Is VEEBA Disposable E-cigarette Not Registered in the UK? MHRA Responds: It's a "Technical Error"

Regulations
Jun.03.2023
Is VEEBA Disposable E-cigarette Not Registered in the UK? MHRA Responds: It's a "Technical Error"
2FIRSTS has received an updated response from the MHRA regarding "VEEBA, a disposable product from PMI, is not registered with the MHRA".

On the evening of June 2nd, 2FIRSTS received the latest response from the Medicines and Healthcare products Regulatory Agency (MHRA) regarding the registration status of "VEEBA," a disposable product by Philip Morris International (PMI).

 

Maria, the liaison officer from the MHRA News Center, confirmed that certain disposable VEEBA electronic cigarettes have been published by the MHRA, allowing them to be legally sold in the UK market. Their team is actively working to resolve an unexpected technical error on the public-facing page to ensure the visibility of all published products.

 

Is VEEBA Disposable E-cigarette Not Registered in the UK? MHRA Responds: It's a
MHRA's response email | Image source: 2FIRSTS

 

Maria concluded the response by expressing thanks on behalf of the MHRA to 2FIRSTS and reminding them that the agency is aware of the issue.

 

Is VEEBA Disposable E-cigarette Not Registered in the UK? MHRA Responds: It's a
No results found for VEEBA products on MHRA search | Image source: 2FIRSTS

 

As of the time of publication, 2FIRSTS' search on the MHRA platform still shows no results for VEEBA electronic cigarettes.

 

2FIRSTS previously sent inquiry emails to PMI on May 29th. However, PMI has not yet responded to this matter.

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