PMJ Launches New TEREA Hybrid Pod Line in Japan

Aug.06.2024

PMJ Japan introduces new TEREA Hybrid Pearl Green Fruit and Smooth Mint pods for IQOS ILUMA on August 6.

According to PR Times' report on August 6th, Philip Morris Japan Company (PMJ) has launched two new products under its IQOS ILUMA brand, the "TEREA Hybrid Pearl Green Fruit" and the "TEREA Hybrid Pearl Smooth Mint" pods.

The new product will be launched nationwide on IQOS online store and in seven IQOS stores on August 28, and will be available for sale in select electronics stores, convenience stores, and national tobacco retailers starting on September 2.

The company stated that with the release of this new product, the TEREA brand's product line has expanded to 22 varieties.

References:

[1] IQOS ILUMA専用たばこスティック「TEREA」から「ハイブリッドパールグリーンフルーツ」と「ハイブリッドパールスムースミント」を2024年8月28日（水）より順次発売

Also Read:

[1] PMI Korea Seizes Market Share with Updated E-cigarette Products

[2] PMI Launches New Flavors for IQOS ILUMA i & SENTIA

[3] PMI Delays IQOS Trial in the US, ILUMA to Receive FDA Authorization in 2025

[4] KT&G and PMI Collaborate to Launch New HNB E-Cigarette in US

#Asia #Japan #Products #Heated tobacco products

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