Lost Mary launches Adjust Myflavor 40K in the USA, featuring 6 levels of flavour customisation

Oct.23.2024
Lost Mary launches Adjust Myflavor 40K in the USA, featuring 6 levels of flavour customisation
Lost Mary has launched the Adjust Myflavor 40K e-cigarette in the US, which allows users to freely adjust the flavour ratio with 6 customisable flavour levels and offers approximately 40,000 puffs.

The well-known e-cigarette brand Lost Mary has recently introduced a customisable flavoured e-cigarette, the Adjust Myflavor 40K, to the American market. The product is now available on major distributor websites across the United States, with 2Firsts closely monitoring its launch and market reception.

 

Previously, 2Firsts reported on a disposable e-cigarette device, the FASTA Burrst 35000, which can change flavours at the touch of a button. The product supports "Frozen" refreshing ice or "Fizz" carbonated mode and can deliver 35000 puffs. (For more details, see "Product | FASTA Burrst 35000 e-cigarette launched in the USA, supports one-click flavour change")

 

Lost Mary launches Adjust Myflavor 40K in the USA, featuring 6 levels of flavour customisation
Image source: vapecentralwholesale website

 

Compared to the FASTA Burrst 35000, the Adjust Myflavor 40Ke cigarette offers 6 adjustable flavours for a more nuanced vaping experience.

 

Lost Mary launches Adjust Myflavor 40K in the USA, featuring 6 levels of flavour customisation
Source of the image: demandvape website

 

Adjust Myflavor 40K has several key features:

 

  • Nicotine concentration: 5% (50mg)
  • Puffs: Approximately 40,000 in normal mode / 20,000 in boost mode
  • Battery capacity: 800mAh, with Type-C charging support
  • On-screen functionality: Interactive digital display showing real-time information, cooling intensity, output mode and flavour level
  • Design highlight: 6 levels of adjustable flavour settings
  • Additional features: User-friendly mouthpiece design
  • Price:  Approximately $16.99

 

In terms of flavour customisation, the Adjust Myflavor 40K offers a dual-flavour vaping experience with two working modes. Users can freely adjust the ratio of Flavor A and Flavor B in different modes to achieve a personalised taste adjustment.

 

Lost Mary launches Adjust Myflavor 40K in the USA, featuring 6 levels of flavour customisation
Adjust Myflavor 40K's level 6 flavor adjustment.

 

According to a survey by 2Firsts, there are still relatively few e-cigarette brands on the market that support flavour customisation. In addition to the FASTA Burrst 35000 disposable e-cigarette, there are also the Pillow Talk IC40000 and MyCool 40K, both of which allow users to change flavours via a digital touchscreen interface.

 

Firsts will continue to focus on the latest products and market trends in flavour-changeable e-cigarette products, providing the public with accurate and authoritative industry information.

 


 

2FIRSTS is a product column dedicated to providing readers with the latest information in the tobacco industry. We focus on collecting and sharing first-hand information from the industry. 2FIRSTS welcomes readers to submit articles and share the latest products in the e-cigarette field with us.

 

If you have any unique insights or information, please feel free to contact us at carrie.cai@2firsts.com or scan the QR code below.

 

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

Feature | Vape Politics in Russia: Local Governments Push Forward Despite Legislative Deadlock
Feature | Vape Politics in Russia: Local Governments Push Forward Despite Legislative Deadlock
As Russia’s federal vape policy stalls, regional governors are racing to implement local bans—now with the backing of President Vladimir Putin. The divide between swift local action and delayed national legislation is fueling debate over health, regulation, and the country’s broader approach to nicotine control.
Oct.28
Product | Magnetic-attach design + mini display: FASTA’s new product goes on sale in the U.S., priced around $16
Product | Magnetic-attach design + mini display: FASTA’s new product goes on sale in the U.S., priced around $16
FASTA’s 40K Kit hits U.S. retailers: magnetic prefilled pods + reusable battery, mini display, two power levels; rated 20 mL/40,000 puffs/50 mg; some listings at $15.99.
Oct.15 by 2FIRSTS.ai
NSW Police Seize About US$1.9 Million in Illegal Tobacco Products, Including 15,000 Vapes
NSW Police Seize About US$1.9 Million in Illegal Tobacco Products, Including 15,000 Vapes
During a recent routine traffic stop, New South Wales police discovered a large quantity of illegal tobacco and vapes hidden inside a rental truck, including approximately 942,000 cigarettes and more than 15,000 e-cigarettes, with an estimated value of nearly AUD 2 million. The 31-year-old driver was arrested at the scene and the case has now entered judicial proceedings.
Dec.01 by 2FIRSTS.ai
Product | INNOKIN Launches Magnetic Open-System Device, Pod + Power Bank Design Debuts in UK and US Channels
Product | INNOKIN Launches Magnetic Open-System Device, Pod + Power Bank Design Debuts in UK and US Channels
INNOKIN has recently launched its new open-system e-cigarette, EZ LEVA, on its official website, and it is now available through online channels in the UK and the United States. Featuring a magnetic design, the device adopts a pod + power bank form factor. Its 400mAh (device) + 2000mAh (charging case) battery setup follows a similar configuration logic to comparable products such as the SMOK Airmate and KIWI 2.
Dec.09 by 2FIRSTS.ai
Russia's Perm Legislators Approve Full Ban on Vape Products in Regional Retail Market
Russia's Perm Legislators Approve Full Ban on Vape Products in Regional Retail Market
2Firsts, November 28, 2025 — The Legislative Assembly of Perm Krai has passed a law banning the retail sale of vape products and other nicotine-aerosol devices, effective March 1, 2026. Individuals found selling such items will face fines between ₽15,000–₽20,000 (about US $180–240), while companies face ₽50,000–₽100,000 (about US $600–1,200). The ban covers all electronic nicotine delivery systems (ENDS), heated-tobacco devices, and their components, regardless of nicotine content.
Nov.28 by 2FIRSTS.ai
Scandinavian Tobacco Group Reports Q3 2025 Results and Narrows Full-Year Guidance
Scandinavian Tobacco Group Reports Q3 2025 Results and Narrows Full-Year Guidance
Scandinavian Tobacco Group (STG) reported net sales of DKK 2.4 billion for Q3 2025, in line with last year. EBITDA before special items reached DKK 519 million with a 22.0% margin. Handmade Cigars and Next Generation Products saw organic growth, while Machine-Rolled Cigars and Smoking Tobacco declined. The company narrowed its full-year guidance.
Nov.12 by 2FIRSTS.ai