IQOS Illuma and IQOS Illuma One discounted in Korea

May.08.2023
IQOS Illuma and IQOS Illuma One discounted in Korea
Philips Morris Korea celebrates 6th anniversary of IQOS by offering discounts on Illuma and Illuma One models.

Special statement: This article is intended only for internal industry research and exchange, and does not make any brand or product recommendations. Access is prohibited for minors.


Pharmo International's subsidiary in South Korea recently announced that to celebrate the sixth anniversary of their heat-not-burn product, IQOS, the prices of IQOS Illuma and IQOS Illuma One will be reduced by 20,000 Korean won for three weeks starting on May 4th.


During the promotional period, IQOS Illuma and IQOS Illuma One will be sold at discounted prices of 79,000 won and 49,000 won respectively, which is a discount of 20,000 won from their original prices.


The promotional event will take place in most IQOS stores in South Korea, as well as official distributors and convenience stores. Consumers can also participate in the promotion on the IQOS official online store.


It is worth noting that this promotion cannot be combined with other discount activities, such as trade-in programs and referral discount plans.


Reference:


Korea Philip Morris to Launch Special Promotion for 'il-luma' and 'won' in Commemoration of 6th Anniversary of IQOS Release.


This document has been generated through artificial intelligence translation and is provided solely for the purposes of industry discourse and learning. Please note that the intellectual property rights of the content belong to the original media source or author. Owing to certain limitations in the translation process, there may be discrepancies between the translated text and the original content. We recommend referring to the original source for complete accuracy. In case of any inaccuracies, we invite you to reach out to us with corrections. If you believe any content has infringed upon your rights, please contact us immediately for its removal.

SKE Partners with 7-Eleven Korea, Placing Its Products in Over 5,700 Stores
SKE Partners with 7-Eleven Korea, Placing Its Products in Over 5,700 Stores
According to an SKE release published on PR Newswire, the company is expanding its presence in the Korean market through convenience store and specialty retail channels. SKE has partnered with 7-Eleven Korea, placing its products in more than 5,700 stores nationwide, and is also working with OG9’s offline retail and B2B distribution network. On the product side, SKE is focusing on promoting the Crystal Bar TB1000 and Cloud Zero in Korea.
Nov.19 by 2FIRSTS.ai
South Korea’s President Raises Safety Concerns Over Nicotine Alternatives at Cabinet Meeting
South Korea’s President Raises Safety Concerns Over Nicotine Alternatives at Cabinet Meeting
South Korea’s Cabinet has approved an amendment to the Tobacco Business Act that legally classifies liquid e-cigarettes as tobacco products. Under the revision, any product containing tobacco or nicotine will fall under tobacco regulation, explicitly including synthetic nicotine vapes. The move addresses long-standing regulatory and taxation gaps.
Dec.16 by 2FIRSTS.ai
2Firsts Special Report|China’s Nicotine Pouch Manufacturing Goes Global: A Supply Chain Reshaped and Redirected
2Firsts Special Report|China’s Nicotine Pouch Manufacturing Goes Global: A Supply Chain Reshaped and Redirected
China’s nicotine pouch manufacturing expanded rapidly in 2024 but cooled sharply in 2025. Meanwhile, global demand continued to grow strongly, with multinational tobacco companies increasing investment, prompting some Chinese manufacturers to accelerate the shift of production to Southeast Asia and Europe.
Nov.21
Coral Springs, Florida Moves to Extend Ban on New Vape Shops as Number of Existing Stores Reaches 23
Coral Springs, Florida Moves to Extend Ban on New Vape Shops as Number of Existing Stores Reaches 23
Coral Springs, Florida is considering extending its six-month moratorium on new smoke and vape shops as it works to finalize zoning rules and regulatory measures in response to a rapid increase in such retailers in recent years. The city is already home to 23 smoke and vape shops.
Dec.01 by 2FIRSTS.ai
Call2Recycle Expands Vape Recycling in Canada, Bringing Cannabis Devices Into Quebec-Wide Program
Call2Recycle Expands Vape Recycling in Canada, Bringing Cannabis Devices Into Quebec-Wide Program
Call2Recycle Canada, the country’s battery stewardship organization, is expanding its vape recycling program in Quebec to include cannabis vape devices, strengthening the safe recovery of embedded batteries and device materials. Backed by government bodies, producers and other stakeholders, the initiative aims to reduce landfill waste and create a scalable model for other Canadian provinces.
Dec.03 by 2FIRSTS.ai
Product | INNOKIN Launches Magnetic Open-System Device, Pod + Power Bank Design Debuts in UK and US Channels
Product | INNOKIN Launches Magnetic Open-System Device, Pod + Power Bank Design Debuts in UK and US Channels
INNOKIN has recently launched its new open-system e-cigarette, EZ LEVA, on its official website, and it is now available through online channels in the UK and the United States. Featuring a magnetic design, the device adopts a pod + power bank form factor. Its 400mAh (device) + 2000mAh (charging case) battery setup follows a similar configuration logic to comparable products such as the SMOK Airmate and KIWI 2.
Dec.09 by 2FIRSTS.ai