【By 2Firsts】Recently, 2Firsts obtained information from the official website of the Texas State Legislature that the bill SB 2024 has been officially signed by Texas Governor Greg Abbott. According to the latest text released by the state legislature, the bill will come into effect on September 1, 2025.
This new law aims to completely ban the marketing, advertising, and sale of a range of e-cigarette products that pose a threat to public health, especially those designed for minors or containing illegal additives.
The core content of the new law includes:
1.Prohibition of marketing tactics targeting minors: Sales of e-cigarette products featuring cartoon characters, celebrity names, or images imitating candy, juice, and other food products are strictly prohibited.
2.Prohibition of disguised e-cigarettes: The sale of e-cigarettes designed to look like everyday items (such as highlighters, pens, cosmetics, smart watches, or USB drives) is completely banned.
3.Prohibition of products from specific sources: The sale of e-cigarettes manufactured entirely or partially in China and other countries designated as "foreign hostile powers" by the United States is prohibited.
4.Prohibition of products containing illegal additives: Sales of e-cigarettes containing or mixed with substances such as cannabinoids, alcohol, kratom, or tianeptine are strictly prohibited.
Additionally, this legislation raises the criminal status of selling such products from a Class B misdemeanor to a more severe Class A misdemeanor.
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