Company Overview

Business by 2FIRSTS
Jun.13.2022
Company Overview

About us

 

2FIRSTS was initiated by JuanJuan Technology in January 2022. Adhering to the concept of “consumer interests first and public interests firsts,” it serves the compliance and global development of e-cigarette companies. The company is headquartered in Shenzhen, China.

 

Founders

 

Alan Zhao (CEO, co-founder)

Graduate of Xi’an Jiaotong University, MBA from China Communication University. With 10 years of experience in the internet sector, he entered the tobacco industry in 2015, and has in-depth research in the tobacco industry strategy consulting, IOT, and new tobacco development.

 

Company Overview

 

Echo Guo (COO, co-founder)

MBA from China Communication University. With professional experience in the tobacco industry of more than 15 years, she long been attentive with the tobacco industry and consumption research.

 

She has presided over a number of major research projects, such as "Tobacco Consumption Under the Epidemic", "Research on the Consumption of Traditional Tobacco and New Tobacco Integration", "Chinese-Style Heated Cigarette Consumer Taste Evaluation Model", etc.

 

Before founding JuanJuan Technology, Ms. Guo Xiaoyu worked for the magazine "Sales and Marketing" as chief reporter and editor-in-chief.

 

Company Overview
Altria Partners with U.S. Golf Course Association to Offer Members Discounted on! Nicotine Pouches
Altria Partners with U.S. Golf Course Association to Offer Members Discounted on! Nicotine Pouches
The National Golf Course Owners Association (NGCOA) has partnered with Altria to offer its members discounted on!® nicotine pouches through the NGCOA platform. In 2024, shipments from Altria’s Helix unit surged 40%, with on!® sales topping 160 million cans.
Jul.15 by 2FIRSTS.ai
Product | ELFBAR Launches JOINOne Series Featuring Magnetic Design and Adjustable Cooling
Product | ELFBAR Launches JOINOne Series Featuring Magnetic Design and Adjustable Cooling
ELFBAR has launched the JOINOne series, featuring two pod types—“Dock-to-Vape” and “Standalone Use”—with three-level cooling adjustment. The Dynamic and Lumeo devices offer three power modes. The series debuted at the 2025 Dubai Vape Expo and is now available on ELFBAR’s website.
Jul.24 by 2FIRSTS.ai
Pakistan Court Halts E-cigarette Ban, Orders Reopening of Shops
Pakistan Court Halts E-cigarette Ban, Orders Reopening of Shops
After Punjab's blanket ban on vaping, over 70 shop owners petitioned the Lahore High Court and secured provisional relief. The court suspended enforcement actions pending a July 3 hearing, initiating judicial scrutiny of the ban's legal foundations.
Jun.30 by 2FIRSTS.ai
Kyrgyzstan Eyes Tobacco Tax Hikes as Core Strategy to Curb Smoking
Kyrgyzstan Eyes Tobacco Tax Hikes as Core Strategy to Curb Smoking
Kyrgyz health authorities and WHO experts urge stronger tobacco taxation to curb smoking and ease the economic impact of noncommunicable diseases.
Jun.11 by 2FIRSTS.ai
Osceola County, Florida Receives $400,000 from JUUL Settlement to Fund Youth Vaping Prevention Programs
Osceola County, Florida Receives $400,000 from JUUL Settlement to Fund Youth Vaping Prevention Programs
Osceola County, Florida, has received $400,000 from JUUL’s $79 million statewide settlement. The funds will be used for youth vaping prevention and nicotine addiction treatment initiatives, including school-based education programs and the installation of vaping detection devices. Advocates have welcomed the move, stressing the need for stronger harm-awareness education.
Jul.10 by 2FIRSTS.ai
Exhibition Insight | RELX, OXBAR, and Others Launch Magnetic-Pull E-Cigarettes, Featuring Magnetic-Pull Screens on Multiple Products
Exhibition Insight | RELX, OXBAR, and Others Launch Magnetic-Pull E-Cigarettes, Featuring Magnetic-Pull Screens on Multiple Products
The Dubai E-Cigarette Expo was held at the World Trade Center from June 18-20. A 2Firsts survey revealed that many brands showcased new magnetic-pull e-cigarettes, featuring innovative designs such as magnetic connections between the screen components and the e-cigarette, in addition to traditional magnetic connections.
Jun.23 by 2FIRSTS.ai