California Passes Ban on Flavored Tobacco and E-Cigarettes

Nov.11.2022
California Passes Ban on Flavored Tobacco and E-Cigarettes
California bans flavored tobacco and e-cigarettes, becoming the second state to do so.

On November 8th, a bill was passed in California with 58% of voters in favor and 32% against, to maintain the existing ban on flavored tobacco and electronic cigarette products, making it the second state, following Massachusetts, to prohibit the sale of flavored e-cigarettes and traditional cigarettes.


Additionally, it is the fifth state to comprehensively ban flavored e-cigarette products, following Massachusetts (November 2019), Rhode Island (March 2020), New Jersey (April 2020), and New York (May 2020) (click on the blue link to view related documents).


Gavin Newsom, candidate for Governor of California, tweeted that "there are many people coming out to vote, don't miss out - it's time to stand up against those despicable tobacco companies who sell out the future of our children and grandchildren while making a fortune for themselves, it's insane. Please vote YES on Proposition 31 to ensure the flavor ban stays in effect. Saving lives is everyone's responsibility!


Governor Newsom's tweet


An upcoming ban has sparked outrage among interest groups and electronic cigarette users. Tobacco companies such as Reynolds have filed a lawsuit against California (click on the blue font to view related news), and former smokers have commented on Governor Newsom's Twitter in opposition.


Former smokers publish condemnatory comments under Newsom's tweet.


As of October 18, 2022, more areas outside of those states have voted to pass bans on flavored tobacco. These areas include:


Colorado has five.


Georgia state has one.


Illinois has two major cities, one of which is Chicago.


Maine has three major cities, including Portland.


27 cities in Minnesota (including Minneapolis)


Ohio Two


Oregon 1


Pennsylvania has one major city, which is Philadelphia.


And Washington, D.C. as well.


Governments around the world are tightening regulations on electronic cigarettes, and one method of control is to ban flavors. More and more governments may choose this approach. 2FIRSTS will continue to monitor the latest developments regarding electronic cigarette regulations around the world. Stay tuned for updates.


1. This article is only intended for internal discussions and exchanges within the industry and does not promote or recommend any specific brands or products. 2. Smoking is harmful to health. Minors are prohibited from reading this article.


This article is an original piece created by 2FIRSTS Technology Co., Ltd. in Shenzhen. The copyright and license for its use belong to the company, and any unauthorized reproduction, reprinting, or infringement of the company's copyright by any organization or individual is strictly prohibited. The company reserves the right to pursue legal action against any violators.


This document has been generated through artificial intelligence translation and is provided solely for the purposes of industry discourse and learning. Please note that the intellectual property rights of the content belong to the original media source or author. Owing to certain limitations in the translation process, there may be discrepancies between the translated text and the original content. We recommend referring to the original source for complete accuracy. In case of any inaccuracies, we invite you to reach out to us with corrections. If you believe any content has infringed upon your rights, please contact us immediately for its removal.

Thailand National Health Commission Advances Vape Regulation Aligned with Anti-Drug Agenda
Thailand National Health Commission Advances Vape Regulation Aligned with Anti-Drug Agenda
Thailand’s Deputy Prime Minister Sophon Saram, who chairs the National Health Commission (NHC), presided over a meeting aligning the nation’s e-cigarette control policies with the government’s “Quick Big Win” anti-drug strategy. The session reviewed progress under the National Health Assembly Resolution on Protecting Children and Youth from E-Cigarettes, which includes five key measures on awareness, enforcement, and prevention.
Nov.05 by 2FIRSTS.ai
2Firsts Observation|VELO at Stockholm Arlanda: Travel-Centric Messaging and Full-Line Flavour Presentation
2Firsts Observation|VELO at Stockholm Arlanda: Travel-Centric Messaging and Full-Line Flavour Presentation
2Firsts observed at Stockholm Arlanda Airport that British American Tobacco’s VELO positions the airport environment as a core marketing scenario, deploying large-format LED displays, a full flavour matrix, and clear nicotine-strength segmentation. The brand also features an instructional “How to Use VELO” section and multi-pack sales strategy, showcasing its systematic merchandising capabilities in the Nordic travel-retail channel.
Nov.19 by 2FIRSTS.ai
Wisconsin Fines Vape Retailers Nearly $13 Million for Selling Unapproved Products
Wisconsin Fines Vape Retailers Nearly $13 Million for Selling Unapproved Products
The state of Wisconsin has fined one retailer nearly USD 12.44 million and another USD 450,000 for violating the state’s new vape sales law, which took effect in September and restricts sales to an approved list of products.
Dec.11 by 2FIRSTS.ai
Malaysia’s Cabinet Agrees in Principle to Nationwide Vape Ban
Malaysia’s Cabinet Agrees in Principle to Nationwide Vape Ban
Malaysia is accelerating efforts toward a nationwide ban on vaping, with the Health Ministry aiming to finalise the policy by 2026. Health Minister Dzulkefly Ahmad said the Cabinet has already agreed in principle to move toward a ban, stressing that the issue is no longer whether vaping will be banned, but when.
Dec.16 by 2FIRSTS.ai
JT Q3 2025: Revenue +18%, Profit +30%; RRP Volume +40%; Guidance Up
JT Q3 2025: Revenue +18%, Profit +30%; RRP Volume +40%; Guidance Up
Japan Tobacco (JT) delivered a strong Q3 2025. Revenue rose 18.3% year over year to ¥947.2 billion, with adjusted operating profit up 27.8% to ¥279.0 billion (+20.8% at constant currency) and net profit up 29.7% to ¥176.7 billion. Growth was led by reduced-risk products (RRP): total RRP volume climbed 40%, with heated tobacco (HTS) up 53%. In Japan, the launches of Ploom AURA and EVO pods pushed HTS category share to 15.5%, while the Ploom user base has nearly doubled versus two years ago.
Oct.30 by 2FIRSTS.ai
Product | Airis, Kangvape and HAYATI Launch Christmas-Themed E-cigarettes in UK and US Online Markets
Product | Airis, Kangvape and HAYATI Launch Christmas-Themed E-cigarettes in UK and US Online Markets
As the Christmas holiday season approaches in Europe and North America, e-cigarette brands such as Airis, Kangvape and HAYATI have successively launched Christmas special editions featuring festive-themed designs and selected limited-time flavors, which are now available through online channels in both the United States and the United Kingdom.
Dec.15 by 2FIRSTS.ai