On May 13th, staff from 2FIRSTS London News Center interviewed ELUX, one of the top 10 brands in the UK's disposable e-cigarette market, at a trade show in Birmingham, UK.
Abdul Khan, an ELUX on-site staff member, informed 2FIRSTS that ELUX has launched its own e-liquid brand, Elux Legend Nic Salt, in the UK this year. The brand's products were also displayed at this exhibition.
Elux Legend Nic Salt exhibition | Image source: 2FIRSTS According to Abdul Khan, Elux will launch an environmental program aimed at addressing the environmental issues caused by disposable electronic cigarettes.
According to reports, ELUX has designed specialized recycling bins and plans to place 200,000 of them in e-cigarette shops throughout the UK this year, specifically for collecting discarded disposable e-cigarette products (regardless of brand), which will then be transported to Indonesia for processing. Additionally, Abdul Khan stated that for every e-cigarette collected, 0.1 USD will be donated to charity organizations.
ELUX Recycling Bin | Image Source: 2FIRSTS
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