WHO Guidelines for Adult Smoking Cessation: Medication, NRT, and Counseling

Regulations by 2FIRSTS.ai
Jul.04.2024
WHO Guidelines for Adult Smoking Cessation: Medication, NRT, and Counseling
WHO releases first-ever adult smoking cessation clinical guidelines on July 2, recommending medication, NRT, and prescription drugs.

On July 2nd, the World Health Organization (WHO) released its first-ever clinical treatment guidelines for adult smoking cessation, recommending the use of medication therapy, nicotine replacement therapy (NRT), and prescription drugs such as bupropion and varenicline. The guidelines aim to support the over 750 million tobacco users worldwide who are looking to quit all forms of tobacco. It provides a comprehensive approach, including behavioral support provided by healthcare providers, digital smoking cessation interventions, and medication therapy. These recommendations apply to all adults looking to quit various tobacco products, including cigarettes, hookah, smokeless tobacco products, cigars, roll-your-own tobacco, and heated tobacco products (HTP).

 

For smokers who are interested in quitting, there are several pharmaceutical treatment options available, including varenicline, nicotine replacement therapy (NRT), bupropion, and cytisine. Varenicline, NRT, or bupropion are typically the first-line treatments recommended. For those choosing NRT, combination therapy (such as patches along with short-acting forms like gum or lozenges) may be considered.

 

For non-smokers who are interested in quitting smoking, they can choose varenicline or nicotine replacement therapy (NRT) as medication intervention options, and are offered enhanced behavioral support interventions (including individual face-to-face counseling, group face-to-face counseling, or telephone counseling).

 

Director-General of the World Health Organization, Dr. Tedros Adhanom Ghebreyesus, stated that

 

This guide provides countries with essential tools to effectively support individuals in quitting smoking and reducing the global burden of tobacco-related diseases.

 

Despite the widespread desire to quit smoking (with over 60% of the world's 1.25 billion tobacco users expressing a desire to quit), 70% of people are unable to access effective smoking cessation services due to challenges such as limited healthcare resources. In order to improve accessibility, especially in low- and middle-income countries, the World Health Organization (WHO) encourages the provision of these therapies for free or at a low cost. In 2023, in an effort to increase access to recommended smoking cessation medications, the WHO initiated a prequalification process for drugs targeting tobacco use disorders. Significant progress was made in April 2024, with Kenvue's nicotine gum and patches becoming the first NRT products to receive WHO prequalification. The guidelines also recommend various behavioral interventions, including brief counseling by healthcare workers routinely provided in healthcare settings (lasting 30 seconds to 3 minutes). For those seeking further assistance, more intensive behavioral support is advised, such as individual, group, or telephone counseling. Additionally, digital interventions, such as text messages, smartphone applications, and internet programs, are also recommended as useful tools for self-management or supplemental support.

 

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

New Westminster City Councilor Calls for Provincial Regulation on E-Cigarette Shop Expansion
New Westminster City Councilor Calls for Provincial Regulation on E-Cigarette Shop Expansion
New Westminster councilor calls for provincial regulations to address e-cigarette shop proliferation in British Columbia.
Sep.11 by 2FIRSTS.ai
Australia TGA Warns Delivery Platforms: Don’t Promote or Supply Vapes Illegally
Australia TGA Warns Delivery Platforms: Don’t Promote or Supply Vapes Illegally
The Therapeutic Goods Administration (TGA) warned online delivery platforms not to breach Australian vape laws and said it worked with two major companies to remove non-compliant material. Under the Therapeutic Goods Act 1989, advertising vapes to the public is banned and sales are pharmacy-only; tobacconists and convenience stores cannot supply vapes. TGA will continue enforcement, with severe penalties for breaches.
Oct.30 by 2FIRSTS.ai
InterTabac 2025 Insights|PMI Showcases Full Portfolio: IQOS, VEEV, and ZYN in Dedicated Zones
InterTabac 2025 Insights|PMI Showcases Full Portfolio: IQOS, VEEV, and ZYN in Dedicated Zones
At InterTabac 2025 in Dortmund, 2Firsts observed that Philip Morris International (PMI) exhibited with a full product lineup and organized three key brands—IQOS (heated tobacco), VEEV (e-vapor), and ZYN (nicotine pouches)—into separate display areas.
Sep.19 by 2FIRSTS.ai
Spain Moves to Ban Smoking and Vaping on Bar Terraces, Beaches, Stadiums, and Bus Stops
Spain Moves to Ban Smoking and Vaping on Bar Terraces, Beaches, Stadiums, and Bus Stops
Spain’s minority government has introduced a bill to prohibit smoking and the use of e-cigarettes in outdoor venues such as beaches, bar and restaurant terraces, bus stops, and sports stadiums. The proposal—framed as a public-health measure—faces a fragmented parliament and hospitality-sector pushback. Unlike France’s July restrictions, Spain’s plan includes both terraces and e-cigarettes. The bill excludes plain packaging; Spain records over 50,000 smoking-related deaths annually.
Sep.10
Altria’s Nicotine Pouch Rollout in the U.S.: On! PLUS May Launch on October 14, Not Yet FDA-Approved
Altria’s Nicotine Pouch Rollout in the U.S.: On! PLUS May Launch on October 14, Not Yet FDA-Approved
Altria’s new nicotine pouch On! PLUS™ is slated to launch in the U.S. on October 14, debuting in North Carolina, Texas, and Florida. The product uses NICOSILK™ technology and will offer multiple nicotine strengths. FDA approval has not yet been granted, but Helix says it is proceeding in line with compliance requirements.
Oct.11 by 2FIRSTS.ai
The Irish government plans to ban disposable e-cigarettes and impose a tax on e-cigarette oils by the end of the year
The Irish government plans to ban disposable e-cigarettes and impose a tax on e-cigarette oils by the end of the year
The Irish government announced a complete ban on disposable e-cigarettes through new legislation. The legislation will require e-cigarette products to adopt the same packaging standards as cigarettes, including standardized colors, images, and flavor descriptions. In-store advertising will also be prohibited, except in specialty stores. This move aims to strengthen regulation and reduce youth exposure to e-cigarettes. The Ministry of Finance also plans to implement a €0.50 per milliliter tax on
Sep.24 by 2FIRSTS.ai