e-cigarette retailers ask for extension on flavored additives ban

Innovation by eRR.ee
Jun.30.2022

Sellers of flavored e-cigarette additives have asked for extra time following an announcement that such items contravene a 2019 ban on flavored vaping products, and must be removed from the shelves by August.

 

The affected retailers have asked for a period of grace through to June next year before the ban, which the Ministry of Social Affairs and the Consumer Protection and Technical Regulatory Authority (TTJA) announced at the end of May.

 

Unsold inventory which would cost hundreds of thousands of euros has been cited as the main reason, though since the ban of flavored e-cigarette liquids per se has been banned for three years now, this request is unlikely to be met, ERR reports.

 

Flavored e-cigarette products had been banned in the first place as they were thought to appeal to schoolchildren; according to head of the alcohol and tobacco department at the National Institute for Health Development (TAI) Anneli Sammel, 36 percent of schoolchildren have tried e-cigarettes. Among schoolgirls alone, the figure is 24 percent, she added.

 

Meanwhile, Aive Telling of the social affairs ministry called the appearance on the market of flavored liquids which can be added to e-cigarette liquids a cunning means to circumvent the law, while further clarification on how to categorize the products has arisen since 2019.

 

"In 2019, we had talked about whether these constituted e-liquids or were flavorings or essences for seasoning, or for widespread use in food. markings on liquids, "Telling told ERR.

 

"In the meantime, a category has emerged that says it is for use in an e-cigarette. It has e-liquid markings from other countries on it," she added.

 

This means that in effect retailers of these products have been breaking the law for three years, though merchants themselves intepret the law diffently.

 

Diane Sirelpuu, the CEO of one firm, Nicorex Baltic, said that in 2019, just before the law came into force, that the company had received written answers from all the relevant agencies that while flavored e-liquids had indeed been banned, selling separate flavorings was still permissible.

 

"These seasonings have been bought according to demand in advance. They are in warehouses, shops and are ready-made in other countries," she said.

 

The 2019 ban followed one on most flavored types of regular cigarettes from three years earlier, while in 2020 the tax authority stated that ordering such products from countries where they are legally sold and importing them into Estonia was against the law. Menthol cigarettes, meanwhile, were banned for sale in Estonia i May 2020, on the back of an EU regulation.

South Korea Holds 2nd Local Community Smoke-Free Policy Workshop, Emphasizes Importance of Strengthening E-Cigarette Regulations
South Korea Holds 2nd Local Community Smoke-Free Policy Workshop, Emphasizes Importance of Strengthening E-Cigarette Regulations
Gyeonggi-do Provincial Council of South Korea Holds Seminar, Emphasizing Stricter E-Cigarette Regulation and Revised Rules to Protect Students' Health.
Aug.26 by 2FIRSTS.ai
Jordan Intercepts Major Tobacco Smuggling Cases, Seizes Cigarettes, E-Cigarettes and Cigars
Jordan Intercepts Major Tobacco Smuggling Cases, Seizes Cigarettes, E-Cigarettes and Cigars
A Jordan Customs spokesperson said the Anti-Smuggling Directorate, working with security agencies, has dismantled two smuggling operations, seizing 13,100 cartons of illicit cigarettes along with large quantities of e-cigarettes, e-liquids, waterpipe tobacco and smoking accessories. All items have been placed under custody pending further legal action.
Sep.12 by 2FIRSTS.ai
Ufa Survey: Nearly 70% of Residents Support a Total Ban on E-Cigarettes
Ufa Survey: Nearly 70% of Residents Support a Total Ban on E-Cigarettes
An initiative to impose a full ban on e-cigarettes, proposed by the governor of the Nizhny Novgorod region and supported by President Vladimir Putin, has sparked wide discussion in the Russian city of Ufa. According to a SuperJob survey conducted among employed residents of the city from August 23 to 25, 2025, 69% of respondents supported a complete ban on the sale of e-cigarettes.
Aug.29 by 2FIRSTS.ai
Thailand: Vape Products Worth $40,000 Seized in Loei Province, Suspect Charged with Illegal Import and Sales
Thailand: Vape Products Worth $40,000 Seized in Loei Province, Suspect Charged with Illegal Import and Sales
Thai police have cracked down on illegal cigarette trade, seizing over 10,000 vape products worth approximately $40,000 and taking swift legal action.
Jul.24 by 2FIRSTS.ai
Global ScholarshipProgramme Seeks Tobacco Harm Reduction Leaders of Tomorrow – One Week Left to Apply
Global ScholarshipProgramme Seeks Tobacco Harm Reduction Leaders of Tomorrow – One Week Left to Apply
Organized by UK-based K•A•C, the global Tobacco Harm Reduction Scholarship Programme enters its final week for applications. Open to all backgrounds, it offers tailored mentorship and up to $12,000 in funding to support individually designed THR projects.
Jul.24
Products | Bluetooth Headphone Vapes Spark Discussion as Airmez Launches New 120,000-Puff Product in the U.S.
Products | Bluetooth Headphone Vapes Spark Discussion as Airmez Launches New 120,000-Puff Product in the U.S.
E-cigarette brand Airmez recently launched two new high-puff-count products in the U.S. market, offering up to 120,000 puffs. The brand previously gained market attention for a product with a built-in Bluetooth headset. This article will outline the specifications of Airmez's two new products and review the social media buzz and user feedback on its built-in headset product.
Aug.22 by 2FIRSTS.ai