
Key points:
Swedish bioceramic technology company Emplicure has launched Klar nicotine pouches, using the "Seratek" bioceramic technology to provide a stronger nicotine kick while reducing overall consumption. The product comes in a smaller size and two flavors, mint and citrus, with nicotine concentrations of 3mg, 6mg, and 9mg, priced at £4.49 for a pack of 24 pouches. It has been stocked by some independent retailers. According to a report by Betterretailing on February 27th, Swedish bioceramic technology company Emplicure has introduced its nicotine pouch brand Klar, which is now being sold in the UK market through select independent retailers such as Nisa, Appleby Westward, and Aquavape.
Emplicure's Klar nicotine pouches are developed using its innovative bio-ceramic technology called "Seratek". This technology is able to provide a stronger nicotine "kick" while consuming less nicotine overall. Additionally, the Klar products are smaller in size compared to other nicotine pouches on the market.
Klar nicotine pouches offer two flavors, mint and citrus, with three levels of nicotine strength available for each flavor: regular (3mg), strong (6mg), and extra strong (9mg). The product is initially available at Sainsbury's, Moto stores, as well as online platforms Haypp.com and Aquavape's webstore, priced at £4.49 for a pack of 24 pouches.
Chief Risk Mitigation Officer of Klar, Tomas Hammargren, stated that
The launch of Klar in the UK is bringing users a new nicotine experience. With our cutting-edge bio-ceramic technology, users can achieve the calm, clarity, and focus they desire through a more efficient, impactful, and controllable method.
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