Malaysia's New Health Minister Exclude GEG Clause in 2023 Smoking Control Bill

Regulations by 2FIRSTS.ai
Dec.14.2023
Malaysia's New Health Minister Exclude GEG Clause in 2023 Smoking Control Bill
Malaysia's new Health Minister, Dzulkefly Ahmad, apologizes for excluding the 'GEG' clause in the 2023 smoking control act.

According to a report by FMT on December 14th, Malaysia's newly appointed Health Minister, Dzulkefly Ahmad, has expressed his regret to the Parliament for excluding the Transgenerational Endgame of Generation Elimination (GEG) clause from the 2023 Public Health Tobacco Control Act.

 

When submitting the Public Health Smoking Products Control Bill for approval by the National Assembly, Zulkifli acknowledged the public's concerns regarding the inclusion of the GEG provision, which was intended to prohibit the sale of tobacco and e-cigarette products to individuals born after 2007.

 

Former Chairman of the Health Affairs Congressional Committee, Zou Jifei, was responsible for overseeing the adjustments to the bill. He explained that before the bill was finally passed by the House of Representatives on November 30th, various health ministers were involved in its formulation. He also stated that prior to the finalization of the bill, there were 18 stakeholder engagement meetings and three roundtable discussions.

 

I offer my sincerest apologies to all of you and earnestly implore you not to underestimate the significance of the bill, and to support its passage. It has undergone extensive development and has been in the making for a considerable period of time.

 

One of the goals of the GEG Bill is to prohibit the sale and purchase of tobacco products, smoking paraphernalia, tobacco alternatives, or the provision of smoking services to minors.

 

After intense debates in the parliament, the lower house has successfully passed the bill, leaving both sides disappointed with the removal of the GEG clause.

 

Earlier, the Attorney General of Malaysia, Ahmad Terluddin Saleh, mentioned that the GEG clauses had violated the rights under the law for equal protection. Dr. Zailah Mohd Yusoff, the former Minister of Health, stated that the government had decided to remove the GEG clauses in the revised version of the bill as they were unconstitutional.

 

However, she emphasized that the Ministry of Health has not abolished these regulations. On the contrary, she said it is only temporarily set aside "for now", and the government may reintroduce this law if there is a need in the future.

 

Despite claims that the Ministry of Health was under pressure from lobbyists and reluctant to include GEG clauses, Zalihah emphasized that there were no other factors involved except for the views of the Attorney General.

 

Zulkefi also commented that although the Health Affairs Congressional Committee and the Department of Health had hoped to include GEG provisions in the bill, it was deemed impossible by the Office of the Attorney General due to its potential violation of the Eighth Amendment of the Federal Constitution, which guarantees equal protection under the law.

 

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

Russia’s Vape Device Labeling Regime Enters Force: Registration Starts in September, Mandatory Coding in December
Russia’s Vape Device Labeling Regime Enters Force: Registration Starts in September, Mandatory Coding in December
Russia's digital labeling regime for reusable e-cigarettes and similar personal vaping devices entered its first mandatory phase in September 2026. From September 1, manufacturers, importers and other market participants must register with the national Chestny ZNAK tracking system. From December 1, newly manufactured and imported covered devices will be required to carry digital identification codes and be reported as entering circulation. Russia has also issued new operational guidance for imports, marking the transition from a voluntary pilot to phased mandatory implementation.
Sep.15
NAS 2026 | FDA CTP Director Says PMTA Pathway Is “Predicated on Tobacco Harm Reduction”
NAS 2026 | FDA CTP Director Says PMTA Pathway Is “Predicated on Tobacco Harm Reduction”
At the 2026 New Approaches Summit in New York, FDA Center for Tobacco Products Director Bret Koplow said the PMTA pathway is “predicated on tobacco harm reduction.” He outlined four CTP priorities: youth prevention, helping adults quit or switch to lower-risk products, improving relative-risk communication, and reducing unauthorized products. Koplow also addressed flavored e-cigarettes, public risk perceptions, industry credibility and efforts to make PMTA reviews more efficient and predictable.
Sep.26
Cochrane 2026 Update Adds Nine Trials, Keeps High-Certainty Finding That Nicotine E-Cigarettes Improve Quit Rates Over NRT
Cochrane 2026 Update Adds Nine Trials, Keeps High-Certainty Finding That Nicotine E-Cigarettes Improve Quit Rates Over NRT
Cochrane’s 2026 update of its living review on electronic cigarettes for smoking cessation included 80 randomized controlled trials involving 29,861 adult smokers, with nine trials added in this update. The review retained its high-certainty conclusion that nicotine e-cigarettes increase smoking cessation rates compared with nicotine replacement therapy. In absolute terms, about 10 in 100 people using nicotine e-cigarettes may quit smoking for at least six months, compared with about 6 in 100 using NRT. The review found no clear difference in serious adverse event rates between the two groups, while longer-term safety and the relative effectiveness of newer device types remain less certain.
Sep.07
Product | DOJO Launches BLAST10K Fresh in UK With 0+10ml E-Liquid Structure, Retaining 2+8ml Pod Compatibility
Product | DOJO Launches BLAST10K Fresh in UK With 0+10ml E-Liquid Structure, Retaining 2+8ml Pod Compatibility
DOJO launched the BLAST10K Fresh in the UK on September 4, 2026, introducing its INSTA-JUICED™ technology and a new 0+10ml structure that keeps e-liquid separated from the coil before activation. The device features a 1000mAh rechargeable battery, COREX BLAST dual-mesh technology and SSS leak-resistant technology, with a manufacturer-rated capacity of up to 10,000 puffs. It also retains compatibility with existing 2+8ml pods across the BLAST ecosystem. The launch introduces eight new flavors, including Matcha Strawberry, which DOJO describes as an industry first.
Market
Sep.04
China Tobacco Hubei explores staged nicotine pouch delivery, using dynamic membranes to slow early release and gradient particles to sustain later delivery
China Tobacco Hubei explores staged nicotine pouch delivery, using dynamic membranes to slow early release and gradient particles to sustain later delivery
China Tobacco Hubei Industrial Co., Ltd. disclosed several oral nicotine-related patent applications in August 2026, including two that approach staged nicotine release from different directions. One uses a high-viscosity membrane that forms inside the pouch after contact with saliva to slow rapid early release, while the other uses gradient particles with a faster-disintegrating outer layer and a slower core to create a fast-to-sustained release profile. Together, the filings explore how nicotine pouches could balance initial delivery with release later in use.
Sep.03
U.S. Ninth Circuit Upholds FDA Denial of MH Global’s Flavored Vape PMTA Applications
U.S. Ninth Circuit Upholds FDA Denial of MH Global’s Flavored Vape PMTA Applications
The U.S. Court of Appeals for the Ninth Circuit upheld the FDA’s denial of MH Global LLC’s applications to market flavored electronic nicotine delivery systems (ENDS). The court ruled that FDA’s comparative-efficacy framework, which requires applicants to show that flavored products provide greater cessation or switching benefits than tobacco-flavored alternatives, is consistent with the Tobacco Control Act’s “appropriate for the protection of the public health” standard. The court also found that FDA was not required to establish the framework through notice-and-comment rulemaking.
Aug.26