Shenzhen Meizhonglian showcases e-cigarette products in Germany exhibition

Sep.15.2022
Shenzhen Meizhonglian showcases e-cigarette products in Germany exhibition
The 2022 Dortmund Tobacco Exhibition opened on September 15th with Shenzhen Meizhonglian Technology showcasing their products.

On September 15th, 2022, the German Dortmund Tobacco Exhibition opened with great fanfare. The exhibition covers an area of ​​13,500 square meters, with a record number of 12,000 visitors and features 475 exhibitors showcasing their brands.


Shenzhen Meizhonglian Technology Co., Ltd. is located at booth 1.A28, packed with people. Under the direction of Jason, the diplomatic assistant of the Electronic Cigarette Professional Committee of the China Electronic Commerce Association (ECCC), and the public relations manager of 2FIRSTS, onsite staff explained products to attendees, connected with Meizhonglian employees in China, and exchanged contact information.


At the exhibition, Meizhongli presented its superior technological products and latest research results in all aspects. Its fascinating product introduction and innovative exhibits drew the attention of the participating audience. Meizhongli's leaders expressed that Europe is a very potential and representative market, and this exhibition provided a broad platform for Meizhongli to showcase its representative products, deepen the participants' impression of Meizhongli, and help boost the brand's future business expansion and product development.


As a Chinese company that holds strategic partnerships with numerous internationally renowned brands and multinational tobacco companies, Shenzhen Meizhonglian Technology Co., Ltd has overcome various uncertainties brought about by the global COVID-19 pandemic and geopolitical landscape to participate in this significant tobacco exhibition. Through this event, the company gained a better understanding of industry trends, showcased the strength of China's electronic cigarette industry to the international community, and enhanced its brand influence.


Founded in Shenzhen in 2019, Meizhonglian is one of the high-tech companies focused on researching and applying electronic atomization technology. The company has gradually established an international business system with China as its research and manufacturing center, and products and services that radiate globally. Meizhonglian currently has research and development teams in the United States and China, and has established a new materials research institute and high-end laboratory in cooperation with a US-listed company. With a modern manufacturing center of over 10,000 square meters and a peak production team of 1,500, Meizhonglian is dedicated to supporting global original equipment manufacturers and manufacturers' projects.


US United Coalition showcases products at this exhibition.


Under the leadership of Chairman Shi Jinglian, Meizhong United was founded in 2015. In 2016, it began researching and developing factory processing, and by the end of 2018, the company had achieved its goal of independent research and development production. According to Shi Jinglian, Meizhong United's ability to guarantee product sales in just a few years is mainly due to the establishment of high standards, research into new technologies, and good partnerships.


In order to attract more environmentally conscious e-cigarette consumers in Europe, Meizhonglian has put forward an environmental concept to attract local brands and to further explore the concept. Eventually, this will result in a systematic demonstration of environmental solutions to customers.


美众联展示了在本次展会上的海报" (Meizhonglian displayed their poster at this exhibition)


The head of the company delegation stated that they gained a lot from participating in the trade show. The event was held offline as a major industry event since the outbreak of the pandemic worldwide. As a Chinese corporation attending the exhibition, Meizhonglian had a strong lineup and showcased a variety of highlights, gaining extensive attention from the industry and achieving a good outcome. It is believed that Chinese electronic cigarette companies will surely have great potential in the international market in the future.


To read more about the latest news and updates on the Dortmund tobacco exhibition in Germany, please click on the link below.


1. This article is intended solely for industry discussion and communication and does not serve as a promotional or endorsement platform for any particular brand or product. 2. Smoking is detrimental to one's health. Minors are prohibited from reading this article.


This article is an original piece from Shenzhen 2FIRSTS Technology Co., Ltd. The copyright and permission to use belong to the company, and no individual or organization may reproduce, reprint, or use in any unauthorized manner that violates the company's copyright without permission. The company reserves the right to pursue legal action against any violators.



Disclaimer

This article is provided solely for professional research, industry discussion, and informational purposes. Any references to brands, companies, products, technologies, or policies are made for factual reporting and analytical purposes only, and do not constitute endorsement, recommendation, promotion, or advertising by 2Firsts.

Nicotine-containing products, including but not limited to cigarettes, e-cigarettes, heated tobacco products, and nicotine pouches, carry significant health risks. Readers are responsible for complying with all applicable laws and regulations in their respective jurisdictions, including age restrictions and access limitations.

The information contained in this article should not be regarded as investment, legal, medical, regulatory, or commercial advice. While 2Firsts strives to ensure the accuracy and reliability of its content, it does not assume liability for any direct or indirect loss arising from errors, omissions, inaccuracies, or reliance on the information contained herein.

This article is not intended for individuals below the legal age for accessing tobacco or nicotine-related information in their jurisdiction.

 

Copyright Notice

This article is either original content produced by 2Firsts or content reproduced, translated, summarized, or adapted from third-party sources with attribution where applicable. The intellectual property rights of the original content remain with 2Firsts or the respective original rights holders.

No individual or organization may copy, reproduce, distribute, republish, modify, translate, or otherwise use this content without prior authorization. Any unauthorized use may result in legal action.

For copyright-related inquiries, corrections, or removal requests, please contact: info@2firsts.com.

 

AI-Assisted Translation and Editing Notice

Portions of this article may have been translated, edited, or reviewed with the assistance of artificial intelligence tools to improve efficiency and readability. Due to the limitations of AI-assisted translation and editing, discrepancies, omissions, or inaccuracies may exist when compared with the original source.

Where applicable, readers are advised to refer to the original source for the most complete and accurate information. If you identify any errors or believe that any content infringes upon your rights, please contact us at info@2firsts.com, and we will review and address the matter promptly.

Special Report | How Capital Is Reassessing the Global Tobacco and Modern Nicotine Industry: Lessons from a New York Forum
Special Report | How Capital Is Reassessing the Global Tobacco and Modern Nicotine Industry: Lessons from a New York Forum
Capital is reassessing the global tobacco and modern nicotine industry as heated tobacco, vaping and nicotine pouches reshape demand, profitability and regulation. At the 2026 New Approaches Summit in New York, investors and analysts examined whether smoke-free growth can sustain earnings, how regulation shapes startup value, and whether shareholder engagement can be more effective than divestment. The debate points to a broader shift: tobacco transition is increasingly becoming a capital-allocation, governance and valuation question.
Capital Markets
Oct.05
JUUL Purchasers Ask Ninth Circuit to Preserve Antitrust Classes in Case Over Altria’s $12.8 Billion Investment
JUUL Purchasers Ask Ninth Circuit to Preserve Antitrust Classes in Case Over Altria’s $12.8 Billion Investment
Private antitrust litigation stemming from Altria's 2018 $12.8 billion investment for a 35% economic interest in JUUL is advancing before the U.S. Court of Appeals for the Ninth Circuit. Direct purchasers, indirect purchasers and indirect resellers of JUUL products filed answering briefs this week seeking to preserve class certifications granted by a California federal court in February. Altria and JUUL argue that individual consumers and large distributors differ too much in purchasing terms to remain in a single direct-purchaser class, while a separate dispute concerns whether California antitrust law can apply to indirect purchasers across 27 jurisdictions. A September trial has been put on hold during the appeal.
Sep.23
Pennsylvania Vape Directory Law Survives Court Challenge From Nova Distro and Others Amid Similar Rulings Across States
Pennsylvania Vape Directory Law Survives Court Challenge From Nova Distro and Others Amid Similar Rulings Across States
A U.S. federal court upheld Pennsylvania's vape directory law on October 14, rejecting a challenge brought by Nova Distro, 101 Distributors and companies operating Tobacco Hut retail stores. Court records show that vaping accounts for about 60% of Tobacco Hut's profits and that the chain held approximately $2 million in inventory potentially subject to seizure under the law as of June 2. Pennsylvania began enforcement on October 19. The ruling follows similar appellate decisions in other states, even as new research shows that unlisted vaping products continue to account for substantial sales in states with established directories.
Regulations
Oct.22
Kelly White Bets on Female Consumers as Nicotine Pouch Competition Intensifies | 2Firsts Interview
Kelly White Bets on Female Consumers as Nicotine Pouch Competition Intensifies | 2Firsts Interview
Swedish nicotine pouch brand Kelly White is building its strategy around adult female consumers. Founder and CEO Sophia Wilsby told 2Firsts that women accounted for around 70% of the brand’s repeat customers on HAYPP in Sweden in 2025. The interview explores female consumer segmentation, product and design differentiation, gender stereotypes, packaging regulation, and how independent brands can compete with global players such as ZYN and VELO while considering funding, partnerships and future ownership options.
Business
Sep.24
Italian Financial Police Seize 4.3 Million E-Cigarettes and Smoking Accessories; 28 Reported to Judicial Authorities Across Operations
Italian Financial Police Seize 4.3 Million E-Cigarettes and Smoking Accessories; 28 Reported to Judicial Authorities Across Operations
Italy's Guardia di Finanza announced on October 28 that officers in Latina province had seized approximately 4.3 million e-cigarettes and smoking accessories at an unauthorized warehouse in an operation involving restrictions on the possession and sale of tobacco-related products. Another 300,000 suspected counterfeit or unsafe items were confiscated during separate inspections, bringing total seizures across the operations to more than 4.6 million products. Twenty-eight people were reported to judicial authorities over suspected smuggling and counterfeiting offenses. Officials did not disclose separate vape quantities, the value of the merchandise or alleged violations associated with individual brands.
Enforcement
Oct.29
Product | PMI Launches TEREA Black Mint Pearl in Japan, Adding First Capsule Variant to Black Range With Nationwide Rollout From October 19
Product | PMI Launches TEREA Black Mint Pearl in Japan, Adding First Capsule Variant to Black Range With Nationwide Rollout From October 19
Philip Morris Japan (PMJ) launched TEREA Black Mint Pearl on October 15, 2026, introducing the first capsule-equipped heated tobacco stick in the TEREA Black range for IQOS ILUMA devices. The product combines a strong menthol profile with a crushable mint capsule and is priced at ¥640 per 20-stick pack, including tax. Sales began at four IQOS stores and selected retail partners on October 15, with distribution expanding to convenience stores and other tobacco retailers nationwide from October 19. The launch brings Japan's TEREA portfolio to 28 variants, including 21 menthol-related products, or 75% of the range.
product
Oct.16 by 2Firsts Perspectives