FEELM Wins Most Promising Innovation Golden Leaf Award

FEELM Max has won the Golden Leaf Award for "Most Promising Innovation" (Photo: US Business Information).

The nicotine industry is rapidly innovating, aiming to create a more sustainable world through scientific research and new product development. Dr. Shi, Chief Scientist at SMOLES, participated in a panel discussion on "Products: Innovation for the Future," sharing SMOLES' innovative direction in new electronic cigarette products with hundreds of listeners.

In order to drive continued innovation, Smoore has established 14 basic research institutions around the world, applied for over 4,300 patents, and hired more than 1,200 R&D experts. In terms of safety, Smoore has established a one-stop testing system for EU tobacco product directives and a pre-market tobacco product application (PMTA) testing laboratory for the US. Through these measures, FEELM has not only become a global technology supplier that helps more customer brands pass PMTA, but has also made significant breakthroughs in product safety and nicotine delivery efficiency.

Dr. Shi provided a detailed introduction on these breakthroughs and product development, emphasizing the current trend of harm reduction in tobacco. He stated:

More and more government agencies and non-profit organizations are concerned about the public health risks associated with nicotine addiction, and this is one of the directions for our technological innovation.

We hope to introduce an electronic cigarette with 'low nicotine and high satisfaction' through research.

In addition, discussions at the GTNF primarily focused on environmental issues and promoting the development of a sustainable industry. In May of this year, FEELM announced its net-zero target, aiming to achieve carbon neutrality by 2050. As a supplier of electronic cigarettes, FEELM also released the world's first disposable atomization solution, the FEELM Max, which provides consumers with more flavors, better taste, and greater consistency. Additionally, the product offers multiple puffs for users to enjoy.

Moreover, FEELM's fully automated factory is undergoing upgrades and will be rebuilt as a green factory in the future. This will significantly reduce carbon emissions during the production process and help customers reduce their carbon footprint before introducing products to the market.

At the GTNF, FEELM was awarded the Golden Leaf Award for "Most Promising New Product". Dr. Shi expressed his gratitude to industry partners at the awards ceremony, thanking them for their support and trust in FEELM since its initial launch, as well as their ongoing support over the years. Looking ahead, he promised to work alongside partners to bring better technology and products to consumers in need.

Regarding the Global Tobacco and Nicotine Forum (GTNF):

The Global Tobacco and Nicotine Forum (GTNF) is an annual forum that leads discussions on the future of the tobacco and nicotine industry. Founded on the principle of promoting positive dialogue and expanding perspectives, GTNF aims to empower attendees to shape the future together. Since its establishment in Rio de Janeiro in 2008, GTNF has become an international platform for public health experts, government representatives, industry leaders, and investors to exchange views and ideas. Global tobacco giants such as British American Tobacco (BAT), Philip Morris International (PMI), and Altria also participated in the event over the past three days and shared their viewpoints.

About FEELM:

FEELM, owned by SMOK, is a leading provider of closed electronic cigarette systems worldwide. Their flagship technology is based on advanced ceramic heating technology and incorporates cutting-edge electronic technology and design to achieve maximum flavor and a superior vaping experience for their users.

Regarding Simalu:

Smok is a leading global provider of electronic cigarette technology solutions, which includes the production of electronic cigarette devices, as well as providing electronic cigarette components for the production of heat-not-burn tobacco products (HNB) via an original design manufacturing (ODM) approach. The company boasts advanced R&D technology, strong manufacturing capabilities, a wide product portfolio, and a diverse customer base.

According to data from Frost & Sullivan, Smoore is the leading manufacturer of electronic cigarette devices worldwide, accounting for 22.8% of the total global market share in terms of revenue in 2021. Its global market share exceeds the combined total of companies ranked second through fifth.

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