BAT Japan Launches New Color Devices: glo hyper X2.

Dec.09.2022
BAT Japan Launches New Color Devices: glo hyper X2.
BAT Japan launches two new colors of the glo hyper X2 device: metal blue and khaki olive. Available starting December 19th.

BAT Japan, a subsidiary of British American Tobacco, has introduced two new color variants of its next-generation heated tobacco device, the "glo hyper X2," in Japan. The two new colors are "glo hyper X2 metal blue" and "glo hyper X2 khaki olive.


The official online stores for glo and VELO will be launching on December 19th. So far, the glo hyper X2 has been released in five stylish device colors: mint blue, metal black, metal orange, platinum, and black and red. This time, BAT is responding to users' desire for more personalized device colors by introducing "metal blue" and "khaki olive".


Starting from the same day, "Black Red" that has been purchased in glo stores and the official online store of glo&VELO will be available for a limited time in convenience stores throughout the country.


From December 19th until January 22nd of next year, the Glo Hyper X2 will be available for a limited time in all seven colors for 980 yen. Additionally, there will be a smoking area booth designed with the concept of luxurious camping in winter at the Tokyo Christmas Market 2022 in Hibiya Park. The Hyper X2 event will begin on December 16th. Furthermore, from December 16th to 18th, visitors can experience two new colors, "Metal Blue" and "Khaki Olive," before they go on sale on the 19th.


2FIRSTS will continue to follow and report on this topic, with future updates available on the "2FIRSTS APP." Scan the QR code below to download the app.


This document has been generated through artificial intelligence translation and is provided solely for the purposes of industry discourse and learning. Please note that the intellectual property rights of the content belong to the original media source or author. Owing to certain limitations in the translation process, there may be discrepancies between the translated text and the original content. We recommend referring to the original source for complete accuracy. In case of any inaccuracies, we invite you to reach out to us with corrections. If you believe any content has infringed upon your rights, please contact us immediately for its removal.

KT&G Unveils lil hybrid 3.0 Misty Rose Limited Edition, Limited to 20,000 Devices
KT&G Unveils lil hybrid 3.0 Misty Rose Limited Edition, Limited to 20,000 Devices
KT&G has launched the limited-edition “lil hybrid 3.0 Misty Rose Edition” heated tobacco device in South Korea, betting on year-end consumer demand with a gradient rose-colored design. The release is capped at 20,000 units and is available through both online and offline channels, with an official retail price of 78,000 won (approximately USD 53).
Nov.20 by 2FIRSTS.ai
Exclusive Interview | What’s Changing in Cigars? A Data Firm’s Perspective on the Industry’s Turning Point
Exclusive Interview | What’s Changing in Cigars? A Data Firm’s Perspective on the Industry’s Turning Point
As regulations tighten, consumer habits evolve, and new nicotine products reshape the market, the cigar industry is undergoing a quiet but profound transformation. In this exclusive interview, 2Firsts speaks with Cigar Sense — a data-driven sensory analysis firm — to explore what’s really changing in cigars, and what it means for manufacturers, retailers, and smokers around the world.
Nov.10
Product | INNOKIN Launches Magnetic Open-System Device, Pod + Power Bank Design Debuts in UK and US Channels
Product | INNOKIN Launches Magnetic Open-System Device, Pod + Power Bank Design Debuts in UK and US Channels
INNOKIN has recently launched its new open-system e-cigarette, EZ LEVA, on its official website, and it is now available through online channels in the UK and the United States. Featuring a magnetic design, the device adopts a pod + power bank form factor. Its 400mAh (device) + 2000mAh (charging case) battery setup follows a similar configuration logic to comparable products such as the SMOK Airmate and KIWI 2.
Dec.09 by 2FIRSTS.ai
Tasmania, Australia Will Introduce New Laws Targeting Illegal Vape and Tobacco Retailers
Tasmania, Australia Will Introduce New Laws Targeting Illegal Vape and Tobacco Retailers
Tasmania will introduce new laws next year to tackle the illegal trade in tobacco and vapes. The legislation will strengthen penalties, allow inspectors to issue on-the-spot fines and shut down non-compliant retailers, and enhance coordination between police and health authorities.
Nov.11 by 2FIRSTS.ai
Singapore Charges 14 Over Vape Syndicate Under Organised Crime Act
Singapore Charges 14 Over Vape Syndicate Under Organised Crime Act
Singapore police said 13 people were charged on Oct 30 under the Organised Crime Act over an alleged syndicate supplying vapes locally; a 14th suspect is expected to be charged on Oct 31. All 14 had earlier been charged for possessing, or conspiring to possess, vapes for sale and are remanded. Police said the group allegedly imported vapes from Malaysia. OCA carries up to S$100,000 fine or five years’ jail; vape import/sale offences also face stiff penalties.
Oct.31 by 2FIRSTS.ai
Australia Leads COP11 Seminars as Exploding Illicit Tobacco Market Raises Questions
Australia Leads COP11 Seminars as Exploding Illicit Tobacco Market Raises Questions
Australia sent a delegation to COP11 in Switzerland and is leading three major seminars to showcase its vape and tobacco control policies. But at home, illicit cigarette sales are skyrocketing amid record-high taxes, drawing criticism from the tobacco industry and prompting doubts over policy effectiveness.
Nov.20 by 2FIRSTS.ai