IQOS Named Top Heated Tobacco Product in UK Market

Jan.03.2023

PMI's IQOS ranks #1 among UK retailers for heated tobacco products, with a market share of 99.5%.

According to data released by Phillip Morris Limited (PML), a subsidiary of Philip Morris International (PMI) in the UK and Ireland, in 2022, PML surveyed 250 convenience retailers in the UK. 56% of these retailers stated that they sell heated tobacco products, such as HEETS tobacco sticks priced at £5 per pack (approximately 42 RMB) and the IQOS Originals Duo device. In the UK, IQOS is recognized as the top-selling heated tobacco product.

According to data released by Nielsen, a world-renowned market monitoring and data analysis company, IQOS has been verified as the top heating non-combustible product among UK retailers. Nielsen's data showed that as of October 2022, Philip Morris International's IQOS heating tobacco product held a market value share of 99.5% in the UK's heating non-combustible market. This means that IQOS is the number one product in this category in the UK, surpassing all electronic cigarette devices and consumables.

According to reports, PMI has invested 9 billion US dollars (approximately 62 billion RMB) in IQOS, with the intention of using the scientific approach of smoke-free alternatives to replace traditional cigarettes.

#Europe #Poland #Open system e-cigarettes #UK #Technology.#Heated tobacco #The United Kingdom #E-cigarette Market #Product #Products of Tobacco

This document has been generated through artificial intelligence translation and is provided solely for the purposes of industry discourse and learning. Please note that the intellectual property rights of the content belong to the original media source or author. Owing to certain limitations in the translation process, there may be discrepancies between the translated text and the original content. We recommend referring to the original source for complete accuracy. In case of any inaccuracies, we invite you to reach out to us with corrections. If you believe any content has infringed upon your rights, please contact us immediately for its removal.

Product | 2Firsts Exclusive: Breaking Down Pachamama 25K, CHUC’s First U.S.-Made Factory Product

U.S. e-cigarette company Charlie’s has brought its first domestic manufacturing facility online, launching the disposable Pachamama 25K, which will initially roll out to 300 retail stores in Texas. The device features a 20 ml e-liquid capacity with 5% nicotine, three power modes and a built-in 1000 mAh battery, and is advertised to deliver up to 25,000 puffs.

Dec.02 by 2FIRSTS.ai

Chonburi Police Raid Major E-Cigarette and Vape Liquid Warehouse Worth Over US$920,000

Thailand Chonburi provincial police, in coordination with multiple agencies, raided a large-scale warehouse in downtown Chonburi used for producing and distributing e-cigarettes and vape liquids. Two Chinese nationals were arrested, and more than 40 categories of contraband—including vapes, e-liquids, and production equipment—were seized, with an estimated total value exceeding US$920,000 (about 30 million Thai baht).

Nov.17 by 2FIRSTS.ai

PMI Launches VEEV E-Cigarette in South Africa, Expanding Access to Smoke-Free Alternatives

Philip Morris International's South Africa branch launches e-cigarette product Veev, making South Africa one of 20 countries with PMI's smoke-free products.

Oct.13 by 2FIRSTS.ai

Philip Morris and R.J. Reynolds Face Trial Over Woman’s Lung Cancer Death in Massachusetts

According to Law360, the family of Maria Petruzziello has taken Philip Morris and R.J. Reynolds to trial in Massachusetts, alleging the companies are responsible for her 2019 lung cancer death after decades of smoking. Plaintiffs argue her experience mirrors many smokers, while the defense points to her years-long cessation and personal choice.

Dec.03 by 2FIRSTS.ai