
In December, the patent war between Philip Morris International (PMI) and British American Tobacco (BAT) temporarily concluded with the invalidation of the IQOS core patent in the UK. In the game between the two tobacco giants in the European market, PMI's four heat-not-burn (HNB) patents were ruled invalid, greatly reducing the risk of HNB products entering the European market and presenting more opportunities for electronic cigarette manufacturers in Europe. So, how does the invalidation of the IQOS core patent affect Chinese electronic cigarette companies? How should Chinese electronic cigarette companies respond to patent issues when going global? What experience can Chinese electronic cigarette companies gain from this patent war?
On January 12th at 2 pm, 2FIRSTS held a seminar on the PMI-HNB Resistance Heater Patent Lawsuit. The event featured keynote speakers from the Beijing Zhong Lun Wende (Kunming) law firm and tobacco industry expert lawyer Tang Shunliang, who provided a comprehensive overview of the patent disputes between two major tobacco companies. They also explored the profound implications for Chinese e-cigarette manufacturers following the breakthrough of the HNB resistance heater patent barrier.
Live broadcast explanation
Title: Seminar on Patent Litigation Case of "PMI-HNB Resistance Heater
Date and Time: January 12th, from 2:00 PM to 3:00 PM.
Speaker: Lawyer Tang Shunliang
Content arrangement:
Key Patent Litigation Analysis for BAT and PMI from 2020 to 2022.
2. Analyzing the Legal Documents to Understand the Battle Strategies between Two Tobacco Giants.
3. In-depth analysis of the core patented technology scheme of the resistance heating element.
What risks and opportunities do export-oriented e-cigarette companies face?
Summarizing the experience in handling foreign patents from PMI patent case.
After the lecture, there will be a dedicated session for discussion and questions, and we encourage active participation and communication.
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