bank of China and Agricultural Bank of China as strategic investors. The agreements extend beyond equity investment to corporate governance, banking services and supply-chain finance. The filings also disclose 2025 data on China Tobacco’s tax and profit contributions and industry scale.
Sep.07
STIIIZY Redesign Fails to Escape PAX Labs Patent Import Ban as Section 337 Case Also Involves China ALD
STIIIZY Redesign Fails to Escape PAX Labs Patent Import Ban as Section 337 Case Also Involves China ALD
U.S. Customs and Border Protection ruled that STIIIZY had not shown that the redesigned cannabis-vape products covered by its latest request fall outside an ITC limited exclusion order tied to PAX Labs patents. CBP accepted some of STIIIZY’s claim-construction and non-infringement arguments, but the company did not address two additional claims in the same patent. Earlier STIIIZY redesigned cartridges and certain associated components imported with them had received separate CBP clearance.
Sep.16
Product | JNR Launches Crown Shisha 100K for International Wholesale, Pairing 58ml Capacity With Triple-Mesh DTL Design
Product | JNR Launches Crown Shisha 100K for International Wholesale, Pairing 58ml Capacity With Triple-Mesh DTL Design
JNR released the Crown Shisha 100K on August 14, 2026, positioning the ultra-high-capacity disposable around a direct-to-lung (DTL) e-shisha experience. The device combines a 58ml e-liquid capacity, triple 1.0Ω mesh coils and a 1,300mAh rechargeable battery, with JNR claiming up to 100,000 puffs. Adjustable airflow, battery and e-liquid status displays, a leather-style exterior and a shisha-inspired sound effect further differentiate the product. JNR is currently promoting the device through international wholesale and distribution channels, while a specific first retail market has not been disclosed.
Aug.31
BAT CFO Dragos Constantinescu Takes Office, Returning After Seven Years and Former Asahi Europe Leadership Role
BAT CFO Dragos Constantinescu Takes Office, Returning After Seven Years and Former Asahi Europe Leadership Role
Dragos Constantinescu has officially taken up his role as Chief Financial Officer and Executive Director at British American Tobacco (BAT). He previously spent 16 years at BAT across finance and general management roles in Europe before joining Asahi in 2019 and becoming CEO of Asahi Europe & International in 2025. His return comes as BAT continues to advance its “A Better Tomorrow” transformation.
BAT
Sep.01
Product | JTI Philippines Expands Nordic Spirit Nicotine Pouch Portfolio With Dark Pop and Red Frost
Product | JTI Philippines Expands Nordic Spirit Nicotine Pouch Portfolio With Dark Pop and Red Frost
JTI Philippines has expanded the Nordic Spirit nicotine pouch portfolio in the Philippines with two new variants, Dark Pop and Red Frost. Both products maintain the brand’s tobacco-free nicotine pouch positioning, with Dark Pop featuring a fizzy cola profile with citrus and sweet notes, while Red Frost combines cool mint with sweet red berry flavors. The two variants are now available through Philippine online retail channels.
Aug.18
Product | PMI Launches ZYN Melts in UK, Extending ZYN Beyond Nicotine Pouches Into Dissolvable Tablets
Product | PMI Launches ZYN Melts in UK, Extending ZYN Beyond Nicotine Pouches Into Dissolvable Tablets
Philip Morris International (PMI) has launched ZYN Melts in the UK, introducing a fully dissolvable oral nicotine tablet format alongside the brand's existing nicotine pouches. The range includes Cool Mint and Peppermint, each offered at 1mg and 2mg of nicotine per tablet, creating four SKUs. Each can contains 20 tablets and is priced at £6.50 in the UK. Unlike ZYN nicotine pouches, Melts are placed between the upper lip and gum and dissolve completely during use.
News
Sep.29 by 2Firsts Perspectives