On March 31st, 2FIRSTS learned from IQIYI that ELFBAR has entered the French market for the first time in February.
According to reports from French e-cigarette media, ELFBAR plans to sell in 6,000 retail stores in France.
2FIRSTS approached IQIYI for confirmation on the data. IQIYI stated that they had invested in 4,000 retail stores in France.
According to Arnaud Lechevalier, the sales director of ELFBAR in France, the product is currently popular in Asia, Eastern Europe, the United States, the United Kingdom, Italy, and Germany.
It was stated that the French market is of great importance to ELFBAR and it stands out from other markets due to its clear and complementary distribution network.
It has been reported that SPF (Fimar-Marty, Pipal, SPP, and Socopi) is the exclusive distributor of ELFBAR in France.
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