2Firsts
Prague, Czech Republic, April 17, 2026
EVO NXT 2026 officially opened today in Prague, Czech Republic.
The two-day exhibition, running from April 17 to 18, has brought together manufacturers, brand owners, retailers, and strategic decision-makers from across the global next-generation products (NGP) industry. Centered on innovation, market insights, and in-depth exchange, the event aims to provide an efficient and focused international platform for companies seeking to actively participate in the development of the industry.
As an official media partner of this year’s exhibition, 2Firsts is reporting live from the venue, closely following exhibition developments, conference agendas, and industry exchanges, while tracking the market signals and industry trends emerging from EVO NXT 2026.
Spotlight on Product Innovation, Market Trends, and Industry Exchange
At the exhibition, attendees can not only explore the latest product developments, but also gain systematic access to industry information on forward-looking topics such as regulation, market trends, and sustainability.
For companies seeking market opportunities, business partners, and strategic direction, EVO NXT serves not only as a showcase platform, but also as an important venue for meaningful exchange and informed industry judgment.
Four Thematic Zones Improve Visiting and Networking Efficiency
To further improve the visitor experience, EVO NXT has divided the exhibition floor into four thematic zones:
- E-Zone focuses on e-cigarettes and related accessories;
- Heat-Zone covers heat-not-burn products;
- O-Zone is dedicated to oral nicotine products, such as nicotine pouches;
- Green-Zone features companies related to cannabis and CBD products.
With a clearer functional layout, attendees are able to more effectively identify development directions and market opportunities across different product categories.
Supporting Forum Focuses on Regulation, Market Access, and Market Evolution
In addition to the exhibition area, EVO NXT 2026 has also organized the Industry Lounge forum.
According to the on-site agenda, the April 17 forum program mainly focuses on product innovation, platform development, and market direction in the next-generation products industry, while also extending to topics such as U.S. market access, consumer behavior in the nicotine pouch segment, taxation of alternative nicotine products, and the evolution of Europe’s regulatory framework. Overall, the forum centers on core industry issues including regulation, market entry, taxation, and market trends.
In addition, the exhibition has brought together a group of professional service providers, including Innovative Technology Ltd, Tamarind Intelligence, FamilyBro SRL, and Applied Research and Analysis Company, offering technical, data, and consulting support to the industry.
2Firsts Serves as Official Media Partner for the Fourth Consecutive Year
As EVO NXT’s official media partner for the fourth consecutive year, 2Firsts has once again taken part in the event’s on-site coverage. The organizer has also set up a dedicated media networking space for 2Firsts at the center of the venue, making it easier for media representatives, exhibitors, and guests to conduct interviews, communication, and exchange, while further improving on-site information connectivity and content distribution efficiency.
At the same time, Alan Zhao, Co-founder and CEO of 2Firsts, has also arrived on site and will provide front-line coverage of exhibition highlights, forum topics, and industry trends, continuing to bring the latest observations and industry insights from EVO NXT 2026.
Photo Gallery Captured On Site by 2Firsts
Photo credit: 2Firsts
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Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn
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