IQOS Illuma and IQOS Illuma One discounted in Korea

May.08.2023
IQOS Illuma and IQOS Illuma One discounted in Korea
Philips Morris Korea celebrates 6th anniversary of IQOS by offering discounts on Illuma and Illuma One models.

Special statement: This article is intended only for internal industry research and exchange, and does not make any brand or product recommendations. Access is prohibited for minors.


Pharmo International's subsidiary in South Korea recently announced that to celebrate the sixth anniversary of their heat-not-burn product, IQOS, the prices of IQOS Illuma and IQOS Illuma One will be reduced by 20,000 Korean won for three weeks starting on May 4th.


During the promotional period, IQOS Illuma and IQOS Illuma One will be sold at discounted prices of 79,000 won and 49,000 won respectively, which is a discount of 20,000 won from their original prices.


The promotional event will take place in most IQOS stores in South Korea, as well as official distributors and convenience stores. Consumers can also participate in the promotion on the IQOS official online store.


It is worth noting that this promotion cannot be combined with other discount activities, such as trade-in programs and referral discount plans.


Reference:


Korea Philip Morris to Launch Special Promotion for 'il-luma' and 'won' in Commemoration of 6th Anniversary of IQOS Release.


This document has been generated through artificial intelligence translation and is provided solely for the purposes of industry discourse and learning. Please note that the intellectual property rights of the content belong to the original media source or author. Owing to certain limitations in the translation process, there may be discrepancies between the translated text and the original content. We recommend referring to the original source for complete accuracy. In case of any inaccuracies, we invite you to reach out to us with corrections. If you believe any content has infringed upon your rights, please contact us immediately for its removal.

Philip Morris and R.J. Reynolds Face Trial Over Woman’s Lung Cancer Death in Massachusetts
Philip Morris and R.J. Reynolds Face Trial Over Woman’s Lung Cancer Death in Massachusetts
According to Law360, the family of Maria Petruzziello has taken Philip Morris and R.J. Reynolds to trial in Massachusetts, alleging the companies are responsible for her 2019 lung cancer death after decades of smoking. Plaintiffs argue her experience mirrors many smokers, while the defense points to her years-long cessation and personal choice.
Dec.03 by 2FIRSTS.ai
£600,000 of Illegal Goods Seized in West Yorkshire Raids Targeting Vape and Tobacco Laundering
£600,000 of Illegal Goods Seized in West Yorkshire Raids Targeting Vape and Tobacco Laundering
Nearly £600,000 worth of illegal goods were seized in coordinated raids across West Yorkshire as part of Operation Machinize, a nationwide crackdown targeting cash-intensive businesses suspected of laundering money through mini-markets, vape shops, and barbershops.
Nov.12 by 2FIRSTS.ai
BAT expands facial age-estimation checks: over 600 stores covered in Europe, targeting 1,000 by year-end
BAT expands facial age-estimation checks: over 600 stores covered in Europe, targeting 1,000 by year-end
BAT has partnered with the Channel Islands Co-operative Society and Yoti to pilot facial age estimation in 10 Coop stores across Jersey. Customers scan a QR code and take a selfie; the system instantly deletes the image and returns only a yes/no against a minimum age threshold (set at 20) for the pilot. BAT already uses Yoti in 600+ stores across Europe and plans to reach 1,000 by year-end.
Oct.22 by 2FIRSTS.ai
Smoore and EVE Energy Sign Procurement Framework Agreement Covering 2026–2028 Cell Supply
Smoore and EVE Energy Sign Procurement Framework Agreement Covering 2026–2028 Cell Supply
Smoore and EVE Energy have signed a procurement framework agreement for 2026–2028, under which Smoore Group will continue purchasing battery cells and related products. The agreement sets no specific transaction amount; actual figures will be determined by future orders, reflecting both parties’ intention to secure and extend their supply chain cooperation over the next three years.
Nov.21
France’s Finance Committee Rejects 2026 Vaping Tax, Backs Online Sales Ban
France’s Finance Committee Rejects 2026 Vaping Tax, Backs Online Sales Ban
France’s National Assembly Finance Committee voted to oppose the government’s plan in Article 23 of the 2026 budget bill to tax vaping products at €0.30/10mL for low-nicotine liquids and €0.50/10mL for others (with typical bottles priced €5–€7). Lawmakers arguing against the tax said vaping is less harmful than combustible cigarettes and can aid cessation; others warned of a gateway effect for youth and sustained nicotine dependence.
Oct.23 by 2FIRSTS.ai
Philip Morris USA Reaches $66M Settlement With Washington State Over MSA Payment Dispute
Philip Morris USA Reaches $66M Settlement With Washington State Over MSA Payment Dispute
Philip Morris USA has reached a settlement with Washington State and agreed to pay $66 million to resolve disputes over annual payments under the 1998 Master Settlement Agreement (MSA) for the period 2005–2015.
Nov.04 by 2FIRSTS.ai