Indian Herbal Cigarette Brand Maruk Gains Popularity in the US

Aug.24.2022
Indian Herbal Cigarette Brand Maruk Gains Popularity in the US
Maruk, a new herbal cigarette brand from India, has helped Sameer Lolyekar cut his smoking by half and he has become its first distributor in the United States.

Sameer Lolyekar, from Duncanville, Texas, used to smoke about 15 cigarettes a day until a few months ago. After visiting Mumbai, India, he switched to Maruk, a new herbal cigarette brand based in Pune, and cut his smoking in half. He has since introduced many friends and family members to the brand, and due to increasing demand, has become Maruk's first official importer and distributor in the United States.


Similarly, a year and a half ago, while constantly traveling between Pune and Mumbai, he used to smoke 10 cigarettes a day. With the use of Maruk, he has almost quit smoking. The health benefits of Maruk far outweigh the satisfaction of nicotine addiction.


AnantVed Research Lab (AVRL) has recently become the first company in the country to obtain a patent for herbal tobacco and has launched herbal cigarettes named Maruk and Tamburini. Additionally, for those accustomed to chewing tobacco, the company has invented an herbal cigarette that has proven to be a suitable alternative tobacco product. Founder Dr. Rajas stated that AVRL has been conducting Ayurvedic research for 70 years and the company holds a market share of 100 million rupees.


Some doctors have started using these products for treatment, not only in India but also sold overseas through online retail. Manohar Kamath from Indico Ventures Lab has joined AVRL. Currently, there are four to five different brands operating in the Indian market, but Maruk is the first to receive a patent.


In India, smoking is a prevalent behavior and a significant cause of throat and mouth cancers. Goodka is also a herbal alternative to cigarettes produced by AVRL. It contains a mix of Ayurvedic herbs, seeds, and dehydrated fruits, along with natural oils that provide a stimulating and energizing effect. Dr. Rajas notes that these ingredients aid digestion, reduce acidity, and act as a mouth freshener.


What's more, the new product can be inhaled with no side effects and completely eliminates the threat of secondhand smoke. The product has been approved by the Food and Drug Administration (FDA) and is in the final stages of patenting," revealed Kamath. In addition to being sold by online retailers such as Amazon, Flipkart, and Meeshow, Maruk is currently available in Mumbai, Bangalore, Mahabalipuram, and Goa.


Due to his own struggles with respiratory congestion and his experimentation with Ayurvedic smoke therapy, he began developing his own herbal formulas and inhaling smoke to alleviate symptoms. Through his experiments, he developed new herbal blends and treatment methods and was able to help several individuals recover from their ailments. Today, he is affectionately referred to as the "Father of Herbal Smoke Therapy.


Statement


This article is compiled from third-party information and is intended solely for industry exchange and learning.


This article does not represent the views of 2FIRSTS and 2FIRSTS is also unable to confirm the authenticity and accuracy of the content. The translation of this article is only used for industry communication and research purposes.


Due to limitations in translation abilities, the translated article may not fully capture the original meaning. Please refer to the original article for accuracy.


2FIRSTS completely aligns with the Chinese government on any domestic, Hong Kong, Macau, Taiwan and foreign-related issues and stances.


Information compilation copyright belongs to original media and authors. If there is any infringement, please contact for deletion.


This document has been generated through artificial intelligence translation and is provided solely for the purposes of industry discourse and learning. Please note that the intellectual property rights of the content belong to the original media source or author. Owing to certain limitations in the translation process, there may be discrepancies between the translated text and the original content. We recommend referring to the original source for complete accuracy. In case of any inaccuracies, we invite you to reach out to us with corrections. If you believe any content has infringed upon your rights, please contact us immediately for its removal.

Iceland Reports 30% Youth Use of Nicotine Pouches; Health Minister to Introduce Regulation Bill
Iceland Reports 30% Youth Use of Nicotine Pouches; Health Minister to Introduce Regulation Bill
Iceland plans to introduce legislation to restrict nicotine pouch marketing to minors, addressing concerns raised by parliament members.
May.23 by 2FIRSTS.ai
New Markets, New Opportunities: 2Firsts to Host Global NGP Market Trends Forum on June 6
New Markets, New Opportunities: 2Firsts to Host Global NGP Market Trends Forum on June 6
2Firsts will host the Global NGP Market Trends Forum on June 6 in Shenzhen, focusing on trends in e-cigarettes, heated tobacco, and oral nicotine. Experts will explore industry shifts and growth opportunities across the global nicotine market.
May.22
Japan Tobacco to Discontinue Ploom X Advanced; Next-Generation Device Set for May 27 Launch
Japan Tobacco to Discontinue Ploom X Advanced; Next-Generation Device Set for May 27 Launch
Japan Tobacco (JT) has announced it will discontinue sales of its heated tobacco device “Ploom X Advanced” starting mid-May 2025. The company also revealed plans to launch the next-generation model in the series on May 27.
May.13 by 2FIRSTS.ai
Russian lawmaker proposes to ban e-cigarette promotion on social media platforms
Russian lawmaker proposes to ban e-cigarette promotion on social media platforms
Russian lawmaker proposes banning e-cigarette mentions on social media to prevent negative impact on youth, calling for stricter regulations.
Apr.17 by 2FIRSTS.ai
Nicotine Pouch Use Among U.S. High School Students Rises to 5.4%, Driven by Flavored Marketing and Social Media
Nicotine Pouch Use Among U.S. High School Students Rises to 5.4%, Driven by Flavored Marketing and Social Media
A recent study by the University of Southern California indicates that nicotine pouch usage among U.S. high school students nearly doubled from 3% in 2023 to 5.4% in 2024. The surge is attributed to flavored marketing strategies and social media influence. Health experts express concern over potential health risks, including gum damage and cognitive development issues.
May.09 by 2FIRSTS.ai
FDA & CBP Seize Nearly 2 Million Illegal E-Cigarette Products
FDA & CBP Seize Nearly 2 Million Illegal E-Cigarette Products
The FDA and CBP seized nearly 2 million unauthorized e-cigarettes in Chicago this February, worth $33.8 million. Most came from China, involving brands like Snoopy Smoke and Raz. The FDA sent warning letters to 24 importers for using false labels to evade inspection.
May.23 by 2FIRSTS.ai