Product | Lost Mary, Moti Launched Adjustable E-Cigarettes: Is Market Entering "Adjust Era"?

Market by 2FIRSTS
Dec.16.2024
Product | Lost Mary, Moti Launched Adjustable E-Cigarettes: Is Market Entering "Adjust Era"?
New e-cigarette products with adjustable features are hitting the US market, offering customizable nicotine levels and cooling options.

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The images in this article are used solely to depict facts and are not intended as advertisements for any products.

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Recently, a number of e-cigarette brands with "adjustable features" have appeared on the US market, including Lost Mary, Moti, L&A, etc. These products have the ability to adjust nicotine content or cooling levels.

 

Specifically, recently launched e-cigarette products with "adjustable features" in the United States include: Moti Nicflex 40K, L&A Switch 40K, and Lost MaryAdjust Mynicotine 40000. The main product features are listed in the table below:

Product | Lost Mary, Moti Launched Adjustable E-Cigarettes: Is Market Entering
Moti Nicflex 40K | Image source: vapesourcing.
Product | Lost Mary, Moti Launched Adjustable E-Cigarettes: Is Market Entering
Moti Nicflex 40K Product Parameters | Drawing: 2Firsts
Product | Lost Mary, Moti Launched Adjustable E-Cigarettes: Is Market Entering
L&A Switch 40K | Image Source: vapesourcing
Product | Lost Mary, Moti Launched Adjustable E-Cigarettes: Is Market Entering
Adjust Mynicotine 40000 product parameters | Drawing: 2Firsts
Product | Lost Mary, Moti Launched Adjustable E-Cigarettes: Is Market Entering
Adjust series product Adjust Mysweet 40K | Image source: vapesourcing
Product | Lost Mary, Moti Launched Adjustable E-Cigarettes: Is Market Entering
L&A Switch 40K Product Specifications | Drawing: 2Firsts

 

The main feature of the Moti Nicflex 40K is its adjustable nicotine concentration. In normal mode, the nicotine concentration can be adjusted to 0mg, 25mg, and 50mg. In enhanced mode, the nicotine concentration can be adjusted up to 60mg.

 

The main feature of the L&A Switch 40K is its ability to adjust to three different levels of cooling intensity.

 

Product | Lost Mary, Moti Launched Adjustable E-Cigarettes: Is Market Entering
L&A VAPE official website information | Image source: L&A VAPE official website

 

It is worth noting that currently, the L&A Switch 40K product is only available online on the vapesourcing website, the sole e-cigarette distributor. The only related brand for this product that can be found is the e-liquid brand L&A VAPE. The brand's official website has not yet released any e-cigarette products.

Product | Lost Mary, Moti Launched Adjustable E-Cigarettes: Is Market Entering
Adjust MyNicotine 40000 Product Introduction | Image source: vapesourcing

 

Lost Mary introduces another e-cigarette product with adjustable features, following in the footsteps of Adjust My Cool, Adjust My Flavor, and Adjust My Sweet. The new product, Mynicotine 40000, has been launched in the United States. 

 

Product | Lost Mary, Moti Launched Adjustable E-Cigarettes: Is Market Entering
Adjust MyNicotine 40000 product page | Image source: vapesourcing

 

According to the e-cigarette retailer website vapesourcing, the product features "multiple tanks for storing e-liquids with different nicotine levels, allowing users to easily change the nicotine content.

 

It is reported that several e-cigarette products recently launched by the Lost Mary brand all contain the word "Adjust" and are equipped with flavor adjustment functions. This may indicate that Lost Mary is planning to establish a new sub-brand centered around the concept of "adjustment."

 

Since late September, many e-cigarette brands including ELFBAR, SMOK, Lost Mary, and FASTA have launched disposable e-cigarette products with flavor adjustment features on distributor websites in the UK and the US. These products are typically equipped with multiple adjustable settings and are expected to become the next focus of market competition. 

 

Product | Lost Mary, Moti Launched Adjustable E-Cigarettes: Is Market Entering
Disposable products with flavor adjustment function | Diagram: 2Firsts

 

2Firsts will continue to monitor the performance and market trends of global e-cigarette products, providing the public with accurate and authoritative industry information.

 

2FIRSTS product column is dedicated to providing readers with the latest information on products in the tobacco industry. We welcome readers to submit articles to us and share the latest products in the e-cigarette field with us.

 

If you have any unique insights or information, please feel free to contact us at info@2firsts.com at any time.

 

We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


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1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

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