Juul to Pay $38 Million in Settlement with Pennsylvania

Dec.13.2022

Juul to pay $38 million in settlement with Pennsylvania over deceptive marketing to youth for e-cigarettes.

Juul has agreed to pay $38 million to settle with the state of Pennsylvania, after the attorney general's office accused Juul of deceiving consumers about the safety of its electronic cigarettes for teenagers.

Pennsylvania Attorney General Josh Shapiro filed a lawsuit against Juul in 2020, accusing the e-cigarette manufacturer of targeting young people using marketing strategies similar to tobacco companies and violating the state's Unfair Trade Practices and Consumer Protection Laws.

The announced settlement terms on Monday limit Juul's marketing and advertising practices in Pennsylvania.

Juul is prohibited from selling to minors, posting advertisements within 1,000 feet of schools, and claiming that its products are safer than combustible tobacco products in Pennsylvania. Furthermore, Juul is restricted from selling its products online.

The $38.8 million paid in the settlement agreement will be used by the Pennsylvania Department of Health to fund a project aimed at reducing the harm of litigated charges.

When filing the lawsuit, the Department of Health stated that there have been 61 confirmed cases and 59 suspected cases of e-cigarette product-related lung injuries in Pennsylvania. Over the past 30 days, roughly 13% of students in Pennsylvania have used e-cigarettes, and the settlement is seen as just the beginning of efforts to keep kids safe from the dangers of vaping.

2FIRSTS will continue to cover this topic, with updates available on the 2FIRSTS app. Scan the QR code below to download the app.

#Juul

This document has been generated through artificial intelligence translation and is provided solely for the purposes of industry discourse and learning. Please note that the intellectual property rights of the content belong to the original media source or author. Owing to certain limitations in the translation process, there may be discrepancies between the translated text and the original content. We recommend referring to the original source for complete accuracy. In case of any inaccuracies, we invite you to reach out to us with corrections. If you believe any content has infringed upon your rights, please contact us immediately for its removal.

PouchEx Stockholm 2025 — Where the Future of Oral Innovation Begins

PouchEx Stockholm 2025 is coming to Sweden, bringing together leading brands, technologies, and thought leaders to explore the future of smoke-free innovation. It will be one of the must-attend nicotine pouch events of 2025. 2Firsts is one of the official media partners of the event.

Oct.11

Trump Signs H.R.5371: FDA to Deploy $200 Million for ENDS Enforcement

President Donald Trump signed the Continuing Appropriations Act, 2026 (H.R.5371) on November 12, Section 772 of Part B—the Agriculture, Rural Development, FDA, and Related Agencies Appropriations Act (S.2256)—requires the FDA to allocate no less than $200 million in tobacco user fees to enforce regulations against illegal e-cigarettes, vapes, and other ENDS products. At least $2 million of this funding supports a federal multi-agency task force targeting products originating from the China.

Nov.14 by 2FIRSTS.ai

U.S. FDA Unveils Next-Generation Agentic AI Tool to Boost Review and Regulatory Efficiency

The U.S. FDA has announced the agency-wide deployment of new agentic AI capabilities, providing all employees with an optional multi-step task automation tool. Building on the broad adoption of its earlier large-language-model system, Elsa, the FDA aims to use this next-generation AI workflow to accelerate product review, regulatory oversight, and internal operations, while maintaining strict human supervision and data security.

Dec.02 by 2FIRSTS.ai

U.S. FDA Includes Cytisinicline for Vaping Addiction in National Priority Voucher Program, Shortens Review to 1–2 Months

The U.S. Food and Drug Administration (FDA) has added Cytisinicline, a plant-based therapy developed by Achieve Life Sciences for nicotine vaping addiction, to its new National Priority Voucher (CNPV) program. The initiative shortens drug review timelines from 10–12 months to just 1–2 months, expediting approval for treatments that address major public health needs.

Oct.20 by 2FIRSTS.ai