Italy's New Govt to Lower E-Cigarette Tax in Budget

Dec.09.2022
Italy's New Govt to Lower E-Cigarette Tax in Budget
Italy's new Meloni government plans to reduce taxes on e-cigarette liquid, providing relief for users and suppliers.

The new Meloni government in Italy has directly included a reduction in the consumption tax on e-cigarette liquid in the budget law. In fact, starting from January 2023, the tax on e-cigarette liquid will double due to the previous Conte government passing the budget law. For the uninitiated, all liquids intended for inhalation, whether containing nicotine or not, that are suitable for use with e-cigarettes are subject to appropriate consumption taxes just like traditional cigarettes as they belong to the national monopoly.


In summary, it appears that the price of e-cigarette liquid will remain steady starting in January. This will allow hundreds of thousands of Italian e-cigarette users to continue the habit of quitting smoking at a very low monthly cost. In fact, e-cigarettes have become an effective method for quitting smoking. Thanks to the new budget law, there will be no maximum increase (although the tax imposed on each bottle of alcohol will double), and the final decision will be made by the national accounting department. However, predictions are not just positive, but seem to be on the cover of everything. In short, this is good news for all participants in the e-cigarette supply chain, from e-liquid producers to retailers and end consumers, all of whom can breathe a sigh of relief. For some time now, e-cigarette retailers and manufacturers have been expecting news like this. Having a "fixed" tax that does not increase every year can allow you to expand production, distribution, and sales networks, increase job opportunities, and provide an effective tool to fight traditional smoking for more and more people.


After being sent to Brussels, the text of the budget law will be reviewed by the parliament and may be subject to modifications. However, statements from the government and armored figures from the parliament seem to ensure the certainty that Article 28 will not be altered. The same article also stipulates a slight increase in consumer tax on traditional tobacco (which actually occurs annually) in order to make up for the reduced tax on electronic and heated tobacco, which are considered lower-risk products. Assessing the current situation, the government has seemingly sent an important signal to the world of electronic cigarettes, an industry that employs tens of thousands in Italy.


In short, this is good news for loyal customers who use DEA flavored liquids, which are fully manufactured in Trento, Italy by one of the major players in the industry. Best-selling products under the DEA brand such as DEA Calliope, DEA Venere, DEA Nemesi, DEA Cuba liquids, and all other DEA brands will maintain their current prices next year.


Even DIY electronic cigarette enthusiasts stick to the concentrated flavors and neutral base they are accustomed to using. The infamous nicotine bristle remains the best-selling item in specialty stores and will maintain its price. These bristles are typically made up of just three components (propylene glycol, vegetable glycerin, and precise levels of nicotine chosen by the consumer) and play an important role for those who prefer to make their own liquid using certified and compliant products. Concentrated flavorings, like common food flavorings used for candies and cookies, are excluded from the national monopoly consumption tax. The vital first step taken by Meloni's government is hoped to provide a lifeline for the increasing number of citizens at present.


2FIRSTS will continue to follow and report on this issue, with further updates available on our app '2FIRSTSAPP.' Scan the QR code below to download the app.



Disclaimer

This article is provided solely for professional research, industry discussion, and informational purposes. Any references to brands, companies, products, technologies, or policies are made for factual reporting and analytical purposes only, and do not constitute endorsement, recommendation, promotion, or advertising by 2Firsts.

Nicotine-containing products, including but not limited to cigarettes, e-cigarettes, heated tobacco products, and nicotine pouches, carry significant health risks. Readers are responsible for complying with all applicable laws and regulations in their respective jurisdictions, including age restrictions and access limitations.

The information contained in this article should not be regarded as investment, legal, medical, regulatory, or commercial advice. While 2Firsts strives to ensure the accuracy and reliability of its content, it does not assume liability for any direct or indirect loss arising from errors, omissions, inaccuracies, or reliance on the information contained herein.

This article is not intended for individuals below the legal age for accessing tobacco or nicotine-related information in their jurisdiction.

 

Copyright Notice

This article is either original content produced by 2Firsts or content reproduced, translated, summarized, or adapted from third-party sources with attribution where applicable. The intellectual property rights of the original content remain with 2Firsts or the respective original rights holders.

No individual or organization may copy, reproduce, distribute, republish, modify, translate, or otherwise use this content without prior authorization. Any unauthorized use may result in legal action.

For copyright-related inquiries, corrections, or removal requests, please contact: info@2firsts.com.

 

AI-Assisted Translation and Editing Notice

Portions of this article may have been translated, edited, or reviewed with the assistance of artificial intelligence tools to improve efficiency and readability. Due to the limitations of AI-assisted translation and editing, discrepancies, omissions, or inaccuracies may exist when compared with the original source.

Where applicable, readers are advised to refer to the original source for the most complete and accurate information. If you identify any errors or believe that any content infringes upon your rights, please contact us at info@2firsts.com, and we will review and address the matter promptly.

NAS 2026 | Cliff Douglas: Risk Continuum Should Play a Central Role in Tobacco Policy
NAS 2026 | Cliff Douglas: Risk Continuum Should Play a Central Role in Tobacco Policy
Cliff Douglas, a veteran U.S. tobacco-control and public health policy figure, told NAS 2026 that the “continuum of risk” should play a central role in tobacco policy. He called for clearer market pathways, stronger risk communication, differentiated regulation and enforcement, and said possible FDA reforms to PMTA reviews could be a “welcome correction” if they create a more efficient, predictable route for scientifically substantiated lower-risk products. Read 2Firsts’ on-site coverage.
Sep.26
Malaysia Liquid Nicotine Returns to Poisons List, Leaving Vape Retail and RM354 Million Tax Collection in Legal Uncertainty
Malaysia Liquid Nicotine Returns to Poisons List, Leaving Vape Retail and RM354 Million Tax Collection in Legal Uncertainty
Malaysia’s withdrawal of its appeal in a landmark liquid-nicotine case has left a High Court ruling that struck down the 2023 nicotine exemption in force, bringing liquid and gel nicotine used in vaping products back under the Poisons Act 1952. At the same time, the Control of Smoking Products for Public Health Act 2024 continues to provide a regulatory framework for vaping products, creating uncertainty over retail sales, taxation and existing inventory. MPs are calling for nicotine vape sales and excise collection to stop, including refunds of more than RM354 million collected since 2023, while industry and consumer groups are asking the government to clarify the current legal position.
Sep.04
China’s HTP Exports Fell 14.3% in H1 2026 as Russia and Belarus Accounted for 76% Lead
China’s HTP Exports Fell 14.3% in H1 2026 as Russia and Belarus Accounted for 76% Lead
In H1 2026, China’s HS 24041100 exports stood at $1.32 million, down 14.3% YoY, with volume falling 17.2% to 55.33 tons. Market distribution shifted drastically amid overall export drops. Exports to Russia and Belarus totaled $1 million, taking 76.0% of all shipments versus 29.5% in H1 2025. Belarus became the top destination with export value jumping 177.5%, while the Philippines, Singapore and Indonesia’s combined share slumped from 49.3% to 11.2%.Domestically, Yunnan led exporter registrations; Jiangsu and Shanghai were key suppliers, yet Anhui and Sichuan had no exports. Heavy concentration means order or declaration changes for Russia/Belarus greatly affect national aggregate data. The data shows customs entry points (not end markets), covering tobacco consumables only, excluding heating equipment and the complete HTP supply chain.
Aug.11
New Zealand Associate Health Minister Casey Costello Warns on Illicit Cigarettes as Legal Tobacco Sales Halve Over Decade
New Zealand Associate Health Minister Casey Costello Warns on Illicit Cigarettes as Legal Tobacco Sales Halve Over Decade
New Zealand Associate Health Minister Casey Costello said legal tobacco sales in the country have fallen by more than half over the past decade, with sales declining more than 20% in 2025 compared with the previous year. She warned that the decline may not fully reflect lower smoking rates, as increased availability of illicit cigarettes could also be contributing. The government said it would continue strengthening tobacco and vape retail enforcement while monitoring the impact of illicit tobacco on public health and tax revenue.
Aug.26
Philippines BIR Steps Up Illicit Vape Enforcement Ahead of Christmas Shopping
Philippines BIR Steps Up Illicit Vape Enforcement Ahead of Christmas Shopping
The Philippines’ Bureau of Internal Revenue is intensifying enforcement against illicit vape and tobacco products ahead of the Christmas shopping season, directing regional and enforcement offices to strengthen monitoring of production sites, warehouses, distribution channels and retail outlets. The BIR destroyed 240,550 illicit vape products in August with an estimated tax liability of about PHP1.53 billion. A nationwide tax-compliance operation in July also inspected 3,590 businesses involved in tobacco and vapor products.
Regulations
Sep.17 by 2Firsts Perspectives
PMI Expands Its Second Global and First Asian Business Services Hub in the Philippines, Serving 160 Markets and Scaling Up AI Capabilities
PMI Expands Its Second Global and First Asian Business Services Hub in the Philippines, Serving 160 Markets and Scaling Up AI Capabilities
Philip Morris International's PMI Business Solutions Philippines has expanded its global business services hub in Makati and plans to add more than 80 positions. Established in 2021 primarily to provide finance and IT support to about 20 markets, the center now employs 519 professionals delivering roughly 600 services across 160 markets. Its functions now span finance, human resources, IT, commercial operations, data analytics, supply chain and project management. PMI says the hub's next phase will focus on AI-enabled and higher-value work. The company did not disclose the size or investment cost of the expansion.
Sep.24