19 New Jersey Retailers Fined for Selling Banned E-Cigarette Flavors

Aug.28.2024
19 New Jersey Retailers Fined for Selling Banned E-Cigarette Flavors
On August 27th, 19 retail stores in New Jersey were fined $4,500 for selling banned flavored e-cigarette products.

According to a press release on August 27th, New Jersey Attorney General Matthew J. Platkin and the Division of Consumer Affairs announced that 19 retail stores in New Jersey have been issued Notices of Violation (NOVs) for allegedly violating the state's Consumer Protection Act. Each store was fined $4,500 for providing and selling flavored e-cigarette products that are banned in New Jersey.


This enforcement action stemmed from an investigation by the Department of Consumer Affairs into the illegal sale of flavored e-cigarette devices and products, including mint, candy, fruit, and chocolate flavors. Studies have shown that these products are highly appealing to young people, leading to difficulties in reducing youth smoking rates. To address this issue, New Jersey Governor Phil Murphy signed a law in January 2020 banning the sale and distribution of flavored e-cigarette products, excluding tobacco flavors. As a result, New Jersey became the first state in the U.S. to implement a permanent ban on these products.


The Chief Prosecutor Pratkien stated that...


Thanks to Governor Murphy, New Jersey has the strictest laws in the country to prevent the sale of flavored e-cigarette products that are particularly appealing to children, and we will enforce these laws diligently. As students across the state return to school, we want to send a strong message to retailers: if caught selling these dangerous prohibited products, they will be held accountable.


The Acting Director of Consumer Affairs, Cari Fais, also emphasized that


The ban on flavored e-cigarette devices is aimed at protecting consumers in New Jersey, especially our young people, from the harms of e-cigarettes, nicotine, and tobacco. By identifying and taking legal action against businesses illegally selling these products, we are protecting public health and fulfilling our responsibility to protect consumers from illicit business practices.


The following is a list of retailers who have received violation notices:


Aloha Convenience & Smoke LLC, based in Plainfield, New Jersey, along with Cruz Grocery Store in Newark, Shell Food Mart in Parlin, and Still the Dubb on Springfield Convenience Store in Irvington are just a few of the many tobacco and convenience stores found throughout the state. Other notable establishments include Supreme Cloud Smoke Shop in Sayreville, Wacky Tobaccy Smoke Shop in Asbury Park, Spirit Gifts and Spirit USA in Wildwood, as well as Genesis, Over the Boardwalk, Exotics, Gift World, High Society, Gifts 4 U, Waves, No Cap, Golden Gate, Smoke Factory, and Dolphin.


We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

PMI Highlights 43 Million Smoke-Free Users at Stockholm Summit
PMI Highlights 43 Million Smoke-Free Users at Stockholm Summit
Philip Morris International says about 43 million adults worldwide now use its smoke-free products, with nearly 70% having stopped using cigarettes and smoke-free products accounting for about 43% of its net revenues.
Jun.18
DOJ Trade Fraud Task Force Tops $1 Billion in Cases, Putting Vape Supply Chains at Risk of Fraud Enforcement
DOJ Trade Fraud Task Force Tops $1 Billion in Cases, Putting Vape Supply Chains at Risk of Fraud Enforcement
According to the U.S. Department of Justice (DOJ), Fox News and other reports, the DOJ’s Trade Fraud Task Force (TFTF) has been linked to more than $1 billion in recoveries, penalties, forfeitures and publicly charged losses in less than one year. The task force focuses on trade fraud issues including country-of-origin fraud, illegal transshipment, false declarations and tariff evasion. While vape products are not the main source of the $1 billion figure, the industry’s reliance on global manufacturing and cross-border supply chains places it within broader U.S. trade enforcement scrutiny. The development suggests that U.S. oversight of cross-border vape products may increasingly extend beyond product authorization into import compliance, supply-chain transparency and corporate accountability.
Jul.23
2Firsts Data | China’s U.S. Vape Exports Have Yet to Regain Previous Growth Momentum in H1 2026, but Hardware Grew 15.2% and 6-Methyl Nicotine-Related Products Rose 234.7%
2Firsts Data | China’s U.S. Vape Exports Have Yet to Regain Previous Growth Momentum in H1 2026, but Hardware Grew 15.2% and 6-Methyl Nicotine-Related Products Rose 234.7%
China’s vape exports to the U.S. reached approximately $1.58 billion in the first half of 2026, remaining broadly stable from a year earlier but still below previous growth momentum. 2Firsts’ analysis of China Customs data shows that the U.S. market has not simply returned to its previous trajectory after the enforcement shock and inventory-driven swings of 2025. Instead, export momentum is shifting across product categories. Vaping devices and atomization hardware increased 15.2% year over year, while 6-methyl nicotine-related and other nicotine substitute products surged 234.7%. Meanwhile, traditional nicotine-containing vaping products continued to face pressure.
Jul.22
Australian State Targets Illegal Tobacco Retailers With Tougher Closure Powers
Australian State Targets Illegal Tobacco Retailers With Tougher Closure Powers
According to Reuters, Australia’s state of Victoria introduced legislation to give police and the state tobacco licensing regulator stronger powers to shut businesses selling illegal tobacco, with non-compliant operators facing fines of more than A$2.4 million and up to 20 years in prison.
Jun.05
Supreme Vape Revenue Rises 15% Despite UK Disposable Vape Ban
Supreme Vape Revenue Rises 15% Despite UK Disposable Vape Ban
UK consumer goods group Supreme said its vaping revenue rose 15% to £148.1 million in the year to March 31, 2026, despite the UK disposable vape ban taking effect during the period, while the company identified the Vaping Products Duty due in October as the next major industry milestone.
Regulations
Jul.03 by 2Firsts Perspectives
 Philip Morris Lowers Profit Outlook as Zyn Faces Competition and FDA Delays
Philip Morris Lowers Profit Outlook as Zyn Faces Competition and FDA Delays
According to Reuters, Philip Morris International (PMI) lowered its 2026 adjusted earnings-per-share forecast amid regulatory uncertainty around Zyn nicotine pouches, rising competition and shipment pressure in the U.S. market.
PMI
Jun.02