New Zealand reduces tobacco harm: THR advocated

Dec.16.2022
New Zealand reduces tobacco harm: THR advocated
New Zealand reduces tobacco harm, focusing on enforcement and parental responsibility surrounding e-cigarettes, with pending smoke-free legislation.

Advocates for tobacco harm reduction (THR) in New Zealand say that Deputy Health Minister Dr. Ayesha Verrall has done well in not being hindered by baseless attacks on e-cigarettes during parliamentary debates on the Smokefree amendment.


Some members of Congress appear determined to rewrite the popular 2020 electronic cigarette legislation. However, the issues surrounding youth use of e-cigarettes are more related to enforcement and, frankly, parental responsibility," said Nancy Loucas, co-founder of New Zealand e-cigarette advocacy organization (AVCA).


Last week, the Environmental and Regulatory Products (Flavored Tobacco) Amendment passed its second reading and committee stage in Parliament. It is expected to pass its third reading and receive royal assent, becoming law.


Dr. Verrall has been committed to implementing a smoke-free law before the end of the year. This would reduce the number of retailers selling tobacco, diminish the appeal of cigarettes and ensure that future generations will never sell tobacco.


The minister unequivocally stated that she understands the concerns of parliamentarians regarding youth e-cigarettes, but she is also committed to closely monitoring this issue. She clarified that the legislation in question pertains to combustible tobacco, which is the real scourge and killer in our society," said Ms. Lucas.


The AVCA has stated that regulations on electronic cigarettes are still being rolled out and their full impact is yet to be seen. In the meantime, they are calling on the government to ensure better compliance with the rules through the establishment of an electronic cigarette regulatory body.


Some people are trying their best to depict the scene of out-of-control e-cigarettes, just like in the wild west. The reality is that e-cigarettes have never been subject to such strict regulation. The product strictly adheres to the R18 standards, all advertising is banned, and packaging and displays are also restricted," she said.


The AVCA has stated that the latest smoke-free legislation will assist New Zealand in achieving its goal of being smoke-free by 2025, with smoking rates not exceeding 5%. However, the country's decade-long national smoke-free goal can only be achieved by providing feasible alternatives for New Zealand adults who are eager to quit smoking.


Despite some hysteria, nicotine is not the problem. Instead, it is combustible cigarettes that lead to approximately 5,000 deaths of New Zealanders each year due to smoking-related illnesses," she said in standard journalistic English.


Ayesha Verrall, the Deputy Director-General of Health in New Zealand, has emphasized the importance of providing safer nicotine products to adult New Zealanders. "We need to continue supporting smokers in successfully transitioning to less harmful products," she said.


The tobacco harm reduction strategy in New Zealand is performing well. Last month, it was reported that the smoking rate in New Zealand has dropped to a historic low of 8% of adults who smoke daily, down from 9.4% a year ago.


This document has been generated through artificial intelligence translation and is provided solely for the purposes of industry discourse and learning. Please note that the intellectual property rights of the content belong to the original media source or author. Owing to certain limitations in the translation process, there may be discrepancies between the translated text and the original content. We recommend referring to the original source for complete accuracy. In case of any inaccuracies, we invite you to reach out to us with corrections. If you believe any content has infringed upon your rights, please contact us immediately for its removal.

France bans oral nicotine products; BAT and Philip Morris slam “counterproductive” move, health groups applaud
France bans oral nicotine products; BAT and Philip Morris slam “counterproductive” move, health groups applaud
France has banned producing, importing, distributing, and consuming oral nicotine products (e.g., nicotine pouches, gum) without parliamentary debate or multi-stakeholder consultation. This has sparked strong opposition from firms like British American Tobacco France and Philip Morris France, which argue it contradicts EU discussions, deprives smokers of reduced-harm alternatives, and lacks scientific basis. However, anti-smoking group Alliance Contre le Tabac hails it as a "victory" for public
Sep.08
Special Report | Anti-Vaping Campaign in the Baltics Goes Sideways
Special Report | Anti-Vaping Campaign in the Baltics Goes Sideways
2Firsts analyzes vaping regulations across the Baltic states. Following Latvia’s flavor ban, tax revenues fell and the black market expanded, while similar measures in Estonia and Lithuania have also failed to deliver results. The region’s anti-vaping policies are now triggering market imbalance and policy reassessment.
Oct.13
Latvia’s Constitutional Court Upholds Vape Flavor Ban as Constitutional
Latvia’s Constitutional Court Upholds Vape Flavor Ban as Constitutional
The Constitutional Court of Latvia upheld the 2025 vape-flavor ban as constitutional, rejecting appeals by Pro Vape and SIA MASS Industry. Judges said the restrictions serve a legitimate public-health purpose by protecting youth from nicotine addiction and that the social benefits outweigh business losses.
Oct.24 by 2FIRSTS.ai
Tunisia's tobacco control policies are insufficiently implemented; experts call for the introduction of less harmful alternatives to help quit smoking
Tunisia's tobacco control policies are insufficiently implemented; experts call for the introduction of less harmful alternatives to help quit smoking
Although Tunisia has joined the WHO Framework Convention on Tobacco Control and implemented policies such as smoking bans and advertising restrictions, insufficient enforcement means nearly half of all men still smoke, with youth being particularly vulnerable. Public health experts recommend that Tunisia learn from the experiences of Sweden and the United Kingdom, introduce less harmful alternatives, and establish a customized regulatory system.
Sep.30 by 2FIRSTS.ai
Usonic Dual Launched: China Tobacco Hunan IC and Firstunion Debut Full-Area Thermal Field Technology
Usonic Dual Launched: China Tobacco Hunan IC and Firstunion Debut Full-Area Thermal Field Technology
China Tobacco Hunan IC and Firstunion Group unveiled the Usonic Dual at InterTabac 2025, showcasing a groundbreaking full-area thermal field system and AI-powered interactive design that redefines the heated tobacco experience.
Sep.19
London Seizes 3,000 Illegal Disposable Vapes Worth Approximately £35,000
London Seizes 3,000 Illegal Disposable Vapes Worth Approximately £35,000
In a joint operation in Soho, Trading Standards officers from Westminster City Council and the police seized roughly £35,000 worth of vape-related products, including a disposable device—the “Taki 99 Tiger Cup”—designed to look like a child’s toy cup, with both nicotine strength and liquid volume above legal limits. Since the UK ban on single-use vapes took effect on 1 June, this seizure has been described as one of the largest in London. The council said it will continue to step up enforcement
Sep.03 by 2FIRSTS.ai