On December 18th at 3pm, the Sichuan Tobacco Corporation's new non-burning heating product, Kung Fu 3.0, was officially unveiled at the Zhubingren Copper Cultural Heritage Life Hall in Chengdu's Kuanzhai Alley, under the theme of "Life Comes from Three". The product launch adopted an online and offline hybrid format, emphasizing on user experience and scientific research innovation, and was witnessed by tens of thousands of users. 2FIRSTS was invited to the event to witness the release of Kung Fu 3.0.
On-site image sourced from 2FIRSTS event staff during the press conference.
The conference began at 3 pm with the playing of the theme song "Call Me Kung Fu" for the Kung Fu product concept. Representatives from Sichuan China Tobacco's new tobacco product center then introduced the previous versions of the Kung Fu product, the wide and narrow unburned heated cigarettes, and the newly released Kung Fu 3.0. Attendees witnessed the various product milestones of the Kung Fu brand from its inception to the release of version 3.0.
Theme Song for Kung Fu Product Series, Image source: 2FIRSTS Live staff
According to reports, the newly released Kung Fu 3.0 heater is the world's first non-contact airflow heating product. It utilizes a self-developed temperature control ASIC chip in combination with intelligent learning temperature control algorithms to ensure accurate temperature control. It also incorporates Bluetooth communication technology to enable intelligent human-machine interaction. The heater uses graphite heating technology, which heats efficiently and evenly, resulting in a more refined taste for the smoke. Its high-performance battery technology allows for fast charging and prolonged use, with a capacity to support 22 cigarette sticks. Additionally, this product requires no cleaning, providing consumers with a better user experience.
Following this, Kungfu mascot A-Kuan officially unveiled the KUNFU 3.0 and met with everyone on site, marking the successful conclusion of the press conference.
The KUNGFU mascot, A-Kuan, officially revealed the new look of KUNGFU 3.0 in a live event. Image source: 2FIRSTS event staff.
The Sichuan Tobacco Group showcased their latest products in a multi-scene, multi-angle presentation that emphasized their commitment to customer experience, product development, and innovation. This successfully conveyed the company's professional, rigorous, responsible, and technological image. It is believed that in the future, Sichuan Tobacco will continue to explore new and wider spaces in tobacco technology and innovation.
Furthermore, 2FIRSTS has conducted interviews with the product development team of KungFu 3.0. The resulting article will be updated simultaneously on the 2FIRSTS App. Stay tuned for updates.
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