Products | New Hookah Devices Enter U.S. Market with Desktop Compatibility as Key Selling Point

Jul.01.2025
Products | New Hookah Devices Enter U.S. Market with Desktop Compatibility as Key Selling Point
U.S. website VapeSourcing has released new hookah-style vapes, following trends from the 2025 Dubai Vape Expo. These devices combine hookah and e-cigarette features, with low nicotine, high puff counts, large capacity, and DTL inhalation. Priced at $17–$20, they are now available online in the U.S.

Special Statement:

1.This article is for internal industry communication only and does not make any recommendations for brands or products.

2.The images presented in this article are solely intended to depict facts and are not to be used as advertisements for any products.

3.This article is prohibited for minors to access.


Product Highlights:

 

·Low Nicotine Concentration: Three new types of hookah products have nicotine concentrations of 0.3%, 0.5%, and 0.1%, which are significantly lower than the typical 5% found in e-cigarettes in the United States.

 

·Large e-liquid capacity and oversized number of puffs: Three new water pipe products have an e-liquid capacity of 30-80 milliliters and can provide 99,999-110,000 puffs.

 

·High-power DTL adapter: AAOK products clearly indicate a power of 45W, Elfworld indicates high output power, KORI indicates a low resistance of 0.2Ω, which can meet the needs of lung inhalation for smoke volume and taste.

 

·Desktop Compatibility: All three new types of hookah products are clearly labeled as compatible with desktop hookah devices, and all come equipped with LED lights.

 

【By 2Firsts】It has come to the attention of 2Firsts that the U.S. regional e-cigarette distributor website VapeSourcing has recently launched a variety of new waterpipe products. These products bear similarities to the new waterpipe devices that 2Firsts observed at the 2025 World Vape Show Dubai, in that they closely resemble traditional water pipes in appearance and usage, while incorporating electronic controls, modular structures, and enhanced situational adaptability.

 

 

Low Nicotine, High Vapor: Large-Capacity E-Liquids Compatible with Hookah Setups

 

2Firsts has collected and organized the parameter information of the new water pipe products recently launched by VapeSourcing. The specifics are shown in the diagram below.

 

Products | New Hookah Devices Enter U.S. Market with Desktop Compatibility as Key Selling Point
Parameter Comparison | Chart: 2Firsts

 

Based on the parameter information from the AAOK AK110K Disposable Hookah Head (referred to as AAOK), Elfworld Big-B 99999 Puffs Disposable Hookah (referred to as Elfworld), and KORI Hookah Head 100K (referred to as KORI), it can be seen that new types of water vapor products on e-cigarette distribution websites in the United States have the following characteristics: - Nicotine concentration is generally low: The nicotine concentrations of the three products are 0.3%, 0.5%, and 0.1% respectively. Compared to the commonly found nicotine content in e-cigarettes in the US market (usually 5%), the nicotine levels in these three products are relatively low.

 

·E-liquid capacity varies: the three products have e-liquid capacities of 60 milliliters (30 milliliters + 30 milliliters), 80 milliliters, and 30 milliliters.

 

·Large suction ports: The suction ports of three products are 110,000 ports, 99,999 ports, and 100,000 ports respectively; they are disposable hookah products with large suction ports.

 

·High power output, suitable for DTL: AAOK products are clearly labeled with 45W power, Elfworld is labeled as "high output power," and KORI is labeled with a low resistance of 0.2Ω (usually low resistance means high power output). It can be inferred that these three products all have high power output to meet the needs of DTL (direct-to-lung) smokers for smoke volume and flavor.

 

Products | New Hookah Devices Enter U.S. Market with Desktop Compatibility as Key Selling Point
Overview of Three New Hookah-Style Products | Image Source: VapeSourcing

 

Products | New Hookah Devices Enter U.S. Market with Desktop Compatibility as Key Selling Point
KORI Product Introduction | Image source: KORI VAPE official website

 

·Compatible with desktop hookah devices: All three products clearly indicate that they are "compatible with desktop hookah devices.

 

·Equipped with breathing lights: All three products mentioned come with "breathing lights.

 

 

Launched Online in the U.S. at $17–$20

 

According to a search on the AAOK brand's official website and comparing information on the Enterprise Know website, it was found that AAOK brand is owned by Shenzhen Kechaoda Technology Co., Ltd., which was established in 2008 and is located in Longhua District, Shenzhen City.

 

Products | New Hookah Devices Enter U.S. Market with Desktop Compatibility as Key Selling Point
Introduction to AAOK’s New Hookah Products | Image Source: AAOK Official Website

 

Products | New Hookah Devices Enter U.S. Market with Desktop Compatibility as Key Selling Point
Introduction of AAOK Company | Image source: Qichabao

 

The official website of Elfworld vape brand states that the brand is owned by Shenzhen Fango Technology Co., Ltd. According to a search by 2Firsts, this company is known as Shenzhen Fangel Technology Co., Ltd., established in 2016 and located in Nanshan District, Shenzhen City.

 

Products | New Hookah Devices Enter U.S. Market with Desktop Compatibility as Key Selling Point
ELFWORLD" belongs to Shenzhen Fangeer Technology Co., Ltd. | Image source: Alibaba Cloud Trademark Search

 

A search on the KORI brand's official website and Tianyancha revealed that the KORI brand is owned by Dongguan Kang Xun Technology Co., Ltd., which was established in 2020 and is located in Dongguan City, Guangdong Province.

 

Products | New Hookah Devices Enter U.S. Market with Desktop Compatibility as Key Selling Point
Dongguan Kangxun Technology Co., Ltd. Information | Image Source: Tianyancha

 

Currently, three new types of water pipe products, AAOK, Elfworld, and KORI, have all landed on online distributor websites in the United States. According to VapeSourcing website, these three products are currently in the "COMING SOON" stage, with prices of $18.99, $17.99, and $19.99, respectively.

 

 

From Shisha E-cigarette to E-cigarette Water Vapor

 

In early 2024, disposable water pipe-style e-cigarettes rapidly emerged as a popular category in markets such as the Middle East. 2Firsts had previously reported on the introduction of disposable water pipe-style e-cigarette products by multiple brands.

 

·SKE Launches First Disposable Hookah-Style E-Cigarette with 18 Flavors in Black and White Editions

 

·ELFBAR E-Shisha Luxe 30000: Innovative Disposable E-Cigarette Model

 

·Sikary VFLY SUPER DTL: The World's First Pod-System E-Hookah?

 

·Lost Vape Launches Thelema YAY 30K Disposable Hookah Vape in U.S. Market

 

·VOZOL Gear Shisha 40000: First Audible Disposable Vape with Bubbling Sound Effects

 

From June 18th to 20th, 2Firsts conducted research at the World Vape Show Dubai 2025 and discovered a trend in the Middle East market towards a dual integration of "hookah to e-cigarette" and "e-cigarette to hookah" with the rise of disposable e-cigarette devices. Multiple brands at the exhibition showcased large electronic hookah devices that resemble traditional hookah pipes in appearance and usage, but with electronic controls, modular structures, and enhanced adaptability to different settings. (Photo Collection of New Products | Innokin, Aspire, ALD and Others Launch New - style Hookah Devices

 

2Firsts observed that typical features of these products include:

 

·Large structure + desktop scene adaptation: can be used while sitting down, resembling a traditional hookah experience, emphasizing social, slow-paced usage scenarios.

 

·Disassemblable design: The entire device can be separated into multiple parts, with the atomization module capable of being used independently as a disposable e-cigarette device, enhancing the product's flexibility and portability.

 

·The taste continues the traditional characteristics of hookah: focusing on richness, smoke volume saturation, and multiple people sharing flavors, catering to the deeply rooted markets of hookah culture in the Middle East and North Africa.

 

Products | New Hookah Devices Enter U.S. Market with Desktop Compatibility as Key Selling Point
INNOKIN New Hookah Device | Image Source: 2Firsts

 


 

As a leading global NGP media and think tank, 2Firsts is dedicated to providing the latest product and technology information and insights to practitioners worldwide in various categories such as e-cigarettes, heated tobacco, and modern oral products. Our goal is to drive technological transformation and innovation in NGP products globally, ultimately delivering safer products and lifestyles for tobacco consumers worldwide.

 

 

 

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

InterTabac 2026: Further Sessions on Regulation, Market Access and Innovation Confirmed; 2FIRSTS to Host China Market Forum
InterTabac 2026: Further Sessions on Regulation, Market Access and Innovation Confirmed; 2FIRSTS to Host China Market Forum
InterTabac 2026 will bring together international experts to discuss European regulation, tax policy, Track & Trace, market access, retail impacts, consumer behavior and innovation. Sessions will also examine Poland’s tobacco-growing perspective and the growing fragmentation of Europe’s tobacco and nicotine market. Media partner 2FIRSTS will host the second “2FIRSTS Connect at InterTabac” on September 16, focusing on developments in China’s tobacco and nicotine industry.
Aug.06
FDA Authorizes JUUL2, Cites Adult Switching Amid Efforts to Speed PMTA Reviews
FDA Authorizes JUUL2, Cites Adult Switching Amid Efforts to Speed PMTA Reviews
The FDA authorized the JUUL2 device and tobacco- and menthol-flavored pods on Aug. 28, bringing the number of authorized e-cigarette products to 48. The agency highlighted complete switching among adult smokers, with six-week switching rates reaching 28.4%–49.3% for the menthol pod. The decision comes as FDA works to speed PMTA reviews, reduce application backlogs and expand authorized e-cigarette and nicotine-pouch products while maintaining enforcement priorities for unauthorized products.
Regulations
Aug.29
From Nicotine Pouches to Soft Candy Forms: China Tobacco Hubei explores adjustable-release oral nicotine products
From Nicotine Pouches to Soft Candy Forms: China Tobacco Hubei explores adjustable-release oral nicotine products
China-based China Tobacco Hubei Industrial Co., Ltd. has filed a patent application covering an oral nicotine product and its preparation method. The patent proposes a soft candy-shaped oral nicotine product containing nicotine ingredients, gelling agents, sweeteners and alkaline pH regulators. Through formulation adjustments and homogeneous or dual-layer structures, the technology aims to achieve different nicotine release profiles. The filing reflects exploration of new oral nicotine product formats and controlled nicotine delivery approaches.
Aug.06
PMI Expands Colorado Investment to $1.2 Billion to Boost ZYN Nicotine Pouch Production
PMI Expands Colorado Investment to $1.2 Billion to Boost ZYN Nicotine Pouch Production
Philip Morris International (PMI) is expanding its investment in its Golden, Colorado campus, bringing total investment to approximately $1.2 billion to support its smoke-free products business. The investment will strengthen PMI’s research, production and innovation capabilities in smoke-free products. As one of the world’s largest tobacco companies, PMI has continued advancing its “Smoke-Free Future” strategy through heated tobacco, oral nicotine and other reduced-risk product categories.
PMI
Jul.28
China’s Zhengzhou Tobacco Research Institute develops end-to-end heated tobacco analysis to trace aerosol compound origins
China’s Zhengzhou Tobacco Research Institute develops end-to-end heated tobacco analysis to trace aerosol compound origins
The Zhengzhou Tobacco Research Institute of China National Tobacco Corporation has filed a patent application for an end-to-end method to analyze the migration and transformation of chemical compounds in heated tobacco products. Using GC-Orbitrap/MS non-targeted analysis, the method compares tobacco substrate and aerosol samples to distinguish compounds transferred directly from the substrate from those newly formed during heating, while also calculating transfer rates. In an example involving nine heated tobacco products, the patent identified 17 newly formed thermal decomposition compounds and 38 transferred compounds.
Aug.13
 PMI Opens Generative AI Center in Portugal to Support Global Operations
PMI Opens Generative AI Center in Portugal to Support Global Operations
According to information released by Portugal’s Trade & Investment Agency (AICEP) in July 2026, Philip Morris International (PMI) has established a global Generative Artificial Intelligence Factory (GenAI Factory) at its Portuguese subsidiary Tabaqueira. The center will support PMI’s global operations by developing and deploying AI solutions focused on industrial process optimization, data analytics, operational automation and AI application development. The initiative strengthens Portugal’s role in PMI’s global technology and innovation network.
Aug.27