Company Overview

Business by 2FIRSTS
Jun.13.2022
Company Overview

About us

 

2FIRSTS was initiated by JuanJuan Technology in January 2022. Adhering to the concept of “consumer interests first and public interests firsts,” it serves the compliance and global development of e-cigarette companies. The company is headquartered in Shenzhen, China.

 

Founders

 

Alan Zhao (CEO, co-founder)

Graduate of Xi’an Jiaotong University, MBA from China Communication University. With 10 years of experience in the internet sector, he entered the tobacco industry in 2015, and has in-depth research in the tobacco industry strategy consulting, IOT, and new tobacco development.

 

Company Overview

 

Echo Guo (COO, co-founder)

MBA from China Communication University. With professional experience in the tobacco industry of more than 15 years, she long been attentive with the tobacco industry and consumption research.

 

She has presided over a number of major research projects, such as "Tobacco Consumption Under the Epidemic", "Research on the Consumption of Traditional Tobacco and New Tobacco Integration", "Chinese-Style Heated Cigarette Consumer Taste Evaluation Model", etc.

 

Before founding JuanJuan Technology, Ms. Guo Xiaoyu worked for the magazine "Sales and Marketing" as chief reporter and editor-in-chief.

 

Company Overview
FDA CTP Acting Director  Supports Expanding Authorized Flavored E-Cigs and Legal Marketplace
FDA CTP Acting Director Supports Expanding Authorized Flavored E-Cigs and Legal Marketplace
At the FDLI Tobacco and Nicotine Policy Conference, FDA CTP Acting Director Bret Koplow spoke in favor of promoting tobacco harm reduction to reduce smoking. He backed a legal marketplace for authorized reduced-risk products, potential expansion of flavored e-cigs, and faster FDA reviews to ensure a strong, regulated market.
Oct.29 by 2FIRSTS.ai
Tyumen Regional Parliament in Russia Reviewing Bill to Impose Total Ban on E-Cigarette Sales
Tyumen Regional Parliament in Russia Reviewing Bill to Impose Total Ban on E-Cigarette Sales
Russia's Tyumen Council is considering a bill to ban e-cigarettes and vaping products, sparking concerns about potential risks.
Oct.13 by 2FIRSTS.ai
PouchEx Stockholm 2025 — Where the Future of Oral Innovation Begins
PouchEx Stockholm 2025 — Where the Future of Oral Innovation Begins
PouchEx Stockholm 2025 is coming to Sweden, bringing together leading brands, technologies, and thought leaders to explore the future of smoke-free innovation. It will be one of the must-attend nicotine pouch events of 2025. 2Firsts is one of the official media partners of the event.
Oct.11
Australia cracks down on major tobacco smuggling case, involving tax evasion exceeding US$24.21 million
Australia cracks down on major tobacco smuggling case, involving tax evasion exceeding US$24.21 million
Australian police seize tons of illicit tobacco and millions of cigarettes in Victoria's largest illegal tobacco case.
Sep.11 by 2FIRSTS.ai
Belarusian committee discusses e-cigarette regulation, plans to restrict sales and public display
Belarusian committee discusses e-cigarette regulation, plans to restrict sales and public display
The Belarusian Council of the Republic met to discuss better legal regulation of e-cigarette systems, their circulation and use. It noted frequent requests to ban e-cigarettes and stop children/adolescents from picking up the habit, adding that proper laws here are long overdue to boost national healthy development and protect citizens’ rights.
Sep.23 by 2FIRSTS.ai
China's e-cigarette exports reach $936 million in August 2025, up 5.27% from July
China's e-cigarette exports reach $936 million in August 2025, up 5.27% from July
China's e-cigarette export trade increased by 5.27% in August 2025, reaching $936 million, driven by strong performance in the US.
Sep.25 by 2FIRSTS.ai