2FIRSTS' Coverage of European E-Cigarette Exhibitions in May

May.19.2023
2FIRSTS reports on latest e-cigarette trends at Stuttgart and Birmingham exhibitions, highlighting regulation, innovation and sustainability.

In May, the electronic cigarette exhibitions in Stuttgart, Germany and Birmingham, UK concluded successfully. 2FIRSTS participated throughout both exhibitions and provided readers who are interested in the development of electronic cigarettes with up-to-the-minute coverage.

 

At the Stuttgart electronic cigarette exhibition in Germany, 2FIRSTS actively participated in in-depth exchanges and interviews with exhibitors, industry experts, and consumers.

 

The representatives from 2FIRSTS witnessed German law enforcement authorities conducting inspections and law enforcement activities at the trade fair, which demonstrated the importance that German organizations place on compliance and quality. During discussions with exhibitors and professionals from the German e-cigarette industry, it was found that disposable e-cigarette products are being questioned by local practitioners, while interchangeable e-cigarette products are favored by industry insiders. These observations reflect their awareness and considerations of the future German e-cigarette market.

 

The electronic cigarette exhibition in Birmingham, UK was also full of exciting and diverse offerings, providing a platform for innovation and trends within the industry. 2FIRSTS gained insight into the needs and concerns of exhibitors and industry professionals through communication and interaction at the event.

 

Distributors have weighed in on the recent "excessive levels of chemicals in e-cigarette liquid" incident in the UK, stating that it has caused some impact on the industry, but also serves as a warning to prioritize product quality and safety. Major e-cigarette brands have introduced their new products and technologies at the exhibition, with representatives highlighting the importance of industry sustainability and green circular development through their e-cigarette recycling program. They stated that they will promote the collection and reuse of e-cigarette products to reduce their impact on the environment and actively participate in industry sustainable development initiatives.

 

During these two exhibitions, 2FIRSTS focused on the regulatory trends of electronic cigarettes in Europe, manufacturers' technological innovations, and future trends in electronic cigarette products.

 

The 2FIRSTS team not only conducted interviews and coverage at the exhibition site, but also disseminated the latest industry news to readers through various channels. During the exhibition, 2FIRSTS' website and social media platforms became an important source for readers to obtain reliable information.

 

The recent electronic cigarette exhibitions in Stuttgart, Germany and Birmingham, UK brought new opportunities and insights for the industry. 2FIRSTS will continue to follow the developments in the electronic cigarette industry and is committed to providing professional, objective and comprehensive coverage to its readers.

 

This document has been generated through artificial intelligence translation and is provided solely for the purposes of industry discourse and learning. Please note that the intellectual property rights of the content belong to the original media source or author. Owing to certain limitations in the translation process, there may be discrepancies between the translated text and the original content. We recommend referring to the original source for complete accuracy. In case of any inaccuracies, we invite you to reach out to us with corrections. If you believe any content has infringed upon your rights, please contact us immediately for its removal.

PMI Faces Setback in India: Global Regulatory Fragmentation Complicates Its Smoke-Free Transition
PMI Faces Setback in India: Global Regulatory Fragmentation Complicates Its Smoke-Free Transition
India has reaffirmed its 2019 ban on e-cigarettes and heated tobacco devices, effectively blocking Philip Morris International (PMI) from launching IQOS in the country despite years of lobbying. Together with Taiwan, China’s conditional opening of heated tobacco products, and Japan’s planned 2026 excise tax hikes, these moves highlight increasingly divergent national regulatory pathways—an external uncertainty shaping PMI’s smoke-free growth trajectory.
Feb.12
Ispire Q2 FY2026 revenue falls to $20.3M as it trims lower-quality customers; A/R down nearly 20%
Ispire Q2 FY2026 revenue falls to $20.3M as it trims lower-quality customers; A/R down nearly 20%
Ispire reported a sharp year-on-year revenue decline in Q2 FY2026 as it shifted away from lower-quality customers, while cutting operating expenses and narrowing its net loss. The company also highlighted improved collections, with net accounts receivable down nearly one-fifth since June 30, 2025, alongside ongoing manufacturing and technology initiatives.
Feb.09 by 2FIRSTS.ai
UK Court Sentences Shrewsbury Retailer for Illegal Vape and Counterfeit Tobacco Sales
UK Court Sentences Shrewsbury Retailer for Illegal Vape and Counterfeit Tobacco Sales
A UK local authority has secured convictions against a Shrewsbury retailer and its former director for selling illegal disposable vapes, counterfeit tobacco and a nicotine vape to a minor, highlighting continued enforcement against non-compliant nicotine products.
Feb.05 by 2FIRSTS.ai
Philip Morris Korea launches TEREA “Shine Pearl” for IQOS ILUMA, expands capsule range to seven variants
Philip Morris Korea launches TEREA “Shine Pearl” for IQOS ILUMA, expands capsule range to seven variants
Philip Morris Korea said on Feb. 5 it has introduced “TEREA Shine Pearl,” a new TEREA stick designed for the IQOS ILUMA heated-tobacco device. The company said the product delivers a cool sensation and adds a fresh, fruity note when the capsule is crushed, bringing TEREA’s capsule-based lineup in South Korea to seven variants.
Feb.05 by 2FIRSTS.ai
JTI appoints Olesja Flores as General Manager for Global Travel Retail
JTI appoints Olesja Flores as General Manager for Global Travel Retail
Japan Tobacco International (JTI) has appointed veteran executive Olesja Flores as General Manager, Global Travel Retail. Flores, who has spent more than 25 years at JTI and most recently served as General Manager for the Swiss market, will be based in Dubai and oversee the company’s global travel retail business.
Jan.23 by 2FIRSTS.ai
South Korean Court Strikes Down Health Levy on Vape Nicotine Liquids, Citing Disproportionate Penalties
South Korean Court Strikes Down Health Levy on Vape Nicotine Liquids, Citing Disproportionate Penalties
A Seoul court has annulled South Korea’s health-levy assessments imposed on multiple importers of nicotine liquids used for vaping. While the court agreed the nicotine could be treated as “tobacco” because it was found to be leaf-derived, it ruled the levy—stacked with other taxes and calculated on a blunt, volume-only basis—was so severe it effectively deprived businesses of the ability to operate, breaching constitutional proportionality and equality standards.
Jan.26 by 2FIRSTS.ai