BAT Japan Launches New Color Devices: glo hyper X2.

Dec.09.2022
BAT Japan Launches New Color Devices: glo hyper X2.
BAT Japan launches two new colors of the glo hyper X2 device: metal blue and khaki olive. Available starting December 19th.

BAT Japan, a subsidiary of British American Tobacco, has introduced two new color variants of its next-generation heated tobacco device, the "glo hyper X2," in Japan. The two new colors are "glo hyper X2 metal blue" and "glo hyper X2 khaki olive.


The official online stores for glo and VELO will be launching on December 19th. So far, the glo hyper X2 has been released in five stylish device colors: mint blue, metal black, metal orange, platinum, and black and red. This time, BAT is responding to users' desire for more personalized device colors by introducing "metal blue" and "khaki olive".


Starting from the same day, "Black Red" that has been purchased in glo stores and the official online store of glo&VELO will be available for a limited time in convenience stores throughout the country.


From December 19th until January 22nd of next year, the Glo Hyper X2 will be available for a limited time in all seven colors for 980 yen. Additionally, there will be a smoking area booth designed with the concept of luxurious camping in winter at the Tokyo Christmas Market 2022 in Hibiya Park. The Hyper X2 event will begin on December 16th. Furthermore, from December 16th to 18th, visitors can experience two new colors, "Metal Blue" and "Khaki Olive," before they go on sale on the 19th.


2FIRSTS will continue to follow and report on this topic, with future updates available on the "2FIRSTS APP." Scan the QR code below to download the app.


This document has been generated through artificial intelligence translation and is provided solely for the purposes of industry discourse and learning. Please note that the intellectual property rights of the content belong to the original media source or author. Owing to certain limitations in the translation process, there may be discrepancies between the translated text and the original content. We recommend referring to the original source for complete accuracy. In case of any inaccuracies, we invite you to reach out to us with corrections. If you believe any content has infringed upon your rights, please contact us immediately for its removal.

Russia’s Health Ministry backs full ban on vapes and nalivaykas
Russia’s Health Ministry backs full ban on vapes and nalivaykas
Russia’s Ministry of Health (Minzdrav) has expressed support for a full ban on vapes and “nalivayka” alcohol outlets, calling it an effective measure to curb harmful habits and improve public health.
Oct.17 by 2FIRSTS.ai
COP11 Concludes with Major Decisions on Global Tobacco Control
COP11 Concludes with Major Decisions on Global Tobacco Control
The Eleventh Session of the Conference of the Parties (COP11) to the WHO Framework Convention on Tobacco Control (FCTC) concluded in Geneva on November 22, with 160 Parties adopting major decisions on tobacco and nicotine regulation, environmental protection, sustainable financing, and tobacco industry liability. A landmark decision mandates a complete ban on the use and sale of tobacco and all novel nicotine products across all UN premises worldwide.
Nov.24 by 2FIRSTS.ai
Virginia Seeks to Dismiss E-Cigarette Ban Challenge, Citing Lack of Legal Standing
Virginia Seeks to Dismiss E-Cigarette Ban Challenge, Citing Lack of Legal Standing
The Virginia Attorney General and tax commissioner have urged a federal court to dismiss a lawsuit challenging the state’s ban on unapproved e-cigarettes, arguing that the companies behind the suit lack legal standing since their products are federally illegal. The state contends the plaintiffs, Novo Distro Inc. and Tobacco Hut and Vape Fairfax Inc., have no lawful right to sell unapproved vapes and cannot show irreparable harm.
Dec.10 by 2FIRSTS.ai
Product | FASTA Unveils New U.S. Offering, Citing “Made in USA” Status and Texas Compliance
Product | FASTA Unveils New U.S. Offering, Citing “Made in USA” Status and Texas Compliance
FASTA has launched a new disposable, the FASTA ALIEN 51K, on U.S. online channels. Retailer Mi-Pod describes the product as “assembled and filled in the U.S.” and labels it as compliant with Texas e-cigarette registration requirements. The ALIEN 51K is now available via Mi-Pod and Vaping, with a suggested retail price of about $19.99.
Nov.12 by 2FIRSTS.ai
Nicotine Pouch Brand VELO and McLaren Unveil Special Livery for the Abu Dhabi Grand Prix
Nicotine Pouch Brand VELO and McLaren Unveil Special Livery for the Abu Dhabi Grand Prix
According to PRNewswire, VELO and the McLaren Formula 1 Team have unveiled a special livery for the Abu Dhabi Grand Prix, co-created by nine superfans from around the world. The design forms the highlight of the “Live Your Fandom” campaign, reflecting memorable fan stories and celebrating the global McLaren community.
Dec.04 by 2FIRSTS.ai
Philip Morris International Fails to Invalidate British American Tobacco Unit’s Vape Patent
Philip Morris International Fails to Invalidate British American Tobacco Unit’s Vape Patent
The European Patent Office’s Board of Appeal upheld British American Tobacco’s Nicoventures Trading Ltd. vape patent, rejecting Philip Morris International’s objections. The board ruled that the patent’s use of predefined heater activation parameters not based on user puffs was novel and valid.
Nov.10