IQOS Smoking Room at Manila International Airport

Industry Insight by Ellesmere Zhu

Oct.31.2022

“Heated Tobacco only” as the IQOS brand may imply, guests in the room were all smoking traditional cigarettes.

Article by Ellesmere Zhu | photo by David Yu

2FIRSTS correspondent notices that in the international departure of Manila International Airport lies a smoking room labeled IQOS, an HTP brand of PMI.

IQOS Smoking Room at Manila International Airport

The room was not crowded but always occupied as people went in and out. “HTP only” as the IQOS brand may imply, guests in the room were all smoking traditional cigarettes.

IQOS Smoking Room at Manila International Airport

IQOS Smoking Room at Manila International Airport

#Africa #Egypt #Regulation

*This article is an original article of 2FIRSTS Technology Co., Ltd. The copyright and license rights belong to the company. Any entity or individual shall make link and credit 2FIRSTS when taking actions to copy, reprint or distribute the original article. The company retains the right to pursue its legal responsibility.

China Tobacco Regulation Shift：Policy Updates and Market Impact

China Tobacco Regulation Shift：Policy Updates and Market Impact

EVO NXT European Tobacco & NGP Exhibition

EVO NXT European Tobacco & NGP Exhibition

KT&G Q1 2026 Financial Results: Revenue at $1.156 Billion, E-Cigarettes to Launch Independent Overseas Expansion

KT&G Q1 2026 Financial Results: Revenue at $1.156 Billion, E-Cigarettes to Launch Independent Overseas Expansion

KT&G reports a 27.6% increase in Q1 operating profit, with traditional and new tobacco sectors driving growth.

May.07 by 2FIRSTS.ai

BAT Malaysia Launches Workforce Exercise to Improve Efficiency and Align With Future Business Direction

BAT Malaysia Launches Workforce Exercise to Improve Efficiency and Align With Future Business Direction

British American Tobacco Malaysia has announced a workforce optimisation exercise aimed at streamlining operations ahead of a major shift in its distribution strategy.

Apr.01 by 2FIRSTS.ai

FDA Commissioner Marty Makary Resigns After Opposing Trump Administration’s Flavored Vape Push

FDA Commissioner Marty Makary Resigns After Opposing Trump Administration’s Flavored Vape Push

FDA Commissioner Marty Makary resigned on May 12 after opposing the Trump administration’s push to authorize fruit-flavored vaping products, according to reporting by The New York Times. Makary reportedly objected over concerns that flavored vapes could attract young people and refused to support broader approvals.

Can hookah go institutional? A hookah company seeking to go public makes its case with capital, technology and regulation

Can hookah go institutional? A hookah company seeking to go public makes its case with capital, technology and regulation

2Firsts explored whether hookah can evolve into a more mature and governable category by interviewing Dubai-based hookah company AIR. AIR argues that strong margins, OOKA’s closed-system model and the prospect of differentiated regulation could support that shift. The larger question is whether this is simply AIR’s capital-markets narrative, or an early sign that competition, regulation and category boundaries in hookah are beginning to change.

Canada’s Federal Vape Flavor Restrictions Remain Unclear Five Years After Announcement

Canada’s Federal Vape Flavor Restrictions Remain Unclear Five Years After Announcement

Five years after Canada’s federal government announced plans to restrict vaping flavors nationwide, Health Minister Marjorie Michel has not said when or whether the measure will still proceed. In 2021, Health Canada said it planned to limit vaping flavors nationwide to mint, menthol and tobacco, citing evidence that fruity and sweet flavors appeal to youth.

May.11 by 2FIRSTS.ai

Exhibition Insights | Geek Bar Booth Shows Two Fasoul Heat-Not-Burn Devices in Prague

Exhibition Insights | Geek Bar Booth Shows Two Fasoul Heat-Not-Burn Devices in Prague

At EVO NXT 2026 in Prague, the Geek Bar booth displayed two Fasoul heat-not-burn devices, Q1 Pro and C2. One stressed compact size, screen-led control and dual modes, while the other highlighted faster heating, a larger battery and added functions. Both were presented as compatible with IQOS TEREA and SENTIA sticks. Materials on a website displaying Fasoul-related information also show recent market activity in Japan and Italy.

Apr.20 by 2FIRSTS.ai

Related Topics

Related Read

KT&G Q1 2026 Financial Results: Revenue at $1.156 Billion, E-Cigarettes to Launch Independent Overseas Expansion

KT&G Q1 2026 Financial Results: Revenue at $1.156 Billion, E-Cigarettes to Launch Independent Overseas Expansion

BAT Malaysia Launches Workforce Exercise to Improve Efficiency and Align With Future Business Direction

BAT Malaysia Launches Workforce Exercise to Improve Efficiency and Align With Future Business Direction

FDA Commissioner Marty Makary Resigns After Opposing Trump Administration’s Flavored Vape Push

FDA Commissioner Marty Makary Resigns After Opposing Trump Administration’s Flavored Vape Push

Can hookah go institutional? A hookah company seeking to go public makes its case with capital, technology and regulation

Can hookah go institutional? A hookah company seeking to go public makes its case with capital, technology and regulation

Canada’s Federal Vape Flavor Restrictions Remain Unclear Five Years After Announcement

Canada’s Federal Vape Flavor Restrictions Remain Unclear Five Years After Announcement

Exhibition Insights | Geek Bar Booth Shows Two Fasoul Heat-Not-Burn Devices in Prague

Exhibition Insights | Geek Bar Booth Shows Two Fasoul Heat-Not-Burn Devices in Prague