According to a report from South Korean financial news on December 18th, Philip Morris Korea is planning to expand the implementation of a "recovery system" campaign. This campaign is aimed at collecting used IQOS devices and pods and disposing of them according to appropriate waste management procedures.
The plan will be implemented on the 20th of this month in 10 IQOS specialty stores nationwide, including the Ruyi Island IFC store, Guanghua store, Nanhequ Street store, Gaoyang store, Busan Century City store, Banqiao store, Gintakes store, Incheon Yanshou store, Henan store, and Gwangju store.
Meanwhile, the three official sales stores, Anyang Store, Tianan Store, and Eastern Store, are also experimentally implementing this movement.
Used IQOS devices and specially designed pods, "Heets" and "Terea," can be directly disposed of in designated trash bins set up in stores. The collected devices and pods will undergo dismantling and sorting, and the relevant materials will be further processed or disposed of by a professional waste management company. It is estimated that this recycling initiative will annually recover nearly 60 tons of devices and 1-2 tons of pods.
In the month of April, the Korean PMI initiated a 100-day recycling campaign on a certain day, with the aim of collecting 100 kilograms of used IQOS devices and pods. Thanks to the active participation of consumers, during the trial period, a total of 103 kilograms of IQOS devices and 136 kilograms of pods were collected.
A source from the Korean PMI expressed, "Through the 'Gather Together' movement, the Korean PMI aims to gather used IQOS devices and pods to prevent their casual disposal and minimize their impact on the environment, while also contributing to resource recycling efforts.
Notice
1. This article is provided exclusively for professional research purposes related to industry, technology and policy. Any reference to brands or products is made solely for the purpose of objective description and does not constitute an endorsement, recommendation, or promotion of any brand or product.
2. The use of nicotine products, including but not limited to cigarettes, e-cigarettes, and heated tobacco products, is associated with significant health risks. Users are required to comply with all relevant laws and regulations in their respective jurisdictions.
3. This article is strictly restricted from being accessed or viewed by individuals under the legal age.
Copyright
This article is either an original work by 2Firsts or a reproduction from third-party sources with the original source clearly indicated. The copyright and usage rights of this article belong to 2Firsts or the original source. Unauthorized reproduction, distribution, or any other unauthorized use of this article by any entity or individual is strictly prohibited. Violators will be held legally responsible. For copyright-related matters, please contact: info@2firsts.com
AI Assistance Disclaimer
This article may have utilized AI to enhance translation and editing efficiency. However, due to technical limitations, errors may occur. Readers are advised to refer to the sources provided for more accurate information.
This article should not be used as a basis for any investment decisions or advice, and 2Firsts assumes no direct or indirect liability for any errors in the content.
