A Call for an Anti-Vaping School Campaign in New Zealand

Industry Insight
Jul.26.2022
The Asthma and Respiratory Foundation (ARANZ) has accused New Zealand’s Ministry of Health of not doing enough to curb teen vaping. However it is basing these claims on data that was collected during the same month as the passing of the Smokefree Environments and Regulated Products (Vaping) Amendment Act.

27% of those surveyed reported vaping, while 15% reported smoking traditional cigarettes in the past week.

A Call for an Anti-Vaping School Campaign in New Zealand

The ARFNZ/SPANZ vaping in NZ youth survey, surveyed a total of 19,021 respondents from 283 schools. The online survey was aimed at secondary school (Year 9 to 13) students, sent via email and participation was voluntary and anonymous.

 

The compiled data indicated that 27% of those surveyed reported vaping, while 15% reported smoking traditional cigarettes in the past week. Of the vaping participants, 75% reported doing so regularly, and 86% of these said they were addicted to vaping, while 57% said it was having an adverse effect on their health.

 

Motueka High school principal John Prestidge said that clearly the flavour ban is not having an effect. “There is that little black market industry around who’s got a good line on vapes, and whose brother’s old enough to go and get someone a vape. Some parents have actually bought them for their kids.”

 

However, one must consider that the survey ran during School Term 3, 2021 opening on Monday 26 July and closing on Friday 20 August, 2021, while the part of the Smokefree Environments and Regulated Products (Vaping) Amendment Act restricting sales of flavoured vaping products appealing to kids only went into effect on the 11th of August. Hence while the paper proponents claim that the regulations in place are not sufficient at curbing teen vaping, they did not allow sufficient time for the vape bill to go into effect, and actually be able to measure its efficiency.

 

The ARANZ also said that some dairies, especially in rural areas, are “cornering off” part of their shop and calling it a specialist vape retail outlet, so that they can keep selling different flavours. Chief executive Letitia Harding said it was concerning that most students who vaped used nicotine doses higher than 24mg, when 36mg was the maximum dose in a packet of cigarettes. “You’re getting up to 60mg in a single pod, and we’re hearing that kids are going through one of these pods in two or three hours in parties.”

 

Meanwhile, a larger study consisting of 27,083 students released in 2020, found that only 3.1% of the respondents said they vaped daily, and 37.3% said they had tried. Looking at data from the annual ASH (Action for Smokefree 2025) survey of students aged 14 and 15, last year Kiwi researchers found that not only are smoking rates on the decline amongst local teenagers, but additionally, vaping is not being taken up by non-smoking teens.

 

There is no teen vaping epidemic in New Zealand

 

To this effect, the researchers had concluded that there is no evidence of a teen vaping epidemic in New Zealand. “Our findings do not support the notion of a so-called vaping epidemic in New Zealand or a large youth population dependent on vaping – a finding consistent with the scarce international evidence.”

 

Commenting about these findings at the time, spokesperson for VTANZ Ben Pryor, pointed out that these findings confirm that vaping remains mostly common amongst former smokers. “The survey confirms youth vaping rates remain very low and that vaping remains largely confined to smokers. In fact, of the few students who do vape, three out of four were smokers. What’s more, while experimentation may be up, with over a third trying vaping, very very few carry it on,” he said.

 

The content excerpted or reproduced in this article comes from a third-party, and the copyright belongs to the original media and author. If any infringement is found, please contact us to delete it. Any entity or individual wishing to forward the information, please contact the author and refrain from forwarding directly from here.

Product | JTI Philippines Expands Nordic Spirit Nicotine Pouch Portfolio With Dark Pop and Red Frost
Product | JTI Philippines Expands Nordic Spirit Nicotine Pouch Portfolio With Dark Pop and Red Frost
JTI Philippines has expanded the Nordic Spirit nicotine pouch portfolio in the Philippines with two new variants, Dark Pop and Red Frost. Both products maintain the brand’s tobacco-free nicotine pouch positioning, with Dark Pop featuring a fizzy cola profile with citrus and sweet notes, while Red Frost combines cool mint with sweet red berry flavors. The two variants are now available through Philippine online retail channels.
Aug.18
Malaysia’s Vape Rules Face Review as Health Minister Dzulkefly Ahmad Addresses Dropped Nicotine Appeal
Malaysia’s Vape Rules Face Review as Health Minister Dzulkefly Ahmad Addresses Dropped Nicotine Appeal
According to Free Malaysia Today on August 26, 2026, Malaysia’s Health Minister Dzulkefly Ahmad said the Health Ministry would explain the government’s decision to withdraw its appeal against a High Court ruling involving the exemption of liquid nicotine used in vape products from the Poisons List. The High Court previously ruled that the exemption decision was irrational. Dzulkefly said withdrawing the appeal did not mean the government would stop regulating vaping, and that future regulatory approaches would continue under existing legal frameworks.
Aug.28
BAT Expands ITC Infotech Partnership Across Poland, Romania and India to Advance AI
BAT Expands ITC Infotech Partnership Across Poland, Romania and India to Advance AI
ITC Infotech has expanded its multi-year strategic technology partnership with British American Tobacco (BAT), providing technology services across Poland, Romania and India while continuing to support BAT's newly launched Future Capabilities Centre in India and existing technology hubs in Malaysia and Mexico. The companies said the agreement will focus on AI-enabled innovation, technology capability building and greater operational efficiency. The partnership also aligns with BAT's broader Fit2Win transformation programme, under which the group is expanding the use of external technology and business-services partners to simplify its global operating model.
Aug.13
Product | SnowPlus Launches Nicotine-Free DASH in South Korea, Localising an Established Disposable Platform
Product | SnowPlus Launches Nicotine-Free DASH in South Korea, Localising an Established Disposable Platform
SnowPlus has introduced a nicotine-free version of DASH in South Korea, adapting an existing overseas disposable platform for the local market. The Korean version retains the series’ flat duckbill-style mouthpiece, ceramic heating architecture and disposable form factor while reducing nicotine content to 0%. By comparison, the overseas DASH 4000 platform typically features 7.5ml of prefilled e-liquid, up to 4,000 puffs and a 530mAh rechargeable battery, with nicotine-containing variants available in some markets. The product update centers on formulation localisation rather than a new hardware generation.
Aug.31
India Duty-Free Nicotine Pouch Sales Face Regulatory Test as ZYN, FOX Classification Remains Open
India Duty-Free Nicotine Pouch Sales Face Regulatory Test as ZYN, FOX Classification Remains Open
The Bombay High Court has ruled that airport duty-free shops are not exempt from India's domestic regulatory laws merely because they operate beyond the customs barrier, leaving in place a sales halt covering ZYN and FOX nicotine pouches at Mumbai's international airport. The court, however, did not determine that the products necessarily qualify as "drugs" under India's Drugs and Cosmetics Act. The retailers have four weeks to submit product information to the appropriate authorities, including CDSCO, which must complete its review within 30 days of receiving the submissions.
Sep.24
BAT’s Velo Study Finds 61% of Nicotine Users Feel More Comfortable Expressing Themselves When Others Do the Same
BAT’s Velo Study Finds 61% of Nicotine Users Feel More Comfortable Expressing Themselves When Others Do the Same
British American Tobacco’s (BAT) nicotine pouch brand Velo has released a global consumer study and launched its “Echoes of Tomorrowland” campaign with electronic music festival brand Tomorrowland. The research surveyed 2,009 nicotine users across the UK, Spain, Pakistan, Poland and Austria. Velo said 61% of respondents feel more comfortable expressing themselves when they see others doing the same, while 39% said building meaningful connections becomes harder with age. The campaign reflects how nicotine pouch brands are increasingly using music, communities and lifestyle marketing to build consumer engagement.
Aug.10