Electronic Cigarette Committee welcomes new chairman

On the morning of June 28th, the Electronic Cigarette Professional Committee welcomed its rotating chairman for the month of June - Zhang Shengwei, chairman of Shenzhen AiQiJi Technology Co., Ltd. (hereinafter referred to as "AiQiJi") and Shenzhen Kinna Technology Co., Ltd. (hereinafter referred to as "Kinna"). They fulfilled their duties according to the "Rotating Chairman System" of the committee, marking the first time for the committee to rotate its chairman since the renovation of its office. Accompanying Zhang was Wang Liyun, Vice General Manager of AiQiJi.

Since its establishment, the rotating president system developed by the Executive Committee has been implemented in an orderly manner with the active response and joint promotion of the Chairman and all Vice Chairmen. The implementation of the rotating presidency is an important part of the work of the Committee and is aimed at better leveraging the positive roles of the Executive Vice Chairmen and Vice Chairmen in the management of the Committee, strengthening daily communication and exchange between the Committee and the Secretariat, increasing responsibility and ownership awareness, and providing better services to member units while also contributing advice for the development of the Committee.

Firstly, Secretary General Ao Weino led Vice Chairman Zhang on a tour of the brand new live studio, product exhibition hall, and the history of electronic cigarette industry development wall. He also introduced the successful online exchange meeting held this month in the newly created exclusive live studio with IEVA and VTA associations. The Secretariat plans to invite more member entrepreneurs to participate in exchange activities in the live studio in the future. Vice Chairman Zhang expressed affirmation and appreciation for this effort, and the Secretariat will implement its commitment to serve members actively, explore new ways to enable enterprises and build bridges for communication between enterprises and overseas markets, and help enterprises to expand their overseas markets.

Later, Secretary-General Ao reported to Vice Chairman Zhang on the key work carried out by the committee during the first half of this year and its plans for the future. The various training and conference activities organized by the committee were well-received by member companies, with high levels of participation and satisfaction. The committee will continue to conduct activities according to the needs of businesses, increase the frequency of hosting events and enhance offline communication between companies, as well as deepen interaction and cohesion between members and the committee. The committee will host the Digital Transformation Forum and the E-cigarette White List Enterprise Recognition and Differentiated Safety Inspection Policy Promotion Conference on June 29 and July 6 respectively. The preparations for both activities are progressing smoothly. Secretary-General Ao stated that the committee will continue to play a bridging role between businesses and the government, supporting and stabilizing the Chinese electronic vaporizing industry, and providing high-quality services to member companies.

Vice Chairman Zhang, after hearing Secretary Ao's report on their work, stated that the industry association has always played an irreplaceable role in showcasing the positive image of the atomization industry to society and the government. As a member of the industry, on behalf of Love Miracle and Kickna, Zhang expressed gratitude for the association's significant contributions to the industry's development. With the implementation of regulatory policies, the association's role as a bridge between government and enterprises and as a showcase for the atomization industry will only grow, and they will fully support and cooperate with the association's work. CEO Wang gave high praise for the association's recent efforts, especially in advancing the recognition of airport whitelist enterprises, in which the association played an important role.

Vice Chairman Zhang stated that looking at the development history of the electronic cigarette industry, China's electronic cigarettes occupy a leading position in production, intellectual property rights, and brand influence, and have formed an advantage industry with exports as the main focus. As domestic legal regulation advances, it will be more conducive to the long-term development of the electronic cigarette industry, and there will be greater potential in the international market. It is known that all products of iQiyi and Geekvape are mainly exported, and after years of intensive cultivation in foreign markets, they have established a good reputation and brand influence overseas. Finally, Vice Chairman Zhang expressed a willingness to contribute to the prosperous development of China's new tobacco industry in the international market, and to be a responsible and socially responsible enterprise.

Introduction to Miracle Entertainment: Miracle Entertainment is an innovative and dynamic company dedicated to providing high-quality entertainment experiences to its users. Founded in 2003, the company has been at the forefront of the gaming and online entertainment industry, developing a wide range of popular and successful products. With a strong focus on innovation, creativity, and user satisfaction, Miracle Entertainment has established itself as a leading player in the global entertainment market. The company prides itself on its commitment to excellence and its ability to stay ahead of the curve in an ever-changing industry.

Founded in 2014, Shenzhen Miracle Technology Co., Ltd. is headquartered in Xixiang, Bao'an District, Shenzhen. Its trade business platform, Heaven Gifts, was established in 2007 and specializes in representing domestic and foreign electronic cigarette brands to promote and export them to overseas markets. As the earliest and largest electronic cigarette trading platform, Heaven Gifts has gained an excellent reputation in the industry and has the ability to promote brands globally and through various channels. It has become a bridge connecting domestic electronic cigarette brands with overseas distributors and has supported numerous electronic cigarette brands to become the most popular brands overseas, making outstanding contributions to the development of the electronic cigarette industry overseas. Since 2014, Miracle Technology has actively expanded its own brand of electronic cigarettes. In 2021, it completely transformed from a trading enterprise into a brand export enterprise. Its brands, ELFBAR, LOST MARY, and TQS, are currently popular among overseas customers.

IQIYI Holdings adheres to a corporate culture of "positive attitude, hard work, and win-win cooperation". The company focuses on promoting and operating electronic cigarettes abroad, and plans to continue to expand in the electronic cigarette industry. Under the guidance of the China Tobacco Administration's management regulations on electronic cigarettes, IQIYI will standardize its operations and contribute to the overseas export of electronic cigarettes.

Introduction to Kechna Company:

Kicnha Technology Co., Ltd. is headquartered in Xixiang, Bao'an District of Shenzhen and is a new type of tobacco product comprehensive solution provider. The company assists Chinese tobacco enterprises in expanding their global market, with business covering product design, research and development, production, and branding. Its main series of electronic atomization devices include well-known products such as Aegis, Wenax, and Obelisk, which are sold in over 80 countries and regions around the world including the United States, the United Kingdom, the European Union, and Russia. Kicnha Technology is also a qualified supplier for multiple new tobacco product companies and is collaborating with several companies to develop heating tobacco devices. The company currently holds a leading position in the European and American markets.

In 2015, Kikinna entered the electronic cigarette industry as a top national high-tech enterprise with independent research and development and production capabilities. As an international company, Kikinna collaborates with renowned domestic suppliers such as Danali, Gushong, and DaZu Laser.

Shenzhen-based Kechna is committed to providing high-quality health atomization solutions for global consumers, as well as offering services such as research and development and intelligent manufacturing for brands. Currently, the company is constructing an intelligent manufacturing industrial park in Zhuhai, covering an area of 80 acres with a total investment of approximately 1 billion yuan, aiming to create a billion-yuan-level electronic atomization equipment industry chain and expected to be operational by 2024.

Source: Electronic Cigarette Professional Committee of China Electronic Commerce Association.