Malaysia's New Health Minister Exclude GEG Clause in 2023 Smoking Control Bill

Regulations by 2FIRSTS.ai
Dec.14.2023
Malaysia's New Health Minister Exclude GEG Clause in 2023 Smoking Control Bill
Malaysia's new Health Minister, Dzulkefly Ahmad, apologizes for excluding the 'GEG' clause in the 2023 smoking control act.

According to a report by FMT on December 14th, Malaysia's newly appointed Health Minister, Dzulkefly Ahmad, has expressed his regret to the Parliament for excluding the Transgenerational Endgame of Generation Elimination (GEG) clause from the 2023 Public Health Tobacco Control Act.

 

When submitting the Public Health Smoking Products Control Bill for approval by the National Assembly, Zulkifli acknowledged the public's concerns regarding the inclusion of the GEG provision, which was intended to prohibit the sale of tobacco and e-cigarette products to individuals born after 2007.

 

Former Chairman of the Health Affairs Congressional Committee, Zou Jifei, was responsible for overseeing the adjustments to the bill. He explained that before the bill was finally passed by the House of Representatives on November 30th, various health ministers were involved in its formulation. He also stated that prior to the finalization of the bill, there were 18 stakeholder engagement meetings and three roundtable discussions.

 

I offer my sincerest apologies to all of you and earnestly implore you not to underestimate the significance of the bill, and to support its passage. It has undergone extensive development and has been in the making for a considerable period of time.

 

One of the goals of the GEG Bill is to prohibit the sale and purchase of tobacco products, smoking paraphernalia, tobacco alternatives, or the provision of smoking services to minors.

 

After intense debates in the parliament, the lower house has successfully passed the bill, leaving both sides disappointed with the removal of the GEG clause.

 

Earlier, the Attorney General of Malaysia, Ahmad Terluddin Saleh, mentioned that the GEG clauses had violated the rights under the law for equal protection. Dr. Zailah Mohd Yusoff, the former Minister of Health, stated that the government had decided to remove the GEG clauses in the revised version of the bill as they were unconstitutional.

 

However, she emphasized that the Ministry of Health has not abolished these regulations. On the contrary, she said it is only temporarily set aside "for now", and the government may reintroduce this law if there is a need in the future.

 

Despite claims that the Ministry of Health was under pressure from lobbyists and reluctant to include GEG clauses, Zalihah emphasized that there were no other factors involved except for the views of the Attorney General.

 

Zulkefi also commented that although the Health Affairs Congressional Committee and the Department of Health had hoped to include GEG provisions in the bill, it was deemed impossible by the Office of the Attorney General due to its potential violation of the Eighth Amendment of the Federal Constitution, which guarantees equal protection under the law.

 

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

Australia forms National Disruption Group to combat illicit tobacco and converging crime threats
Australia forms National Disruption Group to combat illicit tobacco and converging crime threats
Australia establishes new national task force to combat illegal tobacco market, led by Interior Minister Tony Burke.
Oct.20 by 2FIRSTS.ai
British Museum Ends Long-Running Sponsorship with Japan Tobacco International
British Museum Ends Long-Running Sponsorship with Japan Tobacco International
According to The Guardian, the British Museum has ended its 15-year sponsorship with Japan Tobacco International after government inquiries into whether the deal breached WHO tobacco-control rules. Critics had long opposed the partnership, while the museum said sponsorship remains essential for its financial stability and public access.
Nov.20
JT Q3 2025: Revenue +18%, Profit +30%; RRP Volume +40%; Guidance Up
JT Q3 2025: Revenue +18%, Profit +30%; RRP Volume +40%; Guidance Up
Japan Tobacco (JT) delivered a strong Q3 2025. Revenue rose 18.3% year over year to ¥947.2 billion, with adjusted operating profit up 27.8% to ¥279.0 billion (+20.8% at constant currency) and net profit up 29.7% to ¥176.7 billion. Growth was led by reduced-risk products (RRP): total RRP volume climbed 40%, with heated tobacco (HTS) up 53%. In Japan, the launches of Ploom AURA and EVO pods pushed HTS category share to 15.5%, while the Ploom user base has nearly doubled versus two years ago.
Oct.30 by 2FIRSTS.ai
AIR’s Shisha Brand Al Fakher Launches New Pod-Based Vape in Germany, Touting Non-Ceramic Atomization Technology
AIR’s Shisha Brand Al Fakher Launches New Pod-Based Vape in Germany, Touting Non-Ceramic Atomization Technology
AIR’s shisha brand Al Fakher has launched its rechargeable pod-based vape Crown Switch in Germany, featuring Coldstream technology and claiming low-temperature vaporization without ceramic or metal heating elements. The device is now available on shisha-world, while AIR is simultaneously pushing ahead with its plan to go public on Nasdaq via a SPAC merger.
Nov.20 by 2FIRSTS.ai
INNOKIN Launches New open system EZ LEVA on Official Website, Available in UK and US Online Channels
INNOKIN Launches New open system EZ LEVA on Official Website, Available in UK and US Online Channels
INNOKIN launches new EZ LEVA e-cigarette with open system design, available in UK and US online channels.
Dec.09 by 2FIRSTS.ai
Smoore: Profit Growth Gradually Improving, Fourth Quarter Shows Promise — A 2Firsts Reader Submission
Smoore: Profit Growth Gradually Improving, Fourth Quarter Shows Promise — A 2Firsts Reader Submission
Smoore released its financial results for the third quarter of 2025.A reader submitted to 2Firsts, noting that Smoore’s declining profit margin was mainly due to the substantial upfront investment in its new heated tobacco products, the relatively low margins of vaping devices, and price reductions resulting from product iterations in the European atomization market.as product structure adjustments near completion, the company’s profit growth is expected to further rebound in the fourth quart.
Oct.13