Malaysia anti-tobacco groups call for stronger enforcement as unregulated vapes remain on sale offline and online

Mar.02
Malaysia anti-tobacco groups call for stronger enforcement as unregulated vapes remain on sale offline and online
Anti-tobacco groups in Malaysia say the continued sale of unregulated vapes in physical stores and the online availability of vape devices underline the need for comprehensive enforcement.

Key Takeaways

 

  • Malaysian anti-tobacco groups say unregulated vapes are still being sold in physical stores and vape devices remain available online
  • A tobacco-control leader said Act 852 has been in place long enough and rejected “clearing old stock” as an excuse, urging a tighter crackdown
  • A consumer group welcomed removals from major e-commerce platforms but warned individual websites and private social media groups remain a key channel
  • Calls were made for measurable enforcement targets and for online sellers to be registered under the Companies Act 2016 via the Companies Commission of Malaysia
  • An activist alleged sundry shops are increasingly selling openly and cited a claim from Malaysia’s George Town, Penang involving free vape juices for customer referrals, calling for an immediate blanket ban

 


 

2Firsts,March 2, 2026

 

According to The Star, anti-tobacco groups said the continued sale of unregulated vapes in physical stores and the online availability of vape devices show an urgent need for comprehensive enforcement in Malaysia.

 

Prof Dr Murallitharan Munisamy (Murallitharan Munisamy), president of the Malaysian Council for Tobacco Control, said sufficient time has passed since the Control of Smoking Products for Public Health Act 2024 (Act 852) was enacted and called for a tighter crackdown. He said excuses such as clearing old stock were unacceptable, noting the Health Ministry had already provided a long runway on the issue. 

 

He urged action against unregulated vape sales and said problems could persist even under a future ban without a comprehensive enforcement infrastructure and ecosystem. He also said enforcement agencies cannot tackle the issue alone and encouraged the public to report non-compliance through the JomLapor portal.

 

On the decline of online sales on major e-commerce platforms, Murallitharan said it reflects stricter policing by the Health and Communications ministries, but added that sales continue on individual websites and private social media groups and called for a more comprehensive review.

 

Muhammad Sha’ani Abdullah (Muhammad Sha’ani Abdullah), Tobacco Control coordinator at the Federation of Malaysian Consumers Associations (FOMCA), welcomed the removal of vape products from major e-commerce platforms, saying it signals large marketplace operators are beginning to recognise their responsibility in preventing the sale and promotion of harmful products, especially those targeting or easily accessible to minors. 

 

He stressed the importance of clear, measurable enforcement targets and said simple age-declaration pop-ups are meaningless in loosely verified digital commerce. He said online sellers should be properly registered business entities under the Companies Act 2016 through the Companies Commission of Malaysia.

 

Anti-tobacco activist NV Subbarow (NV Subbarow) said more sundry shops are beginning to sell the products without concern and claimed a store in Malaysia’s George Town, Penang was giving complimentary vape juices to regular buyers if they introduced new customers. He argued there should be no time frame when introducing a ban and that it should be immediate and all-encompassing.

 

Image credit: The Star

 

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

Japan’s Heated Tobacco Tax Changes Reshape Consumer Choices, Survey Reveals Impact of Price and Income
Japan’s Heated Tobacco Tax Changes Reshape Consumer Choices, Survey Reveals Impact of Price and Income
A consumer survey by Japanese heated tobacco information platform RELAZO found that rising tobacco prices and planned heated tobacco tax changes may influence smoking decisions among Japanese consumers. The survey covered 49,879 men and women aged 20 to 69 nationwide. It found that around 40% of respondents cumulatively indicated they may consider quitting when a pack reaches ¥600 (approximately US$4.1), while nearly 90% expressed potential quitting intentions at a ¥1,000 (approximately US$6.8) price level. The survey also found significant differences by income level, with lower-income respondents showing greater sensitivity to price increases.
Jul.24
Dutch NVWA Seizes Record 277,000 Illegal Vapes; Video Shows “AL FAKHER” Cartons
Dutch NVWA Seizes Record 277,000 Illegal Vapes; Video Shows “AL FAKHER” Cartons
The Dutch Food and Consumer Product Safety Authority, known as the NVWA, seized more than 277,000 illegal vapes near Rotterdam and nearly 150,000 boxes of nicotine pouches in Utrecht and Rotterdam, calling them the largest batches of such products it has found to date. Video footage released by the NVWA shows some cartons in the warehouse bearing the “AL FAKHER / الفاخر” name, though the agency did not identify brands.
Jul.10
2Firsts Data | China’s Vape-Related Exports Rise 16.5% in July 2026 as U.S.-Bound Shipments Jump 53.5%
2Firsts Data | China’s Vape-Related Exports Rise 16.5% in July 2026 as U.S.-Bound Shipments Jump 53.5%
China’s vape-related exports reached $1.047 billion in July 2026, up 16.5% year on year and the highest monthly total of the year. Growth was heavily concentrated in the U.S., where exports jumped 53.5% to $404 million and accounted for 94.9% of the overall increase. Exports to all other markets rose just 1.2%. By category, nicotine-containing non-combustible products—primarily vapes—under HS24041200 rose 24.7% and generated 95.5% of the total increase. Vape-device exports under HS85434000 fell 0.4%, while other nicotine-substitute products under HS24041990 grew 88.9% but remained comparatively small.
DATA
Aug.24
WIRED Investigation: Chinese-Made Vapes Turn to 6-Methyl-Nicotine and Other Analogs, Challenging U.S. Regulation
WIRED Investigation: Chinese-Made Vapes Turn to 6-Methyl-Nicotine and Other Analogs, Challenging U.S. Regulation
U.S. technology and investigative publication WIRED has examined how nicotine analogs are emerging as a new challenge for the country’s vape regulatory framework. The article argues that after the U.S. expanded federal oversight of nicotine products in 2022, some manufacturers began using nicotine-like compounds such as 6-methyl-nicotine that may fall outside existing definitions. Researchers cited by WIRED said some nicotine analogs could be more potent than traditional nicotine, although human health impacts remain unclear. U.S. policymakers are considering broader definitions of nicotine to bring these compounds under federal oversight.
Jul.27
Switzerland Tightens Vape Checks as Only 3 of 32 Tested Products Meet New Tobacco Rules
Switzerland Tightens Vape Checks as Only 3 of 32 Tested Products Meet New Tobacco Rules
According to Swiss media outlet Blick, local authorities are strengthening compliance checks on vape products, nicotine pouches and other tobacco-related products following the implementation of Switzerland’s revised Tobacco Products Act. A Basel laboratory tested 32 disposable vapes and e-liquids, with only three meeting regulatory requirements and 21 products banned from sale. Swiss authorities are also expanding retail inspections, laboratory testing and youth purchase checks to enforce the new tobacco and nicotine product rules.
Aug.12
Product | IVG Launches NEXiO Prefilled Pod System, Expanding Beyond Disposable Vapes
Product | IVG Launches NEXiO Prefilled Pod System, Expanding Beyond Disposable Vapes
UK vape brand IVG has launched the NEXiO reusable prefilled pod system, expanding its product portfolio beyond disposable vape products. The device features a 1,000mAh rechargeable battery, prefilled pods with a refill reservoir structure and a claimed capacity of up to 10,000 puffs. Officially launched in the UK on July 9, 2026, NEXiO debuted with 17 flavor options, reflecting IVG’s move into reusable pod formats.
Aug.19