IQOS ILUMA

Philip Morris Japan launches new IQOS ILUMA i series devices with touch screen and controllable pause function, starting at $27.

Philip Morris Moldova launches new IQOS ILUMA heated tobacco device to expand smoke-free product range, targeting adult smokers and nicotine consumers.

Philip Morris South Africa (PMSA) launches IQOS ILUMA, a heated tobacco device, believing it offers smokers a better option.

Philip Morris International (PMI) launches IQOS ILUMA in Colombia, using SMARTCORE™ induction technology for smoke-free experience.

Philip Morris Japan is hosting a "[Max Discount 3000 yen] New Year Sale!" event, offering discounted prices for IQOS ILUMA devices.

Philip Morris Japan has released a new model, "SENTIA Balanced Gold," for its IQOS ILUMA device, priced at 530 yen per pack.

Philip Morris International (PMI) has announced the launch of heated tobacco product IQOS ILUMA in the Albanian market.

Philip Morris International (PMI) collaborates with Moroccan artist Yassine Morabite, launching limited edition IQOS ILUMA series products.