Illegal E-Cigarette Sales Case: Shop Owner Fined £4,727

Aug.02.2024
Illegal E-Cigarette Sales Case: Shop Owner Fined £4,727
UK Royal Borough of Windsor & Maidenhead report: Company fined £4727 for illegal e-cigarette sales, violating trading standards.

According to a report from Rbwm.Gov on August 1st, a company director and their store were fined a total of £4727 by the court for selling illegal e-cigarettes in a case investigated and prosecuted by the UK Royal Borough of Windsor and Maidenhead Trading Standards Authority. The products sold by the store included the e-cigarette brand "LOST MARY".


The incident stemmed from a seizure of 170 e-cigarettes with an estimated retail value of £1,500 at Top Shop & Off Licence on St. Leonard's Road in Windsor by the Royal Borough of Windsor Trading Standards on July 31, 2023. The shop is operated by Baweja & Brother Limited and is owned by 22-year-old Tamanpreet Singh.


On July 19, 2024, Singh pleaded guilty to two charges in the Reading District Court for himself and his company.


These allegations involve product requirements and product labeling. The confiscated e-cigarette products were deemed illegal for containing nicotine e-liquid in quantities exceeding the legal limit. The maximum allowable capacity for disposable e-cigarettes is 2 milliliters, while these e-cigarettes were found to contain 10 milliliters and 14 milliliters respectively. Among the confiscated products was the e-cigarette brand "LOST MARY.


In addition, the health warning labels on these e-cigarettes do not comply with regulations, as they do not meet the required level of visibility.


These allegations are directed against his company and Singh personally, as he bears direct responsibility for these illegal actions, and has received multiple suggestions and warnings from the trade standards bureau.


Singh must pay a total of £984 in fines, £394 in victim surcharges, and £742 in court costs.


Baweja & Brother Limited company has been ordered to pay a total of £1332 in fines, £533 in victim surcharges, and £742 in royal borough fees.


In total, fines and fees amount to a total of £4,727, with the court also ordering the confiscation and destruction of the e-cigarettes.


Home Affairs and Regulation Cabinet member Richard Coe stated that


I want to thank the team at the Trade Standards Bureau for their hard work in successfully completing this lawsuit. It is crucial to protect residents from dangerous or toxic products by cracking down on illegal and unsafe e-cigarette products.


The work of the Bureau of Trade Standards also aims to prevent unfair trading practices and protect businesses that always comply with regulations. This prosecution should serve as a warning to other businesses in the region that they will face consequences if they do not abide by the law.


We welcome news tips, article submissions, interview requests, or comments on this piece.

Please contact us at info@2firsts.com, or reach out to Alan Zhao, CEO of 2Firsts, on LinkedIn


Notice

1.  This article is intended solely for professional research purposes related to industry, technology, and policy. Any references to brands or products are made purely for objective description and do not constitute any form of endorsement, recommendation, or promotion by 2Firsts.

2.  The use of nicotine-containing products — including, but not limited to, cigarettes, e-cigarettes, nicotine pouchand heated tobacco products — carries significant health risks. Users are responsible for complying with all applicable laws and regulations in their respective jurisdictions.

3.  This article is not intended to serve as the basis for any investment decisions or financial advice. 2Firsts assumes no direct or indirect liability for any inaccuracies or errors in the content.

4.  Access to this article is strictly prohibited for individuals below the legal age in their jurisdiction.

 

Copyright

 

This article is either an original work created by 2Firsts or a reproduction from third-party sources with proper attribution. All copyrights and usage rights belong to 2Firsts or the original content provider. Unauthorized reproduction, distribution, or any other form of unauthorized use by any individual or organization is strictly prohibited. Violators will be held legally accountable.

For copyright-related inquiries, please contact: info@2firsts.com

 

AI Assistance Disclaimer

 

This article may have been enhanced using AI tools to improve translation and editorial efficiency. However, due to technical limitations, inaccuracies may occur. Readers are encouraged to refer to the cited sources for the most accurate information.

We welcome any corrections or feedback. Please contact us at: info@2firsts.com

LOST MARY Launches VIZ With Transparent Wraparound Pod and LED Display
LOST MARY Launches VIZ With Transparent Wraparound Pod and LED Display
LOST MARY announced VIZ on May 6, 2026, describing it as the brand’s first product with a transparent 360-degree wraparound pod.
May.07 by 2FIRSTS.ai
Argentina Issues Resolution 549/2026 to Regulate Vapes, Heated Tobacco and Nicotine Pouches
Argentina Issues Resolution 549/2026 to Regulate Vapes, Heated Tobacco and Nicotine Pouches
Argentina’s government has created a comprehensive regulatory framework for nicotine products, including vapes, heated tobacco and nicotine pouches, through Resolution 549/2026 published in the Official Gazette. The new regulation ends the previous prohibitive framework and establishes rules to organize the market by requiring traceability, quality standards and mandatory registration for all manufacturers and retailers operating in the country.
May.06 by 2FIRSTS.ai
China Tobacco International HK Warns First-Half Revenue May Fall 25%-30%, Tobacco Leaf and Duty-Free Exposure Highlight Reliance on Traditional Tobacco
China Tobacco International HK Warns First-Half Revenue May Fall 25%-30%, Tobacco Leaf and Duty-Free Exposure Highlight Reliance on Traditional Tobacco
CTIHK expects first-half 2026 revenue to fall 25%-30%, mainly due to lower tobacco leaf imports and delayed cigarette shipments to China’s domestic duty-free market. Its 2025 revenue mix—nearly 90% from tobacco leaf-related businesses and less than 1% from new tobacco products—shows continued exposure to traditional supply chains and trade variables.
Jun.18
EU Launches Online Feedback as TPD Revision Enters New Milestone
EU Launches Online Feedback as TPD Revision Enters New Milestone
The European Commission has opened an online call for evidence on revising EU tobacco products and advertising rules, marking a new phase in the TPD/TAD review. Policy options may cover novel products, flavours, packaging, digital marketing and advertising. A 2Firsts review of 855 early submissions shows rapid engagement and recurring debate over differentiated regulation, harm reduction, youth protection, illicit trade and economic impact.
Special Report
May.21
AHA Journal Study: WS-23 Triples Premature Heartbeats, Raising Concerns Over Vape Cooling Agents
AHA Journal Study: WS-23 Triples Premature Heartbeats, Raising Concerns Over Vape Cooling Agents
A University of Louisville research team published a study in an American Heart Association journal suggesting that synthetic cooling agents used in e-cigarettes, including WS-3 and WS-23, may disrupt cardiac electrical activity and increase arrhythmia risk. In animal experiments, WS-23 tripled premature heartbeats.
Jun.16
Michael Olise’s World Cup Locker-Room Photo Puts Nicotine Pouches in the Sports Business Spotlight
Michael Olise’s World Cup Locker-Room Photo Puts Nicotine Pouches in the Sports Business Spotlight
Several European sports outlets have reported on a suspected nicotine pouch seen in French footballer Michael Olise’s locker photo, bringing football’s long-running “snus” culture back into public view and highlighting brand visibility, product classification and public-health debate around nicotine pouches in sports settings.
News
Jun.25 by 2Firsts Perspectives