KT&G and PMI Form Long-term Partnership for New Brand Lil

PMI by 2FIRSTS.ai
Jan.26.2024
KT&G and PMI Form Long-term Partnership for New Brand Lil
KT&G and Philip Morris International (PMI) have established a partnership to develop their e-cigarette brand "릴" (Lil) and expand into international markets.

According to South Korean media outlet n.news, on January 25th, the past year has seen a partnership between South Korean tobacco company KT&G and Philip Morris International (PMI) being established. This collaboration aims to jointly develop their e-cigarette brand "릴" (lil) and expand their presence in the international market.

 

The contractual collaboration in question is a long-term agreement between KT&G and PMI to sell the "릴" e-cigarette in over 70 countries worldwide. In light of this partnership, investor Agnès requested access to KT&G board records and other documents, and subsequently sought a court review. However, the court dismissed this request.

 

According to reports, Flashlight Capital Partners (FCP), represented by Agnès, is a fund operated by foreign aggressive investors. Last October, it raised concerns about the legality of the long-term e-cigarette sales contract signed by KT&G and PMI in January of the previous year. However, at the time, the Daegu District Court dismissed this application.

 

A spokesperson for KT&G has stated that the court has rejected FCP representative Agnès' request to access board records and other documents, deeming it lacking sufficient justification. The international export contract was decided upon by the company's management and contains confidentiality clauses. Disclosing the main contents of this contract could potentially generate controversy and harm the collective interests of shareholders, thus the court dismissed the request. Additionally, KT&G emphasizes that the court allows for only a very limited range of accounting records to be referenced. The company will respect the court's decision and plans to proceed with subsequent actions in accordance with legal procedures.

 

Notice

1. This article is provided exclusively for professional research purposes related to industry, technology and policy. Any reference to brands or products is made solely for the purpose of objective description and does not constitute an endorsement, recommendation, or promotion of any brand or product.

2. The use of nicotine products, including but not limited to cigarettes, e-cigarettes, and heated tobacco products, is associated with significant health risks. Users are required to comply with all relevant laws and regulations in their respective jurisdictions.

3. This article is strictly restricted from being accessed or viewed by individuals under the legal age.

Copyright

This article is either an original work by 2Firsts or a reproduction from third-party sources with the original source clearly indicated. The copyright and usage rights of this article belong to 2Firsts or the original source. Unauthorized reproduction, distribution, or any other unauthorized use of this article by any entity or individual is strictly prohibited. Violators will be held legally responsible. For copyright-related matters, please contact: info@2firsts.com

AI Assistance Disclaimer

This article may have utilized AI to enhance translation and editing efficiency. However, due to technical limitations, errors may occur. Readers are advised to refer to the sources provided for more accurate information.

This article should not be used as a basis for any investment decisions or advice, and 2Firsts assumes no direct or indirect liability for any errors in the content.

Japan Tobacco Plans $2 Billion Push for Heated Tobacco Product
Japan Tobacco Plans $2 Billion Push for Heated Tobacco Product
Japan Tobacco invests $2.2 billion to promote its Ploom X heated tobacco product in new markets within three years.
Apr.17 by 2FIRSTS.ai
Exclusive with Esigbond President on Dutch Flavor Ban
Exclusive with Esigbond President on Dutch Flavor Ban
The Dutch flavor ban “Amendment” is expected to enter into effect from January 1, 2023. The president of Esigbond told 2FIRSTS about the factors contributing to the law and what's in store.
Regulations
Nov.02
UK health minister pledges ambitious new anti-smoking legislation plan
UK health minister pledges ambitious new anti-smoking legislation plan
The UK Health Secretary has announced plans to introduce tougher anti-smoking laws, with the aim of gradually raising the legal age to buy tobacco so that those born after 2009 will never be able to legally smoke, with the aim of creating a 'smoke-free generation' by 2025.
Oct.23 by 2FIRSTS.ai
JUUL Ban Looms, Users Fear End of Product
JUUL users express concern over impending ban on company's e-cigarettes, calling it a betrayal and worrying for the future of similar products.
Jun.24 by 2FIRSTS.ai
Controversy over EU Cigarette Purchase Restrictions Lifted in France
Controversy over EU Cigarette Purchase Restrictions Lifted in France
EU countries, including France, have lifted restrictions on purchasing cigarettes from other EU nations, raising concerns about smuggling and competition.
Regulations
Apr.09 by 2FIRSTS.ai
Clinical Trial Finds Varenicline Effective in Helping Adults Quit E-cigarettes
Clinical Trial Finds Varenicline Effective in Helping Adults Quit E-cigarettes
Yale Cancer Center and Hollings Cancer Center researchers publish study results on varenicline's effectiveness in e-cigarette cessation.
Regulations
May.17 by 2FIRSTS.ai