ELFBAR and other e-cigarette brands register 'honest label'

Elfbar by 2FIRSTS.ai
Apr.18.2023
ELFBAR and other e-cigarette brands register 'honest label'
Russian e-cigarette brands ELFBAR, NOQO, and PONS have registered for honest labelling on Vardex platform.

On April 18th, 2FIRSTS discovered that ELFBAR BC1600 had registered for an "honest label" on the Russian e-cigarette platform Vardex.


ELFBAR products with "Honest Label" | Image Source: Vardex


Vardex is an online platform under the Russian e-cigarette distributor BABYLON. 2FIRSTS discovered that NOQO and PONS also registered for the "Honest Label" on this platform, but no other e-cigarette products with the "Honest Label" have been found yet.


The NOQO product labeled as "honest" | Image source: Vardex


The PONS product labeled as "honest" | Image source: Vardex


It is worth mentioning that a comparison made by 2FIRSTS found no difference in prices between products labeled as "honest" and those that were not labeled previously.


Regulations:


Starting on March 1st, Russian government regulations require that all wholesale importers of electronic cigarettes upload retail information about the products to the Honest Labeling System. The policy buffering period will end on April 1st, during which time wholesale distributors must comply with the honest labeling policy. After this deadline, electronic cigarette products without the proper labeling will not be allowed to enter the Russian market via customs.


Related reading:


【1】Market research by 2FIRSTS: Only accepting white accounts and forced transformation - How is the electronic cigarette market in Russia faring under strict regulation? 【2】Deadline for "honest labeling" approaches - Russia's disposable electronic cigarette market is busy clearing inventory.


Russian "Honest Label" operating company responds to "additive ban" proposal: electronic cigarettes still subject to mandatory labeling restrictions.


Feature: Progress and Expert Analysis on Russia's Ban on Flavored E-Cigarettes (Click the Picture Below to Jump)


Reference:


The State Duma has banned the sale of "sweet" vapes. What do the numerous vape shops in Perm think about this and what business predictions are being made?



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