Insights into Global E-Cigarette Market 2022-2028

Jul.27.2022
A new study predicts global e-cigarette market growth with a CAGR of 16.20% to reach over $420.9 billion by 2028.

Yahoo-Facts and Factors has released a new research report in their database titled, "Global Electronic Cigarette Market Insights, Growth, Size, Share, Comparative Analysis, Trends, Statistical Research, Market Intelligence and Forecast 2022-2028." The report categorizes the market by product type (disposable, rechargeable, modular), flavor (tobacco, botanical, fruit, dessert, beverage), distribution channel (specialty e-cigarette stores, online, supermarkets, tobacco merchants) and region.


According to the latest research, the demand for the global e-cigarette market size and revenue share in 2021 is estimated to be $17.4295 billion, with expectations that it will surpass approximately $42.09 billion by 2028. The compound annual growth rate (CAGR) during the forecast period from 2022 to 2028 is estimated to be around 16.20%.


Key market participants:


Altria Group, British American Tobacco, Imperial Brands, International Vapor Group, Japan Tobacco, NicotekLlc, Njoy Inc., Philip Morris International Inc., Reynolds American Inc., VMR Flavors LLC, and others.


Main coverage areas:


North America, Europe, Asia-Pacific, Latin America, Middle East, and Africa.


The main insights derived from the initial study:


According to our analysts' research and analysis, the e-cigarette market is projected to grow at approximately 16.20% annually during the forecast period of 2022 to 2028. In terms of revenue, the e-cigarette market size was approximately $17.4295 billion in 2021 and is expected to reach $42.09 billion by 2028. Due to various driving factors, the market is expected to see significant growth. In 2021, the rechargeable disposable e-cigarette segment had the highest market share, surpassing 40%. Rechargeable products may become increasingly popular due to their affordability and lack of need to purchase consumables such as pods. In 2021, the retail store segment had the largest market share, exceeding 84%. According to region, North America is the leading source of revenue.


Regional Dominance:


North America has the largest share of the electronic cigarette market, with a significant increase in demand among young people. In the United States, for example, electronic cigarettes are primarily used by teenagers. According to data from the Centers for Disease Control and Prevention (CDC), in 2020, 3.6 million U.S. middle and high school students used electronic cigarettes within a 30-day study period, with 4.7% of middle school students and 19.6% of high school students using the devices. Electronic cigarettes make up the majority of tobacco products, with over 3,000 different flavors currently available in the U.S., and new flavors released every year. Nicotine-free electronic cigarette oils are believed to provide a more enjoyable experience than other varieties, and are considered by industry experts to be the best alternative to traditional electronic cigarettes in regional markets. The association between electronic cigarettes and trendy appeal has further enhanced demand for the devices in the North American market.


This document has been generated through artificial intelligence translation and is provided solely for the purposes of industry discourse and learning. Please note that the intellectual property rights of the content belong to the original media source or author. Owing to certain limitations in the translation process, there may be discrepancies between the translated text and the original content. We recommend referring to the original source for complete accuracy. In case of any inaccuracies, we invite you to reach out to us with corrections. If you believe any content has infringed upon your rights, please contact us immediately for its removal.

Scottish Retailers Urge Government to Fast-Track Nicotine Pouch Regulations
Scottish Retailers Urge Government to Fast-Track Nicotine Pouch Regulations
The Scottish Grocers’ Federation (SGF) is calling on the government to clarify the regulatory framework for nicotine pouches in order to prevent high-strength and illegal products from entering the market, stressing that these products should not be targeted at minors.
Dec.04 by 2FIRSTS.ai
Product | Featuring an ultra-thin metal body and a “Champagne Gold” design, Sikary launches the Sikary Fit in the Middle East
Product | Featuring an ultra-thin metal body and a “Champagne Gold” design, Sikary launches the Sikary Fit in the Middle East
Sikary has listed its new disposable “Fit” on the official site and UAE channels. The device features a 13 mm metal body with a 12 mL e-liquid chamber and is advertised for up to 12,000 puffs, priced at around AED 35 per unit.
Oct.28 by 2FIRSTS.ai
U.S. Chicago CBP Seizes $358,000 Worth of Illegal Vapes
U.S. Chicago CBP Seizes $358,000 Worth of Illegal Vapes
U.S. Customs and Border Protection (CBP) officers in Chicago seized 43,200 illicit vaping products valued at over $358,000 for violating the Federal Food, Drug, and Cosmetic Act. The shipment originated from China and was destined for Mississippi.
Nov.07 by 2FIRSTS.ai
COP11 Concludes with Major Decisions on Global Tobacco Control
COP11 Concludes with Major Decisions on Global Tobacco Control
The Eleventh Session of the Conference of the Parties (COP11) to the WHO Framework Convention on Tobacco Control (FCTC) concluded in Geneva on November 22, with 160 Parties adopting major decisions on tobacco and nicotine regulation, environmental protection, sustainable financing, and tobacco industry liability. A landmark decision mandates a complete ban on the use and sale of tobacco and all novel nicotine products across all UN premises worldwide.
Nov.24 by 2FIRSTS.ai
U.S. Company TPB Q3 Earnings: Nicotine Pouch Sales Surge 628% YoY, First U.S. Production Line Planned
U.S. Company TPB Q3 Earnings: Nicotine Pouch Sales Surge 628% YoY, First U.S. Production Line Planned
Turning Point Brands (NYSE: TPB) released its financial results for the third quarter of 2025, reporting strong revenue and profit growth driven by surging Modern Oral (nicotine pouch) sales. The company announced plans to establish its first U.S.-based white pouch production line in 2026, marking a key step toward manufacturing localization.
Nov.06 by 2FIRSTS.ai
Bulgaria to Increase Tobacco and Nicotine Product Taxes in 2026, Expected to Generate Additional Revenue of 130 Million Euros
Bulgaria to Increase Tobacco and Nicotine Product Taxes in 2026, Expected to Generate Additional Revenue of 130 Million Euros
Bulgaria will raise excise taxes on cigarettes, cigars, heated tobacco, and e-cigarette liquids starting January 2026. The increase, approved under the 2026 state budget, will be implemented gradually over four years. The Ministry of Finance expects the reform to generate about €130 million in additional revenue by 2026.
Nov.07 by 2FIRSTS.ai