
According to reports from the UK, up to 60% of disposable steam products sold in the country are illegal.
During an interview with the UK trade publication Convenience Store, John Dunne, General Secretary of UKVIA, estimated that 40% to 60% of single-use electronic cigarettes sold in the country do not comply with domestic laws or are counterfeit.
He explained, "Based on the quantity of illegal products I've seen on the market, the number of reports of illegal sales, and the content reported in accordance with trading standards, I believe this is a huge issue." "I may receive between 200 and 400 reports of illegal sellers in the UK each month.
Dunne warned that non-compliant behavior between retailers could destroy an industry with enormous potential. "This is a market with huge growth potential for retailers, but short-term thinking and disregard for compliance could have a detrimental impact and potentially lead to the category being banned.
He also called for more action to be taken against retailers found to be selling e-cigarette products to those under 18 years old.
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