According to a report by betterretailing, the ELFBAR 600 series has been relaunched in the UK, with e-cigarette retailers stating that the new products have renewed their confidence in this category.
Dealers have reported a peak in the number of customers buying e-cigarettes when the ELFBAR 600 series was announced to be removed from supermarkets and retail stores.
Many retailers are now expressing renewed confidence in the disposable category with the release of the new ELFBAR 600 series.
Atul Sodha, owner of Londis Harefield store in West London's Uxbridge, stated that "the Trading Standards Agency inspected my products and were impressed with the documentation I provided for testing.
It is worth noting that 2FIRSTS discovered through MHRA database search that the ELFBAR 600 product has been renamed to "ELFBAR 600V2" in a new batch, whereas the product name for the March batch was "ELFBAR 600".
ELFBAR has responded to 2FIRSTS regarding the reintroduction of their product in the UK.
ELFBAR is committed to global compliance and in March of this year, we swiftly began the process of listing compliant products. The entire process took place in communication with the UK regulatory body, MHRA, and the British industry associations, and received their approval.
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