Transition of CBD from Recreation to Health and Wellness

2Firsts Events
Mar.07.2023
2Firsts interviewed Kerwell, the CBD brand selling wellness products at APE. Kerry and Bryan have pointed out the health benefits brought by cannabis.

 

David from Fort Lauderdale; edited by Mandy - On 5th March, 2Firsts interviewed Kerry Aiyash, the founder of Kerwell, and Bryan Christopher, the director of the operation of Kerwell. Kerwell is a premium CBD brand selling products related to health and wellness that are vegan and organic. 

 

Bryan introduced the background of the pharmacy industry and stressed the transition from recreation to health and wellness in the cannabis industry. Regarding the difference of CBD products in pharmacy and entertainment, Bryan said it depends on the formulation and whether people could benefit from it. For example, the Delta products and the HHC products could help patients with cancer, Parkinson, Alzheimer, and Dementia. " The CBD industry in the last year has transitioned from CBD stores to independent doctors, clinics, and fitness centers," said Bryan. However, some people, or even the government, only know that cannabis will get people high. Bryan believes it still takes time to educate people about the health benefit of CBD.

 

Nevertheless, Bryan thinks the industry will focus more on health and fitness than recreation in the future. Kerry also stated that the CBD world is all about health, wellness, and care, which is also the mission of Kerwell.

*This article is an original article of 2FIRSTS Technology Co., Ltd. The copyright and license rights belong to the company. Any entity or individual shall make link and credit 2FIRSTS when taking actions to copy, reprint or distribute the original article. The company retains the right to pursue its legal responsibility.

2Firsts Exclusive Analysis | RLX Q2 Revenue Rises 14.8%, Company Takes Control of Western European Distributor and Expands Multi-Category Strategy
2Firsts Exclusive Analysis | RLX Q2 Revenue Rises 14.8%, Company Takes Control of Western European Distributor and Expands Multi-Category Strategy
business accounting for 68.5% of sales. A new controlling investment in a Western European distributor and plans to scale modern oral nicotine pouches point to a broader international strategy spanning channels and multiple product categories.
Special Report
Aug.14
UK HMRC Urges Public to Report Suspicious Vape Shops in Crackdown on Tax Fraud, Money Laundering and Illicit Tobacco Sales
UK HMRC Urges Public to Report Suspicious Vape Shops in Crackdown on Tax Fraud, Money Laundering and Illicit Tobacco Sales
HM Revenue & Customs is urging members of the public to report vape shops, barber shops and other high-street businesses suspected of tax fraud, money laundering or other illegal activity, with informants not required to provide personal details. HMRC plans more than 30,000 interventions in 2026-27 targeting tax fraud, organised crime and illicit activity, including the sale of illegal vapes and tobacco. The push forms part of a broader UK effort to tackle organised crime on high streets, backed by a £30 million government enforcement programme.
Regulations
Aug.17 by 2Firsts Perspectives
2Firsts Data | China’s Vape-Related Exports Rise 16.5% in July 2026 as U.S.-Bound Shipments Jump 53.5%
2Firsts Data | China’s Vape-Related Exports Rise 16.5% in July 2026 as U.S.-Bound Shipments Jump 53.5%
China’s vape-related exports reached $1.047 billion in July 2026, up 16.5% year on year and the highest monthly total of the year. Growth was heavily concentrated in the U.S., where exports jumped 53.5% to $404 million and accounted for 94.9% of the overall increase. Exports to all other markets rose just 1.2%. By category, nicotine-containing non-combustible products—primarily vapes—under HS24041200 rose 24.7% and generated 95.5% of the total increase. Vape-device exports under HS85434000 fell 0.4%, while other nicotine-substitute products under HS24041990 grew 88.9% but remained comparatively small.
DATA
Aug.24