From June 17th to 18th, the Vape Club Show Moscow, an e-cigarette exhibition, was held at the Crocus Expo Center in Moscow. As the official media partner of the exhibition, 2FIRSTS provided comprehensive on-site coverage of the event.
During the exhibition, 2FIRSTS conducted an interview with Evgeny, the marketing manager for the Russian market of the e-cigarette brand INFLAVE. He stated that INFLAVE entered the Russian market in 2021 and is currently one of the top five e-cigarette brands in the market. Their main products are disposable e-cigarettes and e-liquids. The disposable e-cigarettes come in both large and small quantities, and they also have zero-nicotine products.
INFLAVE Exhibition Scene Photo | Image Source: 2FIRSTS
Regarding the question of which is more popular in the market, disposable or open e-cigarettes, Yevgeny believes that the demand for disposable e-cigarettes is still on the rise, while open e-cigarettes show relatively weaker performance.
Furthermore, Yevgeny states that in his opinion, the new e-cigarette policies in Russia will not have a significant impact on the market. This is because the sale of these products to minors has always been prohibited in Russia. As a brand, they support the legalization of the market.
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