PMI

PMI Launches Pre-order for New IQOS Iluma i Series
Philip Morris International (PMI) begins pre-orders for new HNB device "IQOS Iluma i" series in South Korea, available at 9 stores.
PMI
Feb.08

PMI's market share in South Korea falls short of target
Philip Morris International's market share in South Korea reaches 19.9% in Q4 2024, just shy of 20% target.
PMI
Feb.08

PMI Launches Two New Flavors for IQOS Pod System
Philip Morris International (PMI) expands its IQOS exclusive pod series with "Riviera Pearl" and "Provence Pearl," retailing at £7.
PMI
Feb.07

Opinion: Marking its 10-year anniversary, IQOS prepares to (re)enter U.S.
On Jan. 9, 2Firsts released a list of last year’s most impactful NGP news items . Prominent among them: the 10-year anniversary of IQOS, Philip Morris International’s iconic tobacco-heating system. In this article, we reflect on this remarkable milestone as IQOS prepares to (re)enter the world’s most profitable nicotine market.
PMI
Jan.13

PMI and KT&G Increase Convenience Store HNB Equipment Margins to 7% in Response to Retailer Demands
KT&G and Philip Morris Korea to increase convenience store profits on HTP devices, consumer prices remain unchanged.
PMI
Dec.26

Philip Morris Ukraine Welcomes AMCU Research Results on IQOS
Philip Morris Ukraine welcomes AMCU research results on IQOS safety claims, clarifying information for better consumer understanding.
PMI
Dec.26

PMI Innovation Conference in Abu Dhabi: Promoting Smoke-Free Future
Philip Morris International (PMI) held a technology innovation conference in Abu Dhabi, showcasing new tobacco products and health benefits.
PMI
Dec.23

PMI Invests $232M to Expand Nicotine Pouch Factory in Kentucky
PMI invests $232 million to expand Kentucky factory, creating 450 jobs and boosting production for smoke-free products.
PMI
Aug.28
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