Hawaii's Flavored Tobacco Ban Fails to Progress in Legislation

Mar.27.2023
Hawaii's Flavored Tobacco Ban Fails to Progress in Legislation
Hawaii flavor ban on tobacco products stalled in state legislature amid concerns over youth vaping crisis.

Recently, according to a report by KITV, a Hawaii media outlet, the state's bill to ban flavored tobacco products (HB511) did not get scheduled for a hearing before March 23rd. This means that the bill will not continue to move forward in the state legislature's agenda.


81% of teenagers use flavored tobacco products.


Advocates of the bill claim that Hawaii is in the midst of a "youth vaping crisis" and argue that it is essential to move the bill forward in order to protect young people. This comes in response to the bill being postponed by the legislature.


According to the legislation, 81% of adolescents who have used tobacco products reported that flavored tobacco was their first choice.


According to the 2019 Hawaii Youth Risk Behavior Survey, 59% of high school students and 38% of middle school students in Hawaii have used mint-flavored tobacco products.


Nikkya Taliaferro, a member of the Campaign for Tobacco-Free Kids, believes that if young people are attracted to these enticing flavors, the tobacco industry will have a new demographic of smokers to continue their harmful business.


Therefore, it is evident that the flavors of tobacco products are appealing to young people.


Previously reported by 2FIRSTS, an electronic cigarette store owner in Hawaii believes that classifying flavored tobacco devices as illegal will only increase black market sales, resulting in children purchasing the electronic cigarette products they need from these sources.


An industry expert added that some adult smokers rely on e-cigarettes to quit traditional cigarettes. However, lawmakers reiterated that the ban will apply to flavored products, while adults will still be able to purchase unflavored e-cigarettes.


The new bill is being regarded with hope.


Currently, the legislation designed to ban flavored tobacco products has not passed through a hearing. Advocates of the bill are hopeful for Senate Bill 1447, which proposes to once again allow each county to enact its own tobacco regulations, overturning the legislation from 2018.


According to Talia Flores, "In the past five years, legislation specifically regarding tobacco has been under the control of the state government, and during these five years, they have not passed any laws that would help protect Hawaii's youth.


Bill Status | Source: Hawaii State Legislature


According to a search by 2FIRSTS on the official website of the Hawaii State Legislature, SB 1447 was reviewed by the Consumer Protection and Commerce (CPC) Committee on March 22 and will now be submitted for consideration by the Hawaii Finance Committee (FIN).


Smoke-free Children's Movement | Source: Smoke-free Children's Movement Official Website


The Campaign for Tobacco-Free Kids is a US-based non-profit membership organization that advocates for reducing tobacco consumption. It has been referred to as a leading anti-tobacco organization by The New York Times. The organization's mission is to change public attitudes towards tobacco and promote effective policies to reduce tobacco use and save lives, as stated in its self-introduction.


Related Reading:


Hawaii to Reinstate Flavored Tobacco Ban; Experts Warn it Could Lead to an Expansion of the E-Cigarette Black Market.


Reference:


A proposed bill in Hawaii that aimed to prohibit the sale and distribution of flavored tobacco products has failed to pass. The bill, which had originally gained support from anti-smoking advocates and health officials, was struck down, much to their disappointment. This decision has been met with criticism from those who believe that flavored tobacco products are targeted towards children and young adults, thereby increasing the likelihood of addiction and tobacco use. The debate surrounding the availability of flavored tobacco products is ongoing, particularly as the use of e-cigarettes has grown in popularity and concerns about youth vaping continue to be raised.


HB 551 Bill Text


The official website of the Smoke-free Children's Movement.


SB 1447 Bill



Disclaimer

This article is provided solely for professional research, industry discussion, and informational purposes. Any references to brands, companies, products, technologies, or policies are made for factual reporting and analytical purposes only, and do not constitute endorsement, recommendation, promotion, or advertising by 2Firsts.

Nicotine-containing products, including but not limited to cigarettes, e-cigarettes, heated tobacco products, and nicotine pouches, carry significant health risks. Readers are responsible for complying with all applicable laws and regulations in their respective jurisdictions, including age restrictions and access limitations.

The information contained in this article should not be regarded as investment, legal, medical, regulatory, or commercial advice. While 2Firsts strives to ensure the accuracy and reliability of its content, it does not assume liability for any direct or indirect loss arising from errors, omissions, inaccuracies, or reliance on the information contained herein.

This article is not intended for individuals below the legal age for accessing tobacco or nicotine-related information in their jurisdiction.

 

Copyright Notice

This article is either original content produced by 2Firsts or content reproduced, translated, summarized, or adapted from third-party sources with attribution where applicable. The intellectual property rights of the original content remain with 2Firsts or the respective original rights holders.

No individual or organization may copy, reproduce, distribute, republish, modify, translate, or otherwise use this content without prior authorization. Any unauthorized use may result in legal action.

For copyright-related inquiries, corrections, or removal requests, please contact: info@2firsts.com.

 

AI-Assisted Translation and Editing Notice

Portions of this article may have been translated, edited, or reviewed with the assistance of artificial intelligence tools to improve efficiency and readability. Due to the limitations of AI-assisted translation and editing, discrepancies, omissions, or inaccuracies may exist when compared with the original source.

Where applicable, readers are advised to refer to the original source for the most complete and accurate information. If you identify any errors or believe that any content infringes upon your rights, please contact us at info@2firsts.com, and we will review and address the matter promptly.

JAMA Issues First U.S. Clinical Guidance on Vaping for Smoking Cessation, Urging Complete Switch From Cigarettes
JAMA Issues First U.S. Clinical Guidance on Vaping for Smoking Cessation, Urging Complete Switch From Cigarettes
JAMA has published a Special Communication offering systematic recommendations for U.S.-based clinicians on the use of nicotine e-cigarettes in adult smoking cessation. Developed by the Harm Reduction Workgroup of the Society for Research on Nicotine and Tobacco’s Treatment Research Network, the paper recommends including e-cigarettes alongside FDA-approved cessation medications in risk-benefit discussions. It cites high-certainty evidence that nicotine e-cigarettes achieve higher quit rates than nicotine replacement therapy and evidence suggesting efficacy comparable to highly effective medications such as varenicline and cytisine. For adults who choose vaping to quit, the authors recommend FDA-authorized products, sufficient nicotine delivery and a rapid, complete transition away from cigarettes rather than prolonged dual use.
Aug.13
Australia’s Daily Smoking Rate Falls to Record Low of 5.8% as Nicotine Use Patterns Shift
Australia’s Daily Smoking Rate Falls to Record Low of 5.8% as Nicotine Use Patterns Shift
According to the Australian Institute of Health and Welfare’s National Drug Strategy Household Survey, daily smoking among Australians aged 18 and over fell to a record low of 5.8% in 2025. Health Minister Mark Butler said Australia now has around 500,000 fewer daily smokers than three years ago and credited the government’s vaping reforms as part of broader progress. Among people aged 14 and over, daily smoking declined from 8.3% in 2022-23 to 5.6% in 2025. Daily vaping rates stabilised at 3.6%, while the government also moved to further restrict access to nicotine pouches through unapproved therapeutic import pathways.
Jul.21
FDA Authorizes Four More Nicotine Pouches as Review Pilot Expands Beyond Initial Decisions
FDA Authorizes Four More Nicotine Pouches as Review Pilot Expands Beyond Initial Decisions
The FDA has authorized four additional on! nicotine pouches, bringing the U.S. total to 30. The decision marks another outcome of the agency’s nicotine pouch review pilot, whose communication and review practices are now being applied more broadly across the category. It also extends Helix’s authorized portfolio from on! PLUS to the earlier on! line. Yet all FDA-authorized nicotine pouches still come from subsidiaries of PMI or Altria, underscoring how concentrated U.S. regulatory access remains.
Aug.05
French Vape Market Under Pressure as Europe’s First Listed Vape Company Kumulus Vape Reports 7.8% H1 Revenue Decline, Retail Sales Rise 41.5%
French Vape Market Under Pressure as Europe’s First Listed Vape Company Kumulus Vape Reports 7.8% H1 Revenue Decline, Retail Sales Rise 41.5%
Kumulus Vape, Europe’s first publicly listed vape company, reported a 7.8% year-on-year decline in first-half 2026 revenue. Amid changing conditions in France’s vape market, the company said channel diversification helped offset pressure, with physical store sales increasing 41.5% year on year. Listed on Euronext Access Paris in 2019 and later transferred to Euronext Growth Paris, Kumulus Vape is viewed as a representative company of Europe’s vape sector. Its performance highlights the industry’s shift from rapid expansion toward more operationally focused growth.
Jul.27
French Anti-Tobacco Group Questions PMI’s IQOS “Curiosity” Campaign Over Potential Youth Appeal
French Anti-Tobacco Group Questions PMI’s IQOS “Curiosity” Campaign Over Potential Youth Appeal
According to French anti-tobacco group Générations Sans Tabac, Philip Morris International’s (PMI) IQOS “Curiosity” campaign has drawn attention from public health advocates. The group argues that the campaign uses themes including curiosity, exploration and lifestyle branding that could increase interest among younger audiences. PMI has positioned IQOS as a key part of its smoke-free product strategy, while France maintains strict restrictions on tobacco and nicotine product marketing. The debate highlights ongoing tensions between heated tobacco branding strategies and public health concerns in Europe.
Jul.24
FDA Grants PMTA Authorization to 11 ZYN ULTRA Nicotine Pouches, Bringing Total Authorized Pouches to 43
FDA Grants PMTA Authorization to 11 ZYN ULTRA Nicotine Pouches, Bringing Total Authorized Pouches to 43
The U.S. Food and Drug Administration authorized 11 ZYN ULTRA nicotine pouch products made by Swedish Match USA through the premarket tobacco product application pathway on August 21, 2026. Ten of the authorized products have a labeled nicotine content of 9 mg, while ZYN ULTRA Smooth was authorized at 11 mg. The reviews were conducted through FDA’s nicotine pouch PMTA pilot program. FDA has now authorized 43 nicotine pouch products, including 23 through the pilot.
Aug.24