Global Market Growth for Disposable E-cigarettes

Jul.20.2022
The disposable e-cigarette market is growing due to increased acceptance by young consumers and demand for non-tobacco products.

The design of disposable e-cigarettes is such that the device is discarded once the e-liquid is depleted. The number of North American and European Generation Z individuals using disposable e-cigarettes continues to rise and is expected to drive market growth. Disposable e-cigarettes are seen as a safe alternative to rechargeable e-cigarettes, which could be a positive factor in the market. Additionally, young people and teenagers are increasingly accepting different e-cigarette devices, which will further propel market growth.


Consumers are turning to e-cigarettes to regulate their daily intake of nicotine, providing a favorable factor for the disposable e-cigarette market. Each brand offers different flavors to increase customer reach. The demand for non-tobacco products is expected to boost the global e-cigarette market. It has been observed that older users prefer this product as it has no negative health effects. The demand for e-cigarettes in developing countries is expected to grow at a higher rate. Large distribution channels of major brands are expected to help expand their market coverage in developing countries.


Strict government regulations serve as market constraints.


Governments in various countries in the Asia Pacific region are modifying regulations regarding electronic cigarette products. For instance, India, Brazil, Uruguay, and Singapore have banned electronic cigarettes to reduce tobacco consumption among people.


North America is poised to capture a significant share of the global disposable e-cigarette market.


North America holds the largest share in the global disposable e-cigarette market. Additionally, younger generations such as Generation Z and Millennials are increasingly adopting disposable e-cigarettes, which is expected to drive further market growth. The trend of e-cigarette usage is also on the rise in both the United States and Canada.


The European market is expected to expand at a higher rate. The adoption rate of disposable e-cigarettes is significantly high in the UK, France, and Germany. The demand for fruit-flavored e-cigarettes is also widely popular in the region.


Key players operating in the global market.


The global disposable e-cigarette market is highly competitive, with numerous large and small brands and companies vying for market share. These companies are employing various strategies, including product innovation and development, geographic expansion, and mergers and acquisitions, to increase their market revenue.


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European survey: current e-cigarette use among 15–19-year-olds rises from 14% (2019) to 22% (2024)
European survey: current e-cigarette use among 15–19-year-olds rises from 14% (2019) to 22% (2024)
A European study cited in the report says the share of young people aged 15 to 19 who are current e-cigarette users increased from 14% in 2019 to 22% in 2024, with Italy reflecting the broader European pattern. Over the same period, conventional cigarette smoking among young people is described as declining, with the proportion of students who have smoked at least once in their lifetime falling sharply from 1995 to 2024, and the largest drop occurring between 2019 and 2024.
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Philippine public health groups urge an absolute ban on e-cigarettes and heated tobacco products
Philippine public health groups urge an absolute ban on e-cigarettes and heated tobacco products
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Police in Malaysia detained 51 individuals and seized over RM1 million worth of electronic cigarettes and liquid refills in a five-state operation dubbed “Op E-CIG,” conducted by the GOF Central Brigade on February 10. The report said the operation involved 30 raids across Kuala Lumpur, Johor, Melaka, Selangor and Negeri Sembilan. Authorities seized 2,263 vape units and 165.463 litres of liquid.
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Thailand’s Bangkok Police Bust Two Warehouses, Seize Over 100,000 Heated-Tobacco Items Worth $960,000
Thailand’s Bangkok Police Bust Two Warehouses, Seize Over 100,000 Heated-Tobacco Items Worth $960,000
Bangkok police said they raided two warehouse locations linked to an online distribution network for illicit vaping/heated-tobacco products, seizing IQOS ILUMA i devices and large quantities of TEREA sticks worth more than 30 million baht (about US$960,000). Three suspects described as administrators and caretakers were arrested, while investigators probe suspected smuggling routes and unpaid excise liabilities.
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Cyprus Bill to Regulate Nicotine Pouches Expected to Reach House Plenary in Early April
Cyprus Bill to Regulate Nicotine Pouches Expected to Reach House Plenary in Early April
A proposed law to regulate nicotine pouches in Cyprus is expected to reach the House plenary session in early April. The bill, submitted by Diko MP Chrysis Pantelidis, aims to establish a regulatory framework governing the marketing, composition and quality of nicotine pouches currently circulating on the market and to incorporate them into existing smoking control legislation.
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